12 Trending B2 B Sales App Businesses [2024]

Pat Walls

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Updated: July 24th, 2023

Start A B2 B Sales App

A B2B sales app is software used by sales professionals to manage leads, create orders, generate quotes and close deals.

According to statistics, 72% of B2B buyers highly value the convenience of self-service access to accounts and orders.

A B2B sales app may have features such as an automated lead generation system, a lead scoring system, and automated follow-ups, to help the sales professionals improve sales performance by speeding up the ordering process. Another feature may be the ability to give customers access to the salespersons' product catalog so that they can self-order conveniently.

If you're thinking about starting a B2B sales app, start by validating the idea by reaching out to sales professionals for recommendations, and check to see what they say about particular solutions they might already be using.

Looking for some examples of a B2B sales app?

Interested in case studies of a successful B2B sales app? Check out our full list of success stories.

1. Handshake

The Handshake B2B eCommerce Platform provides a B2B eCommerce website for customer ordering and sales rep mobile order entry apps for manufacturers, distributors and wholesalers. Request a demo now.

Where they're located: Nashville, Tennessee, USA

2. Technology Advice

Educate. Advise. Connect.

Where they're located: Nashville, Tennessee, USA
Current team size: 0

Learn more about starting a B2B sales app:

Where to start?

-> How much does it cost to start a B2B sales app?
-> Pros and cons of a B2B sales app

Need inspiration?

-> Other B2B sales app success stories
-> Marketing ideas for a B2B sales app

Other resources

-> B2b sales app tips
-> Blog post ideas for a B2B sales app

4. Badger Maps

Badger Maps is the best mapping and routing app for outside sales. Drive 20% less and sell 25% more.

How much they make: $5M/year
Where they're located: San Francisco, California, USA
Current team size: 42
Website traffic: 110K/month

Badger Maps: Building A Sales Route Planning App To $3.3M ARR

Badger Maps founder and CEO Steve Benson created a complete field sales app to help sales teams save time by combining Google Maps, CRM data, route optimization, schedule planning, and lead generation, resulting in the company earning $3.3 million annually and employing 60 people.

About

Steven started Badger Maps over 12 years ago

Revenue

Steven grew the business to $417K/month

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Read by 4,946 founders

5. Magic Sales Bot

How much they make: $12K/year
Where they're located: New York, NY, USA
How much did it cost to start: $50
Current team size: 1

From Sales Rep To Engineer: I Quit My Job To Build The Software I Wish I Had In My Sales Career

Former sales rep-turned-startup founder Ryan Doyle started SaaS tool Magic Sales Bot in 2020 to automate sales research for reps at B2B software companies, and since November 2021, it has been steadily growing about 10-20% a month, with a recent $1k MRR and a future cornerstone feature that will automate prospecting.

About

Ryan started Magic Sales Bot over 3 years ago

Revenue

Ryan grew the business to $1K/month

Costs

It cost Ryan $50 to start the business

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Read by 2,060 founders

6. eWay System

eWay-CRM helps companies to be truly effective. We transform the well-known Outlook environment into a full-fledge CRM. Download for Free.

Current team size: 15

7. Findymail

Automatically scrape, find & clean emails for your B2B prospecting. First 10 emails free !

How much they make: $30K/year
Where they're located: Lyon, France
How much did it cost to start: $100
Current team size: 0

My Side Project Hit $2,500 MRR In Just 3 Months

Findymail founder Valentin Wallyn shares how he went from being a teenage gamer creating digital currency to building successful SaaS businesses, with his latest venture reaching $2,500 in monthly recurring revenue just months after launching.

About

Valentin started Findymail almost 2 years ago

Revenue

Valentin grew the business to $2.5K/month

Costs

It cost Valentin $100 to start the business

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Read by 5,180 founders

8. Contapp

More than just a business card scanner. The smarter and more convenient way of digitally managing business cards, whilst helping reduce paper waste.

Where they're located: London, UK
Current team size: 1

9. Events On Cannery Row

Where they're located: Nashville, Tennessee, USA

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Starting A B2 B Sales App: Everything You Need To Know

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11. Metadata

Metadata eliminates manual and repetitive work so B2B marketers can finally focus on strategy, creativity, and driving revenue.

12. SalesScreen

Motivate your sales force with the most comprehensive and effective gamification platform in the game.

How much they make: $8M/year
Where they're located: Oslo, Norway
How much did it cost to start: $10K
Current team size: 45

Our Journey On How We Founded A Sales Gamification SaaS And Scaled It To $10M ARR

Sales gamification SaaS SalesScreen, founded in 2011, has grown to close in on $10m in recurring revenue and operates in 26 countries, having used its customer-focused approach to identify market demand and build a gamification platform with motivational elements.

About

Sindre started SalesScreen about 10 years ago

Revenue

Sindre grew the business to $667K/month

Costs

It cost Sindre $10000 to start the business

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Read by 1,513 founders