Badger Maps

Badger Maps: Building A Sales Route Planning App To $3.3M ARR

March 24th, 2019
Steven Benson
Founder, Badger Maps
$417K
revenue/mo
3
Founders
42
Employees
Badger Maps
from San Francisco, California, USA
started January 2012
$416,666
revenue/mo
3
Founders
42
Employees
market size
$230B
avg revenue (monthly)
$282K
starting costs
$19.4K
gross margin
83%
time to build
300 days
growth channels
Organic social media
business model
subscription
best tools
Salesforce, Slack, Google Workspace
time investment
Full time
pros & cons
34 Pros & Cons
tips
3 Tips
Discover what tools recommends to grow your business!
productivity
sales
Discover what books Steven recommends to grow your business!
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Hello! Who are you and what business did you start?

Hi Everyone, I’m Steve Benson and I’m the founder and CEO of Badger Maps.

Badger Maps is a route planner that empowers field sales teams to crush their quota. We’re focused on helping field sales teams save time with scheduling and route planning to get back hours of selling time each day.

Badger is the complete field sales app: combining Google Maps, CRM data, route optimization, schedule planning, and lead generation. You can check out a quick video on what we do here.

I started the company 7 years ago, and today, we’re making $3.3 million a year and have 60 employees.

badger-maps-building-a-sales-route-planning-app-to-3-3m-arr

What's your backstory and how did you come up with the idea?

I started...

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