200+ Creative Real Estate Business Names

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Updated: January 19th, 2023

So, you've come up with the perfect real estate business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your real estate business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best real estate business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your real estate business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Real Estate Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of real estate business name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy real estate business name ideas

Cal-American Homes
Protect real Estate
Corsair Real Estate
Purchased Sense Real estate
Citylights Real Estate
Sand and Sea Realty
Highrise Realty
Herringbone Realty
Be Realty
Archstone Real Estate
Urban Pacific Real Estate
Home Sweet Home Properties
Professional Homes
Broad Street Realty
Engel & Volkers Real Estate
Peak Properties
Avenue Realty
Heartland Real Estate
Brick Lane Realty
American Traditions
National Property center
Home Sweet Home
Creative Property Management
Summit Properties
Paragon Properties
Banyon Tree Realty
Beacon Homes LLC
Since Real Estate
Home & Hearth Realty
Buyer’s Market Real Estate
Pennsylvania Real Estate
Sterling Property Advisors
Platinum Realty Group
Cornerstone Estates
The Home Genies
Christian Real Estate
Standpoint Real estate
The Broker Network
Landmark Realty
Your Choice Real Estate
New Way Real Estate
Homestead Properties
Full Spectrum Realty
Texas Real Estate
Capstone Real Estate
The Good Home Team
Oak & Stone Properties
Metro Realty
Township Properties
Beachfront Realty
Red Door Realtors
Atlas Realty Group
Broadleaf Homes
Bungalow Realty
Toward Property agents
Property Gurus
Metroplex Realty
Real Homes
Prestige Properties
Land Monopoly Real estate
Lifestyle International Realty
Proverbs Realty
Bottom Line Realty
Star Island Realtors
Lake & Company Real Estate
Excelsior Real Estate
Vantage Point Properties
Equinox Properties
Multi homes property adviser
Northwest Premier Brokers
Picket Fence Realty
Asset Realty Group
Sequoia Real Estate

Creative real estate business name ideas

Urban Lending Solutions
Property Solutions International
Nice Seattle Homes
Sweet Home
Estate Owl Properties
Empire Properties
Sky Colored
Park 85 Realty
Pro Men
Pagoda Realty
Promised Land Properties
Mortgage Genies
Ambrose Real Estate
Homesphere Realtors
Golden Bear Realty
American Property
First Class Realty
New York Real Estate
Centerpoint Properties
Hollywood Property
Oxford Real Estate
Heavenly Realty
Urban Nest Realty
Worldwide Properties
Modern Living Realty
The Real Estate Corner
Turnkey Properties
reQuire Release Tracking
Honey I’m Home Properties
Pro America Real Estate
HomeRiver LLC
Home City Realtors
Luxurious Real estate
The Dream Home Real Estate
Produce property agency
Forever Home Realty
Key Property Solutions
American Way
Think Real Estate
La Playa Properties
Vanguard Properties
Red Carpet Real Estate
Economy Commercial Real Estate
Genesis Properties
Horizon Realty Advisors
Sync Real Estate
Unique Real Estate
Everhome Realtors
Continental Real Estate
Marketplace Homes
Sound Point Real Estate
Carpe Diem Realty
Real Property Management
Monopoly Real Estate
American Realty Brokers
Lakeshore Real Estate
The Holton Wise
Mustang Realty Group
High Castle Properties
Avenue West Realtors
Cobblestone Realty Partners
Zephyr Real Estate
Stars Property
Keystone Real Estate
Property Group
Equitable Property Group
Ascent Real Estate Group
Sweet Life Real Estate
Good Life Realtors
Nest Scout Realty
Top Stead Realty
Black Oak Realty
Good Fortune Realty

Learn more about starting a real estate business:

Where to start?

-> Real estate business plan
-> How to finance a real estate business?
-> How much does it cost to start a real estate business?
-> Pros and cons of a real estate business

Need inspiration?

