From Sales Rep To Engineer: I Quit My Job To Build The Software I Wish I Had In My Sales Career

September 5th, 2022

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Ryan Doyle

Founder, Magic Sales Bot

$1K

revenue/mo

Founders

Employees

Magic Sales Bot

sales.co

from New York, NY, USA

started January 2021

$1,000

revenue/mo

Founders

Employees

Discover what tools recommends to grow your business!

platform

Heroku

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crisp

payments

Stripe

stack

Custom Built

Discover what books Ryan recommends to grow your business!

Zero To Sold: How To Start, Run, And Sell A Bootstrapped ...

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Hello! Who are you and what business did you start?

I’m Ryan Doyle, a sales rep who learned to code. I grew up in the Finger Lakes of New York, went to school for Business Administration, and dabbled with their entrepreneurship clubs, making a few websites, and eventually selling one.

I graduated and went to work in Palo Alto for a big software company as an entry-level sales rep. I worked my way up to deal-closer while teaching myself to code on nights and weekends.

In 2020, a few months into the pandemic, I quit my sales job to start building SaaS tools that I wish I had in my sales career. The one that gained attention, customers, and funding are Magic Sales Bot. It automates sales research for reps at B2B software companies, and helps them prioritize the leads they should focus on each day.

I make a lot up as I go along, and I’m constantly adapting to what my customers need. My last big pivot was in November, and since that point, it’s steadily been growing about 10-20% a month. The occasional down-month still helps me reorient and make better decisions, though!

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