-> Other real estate business success stories
-> Marketing ideas for a real estate business
-> Real estate business slogans
-> Real estate business Instagram bios
-> Real estate business Instagram captions

Other resources

-> Profitability of a real estate business
-> Real estate business tips
-> Email templates for a real estate business
-> Blog post ideas for a real estate business
-> Real estate business quotes

Funny Real Estate Business Names

PositiveReal
Concrete Genuine Group
Double True Trading Co
Rational Very Collective
Veridical Collective
Noumenal Very Place
Most Serious Collective
Least Veridical
Traumatic
Quite Substantial Spot
Rational Substantial Place
Most Veridical Group
Genuine Pro
The Most
Optional Really Collective
Imaginary Veridical Spot
Double Really
Apparent Veridical Co
VirtualReal
Literal Collective
LeastReal
Very Very Co
The Chattels Actual
Nominal Serious Place
True Trading Co
Only Really Spot
Tangible Trading Co
The Only
Longer True Spot
Positive
Half True
Lacanian Veridical Place
Rational Right
Sound Literal
Longer
The Quite Very
Genuine Group
The Temporary Veridical
The Noumenal Actual
TemporaryReal
Optional True Collective
Pure
The Nominal
The Much
Very Trading Co
Really Pro
The Temporary Realistic
Rational Reel
Most
More Veridical Pro
Marvelous Literal
Only Substantial Spot
ObjectivelyReal
Ultimate Literal Group
Less Realistic Spot
UltimateReal
The Brazilian
The Brazilian True
The Called
Tangible Pro
Less Tangible Collective
Quite Realistic Pro
Chattels
Traumatic Literal Co
Genuine Tangible Co
Chattels Genuine Spot
The Quite
Temporary Substantial
Noumenal Veridical Place
The Chattels
Quite Realistic
CorrespondingReal
The More True

Cool real estate business name ideas

Magnolia Real Estate Group
Infiniti Real Estate
Beaulieu Real Estate
Fairmount Properties
Echelon Realty
New Door Realty
Blue Real Estate
Future Realty
Upside Avenue Realty
Capstone Realty
Bay Point Properties
Dream Town Realtors
The Dwelling Group
Coastal Premier Properties
Circle Point Homes
Invest Now.
Nova Real Estate
The Real Estate Agency
Porchlight Properties
Investment Realty
Eco Realty Group
White Stone Property
Heritage Properties
MostReal
Traumatic
Genuine Tangible Co
The Most
The Chattels Actual
Very Serious
MoreReal
More Literal Trading Co
Marvelous
Pure
Chattels Serious Collective
Corte Literal Pro
Actual Pro
Objective True Trading Co
The Corresponding
CorteReal
Objectively Really
Rational Very Collective
The Universal
TemporaryReal
Apparent Realistic
Alone
AloneReal
Made Veridical Group
Least Serious Pro
Realistic Co
Objective Veridical Trading Co
Veridical Spot
Rational Real Number
Very Group
Nominal Veridical Trading Co
True Trading Co
Ultimate Substantial Place
Temporary Veridical Collective
OnlyReal
True Pro
Very
Genuine Group
Serious Place
Rational Righteous
The Double
Genuine Collective
The Concrete
Very Place
The Apparent
Longer Literal Group
The Genuine Literal
The More Really
Rational Right
The Adjective True

Unique real estate business name ideas

Corresponding Serious
Positive
AdjectiveReal
The Quite
The Positive Literal
Double Really
The Universal Really
Rational Serious
MadridReal
Made True Co
Really Spot
The Madrid Realistic
Very Collective
Actual Spot
The Optional Tangible
More Realistic Trading Co
Imaginary
The Traumatic Really
The Pure Literal
Concrete
The Corte
The Very
The Temporary
Temporary Substantial
Traumatic Literal Co
Only Really Trading Co
Objective Veridical
Virtual Really Group
Lacanian Really Group
NoumenalReal
The Alone True
Corresponding True Place
Optional Genuine Co
Rational Reality
ImaginaryReal
Corresponding Actual Pro
The Arbitrary
UltimateReal
DoubleReal
Traumatic Genuine Trading Co
Noumenal
Really Collective
Serious Co
Temporary
Realistic Spot
Positive Actual
Double True Trading Co
Half Tangible Pro
SpanishReal
Ultimate Veridical
Realistic Pro
Veridical Collective
The Half Tangible
The Rational
The Temporary Really
The Madrid Genuine
Only Genuine
Positive Genuine Place
The Objectively Serious
Longer Very
Very Very Co
Apparent Veridical Group
Called Actual
Imaginary Really
Tangible Trading Co
The Less
MarvelousReal
Much Serious
More Veridical Pro
Imaginary Actual Co
Tangible Pro
Chattels
Called Serious

Cute real estate business name ideas

Genuine True Place
Virtual Tangible Group
Rational Realistic
Very Really Pro
IdealReal
Called Literal
Actual Group
The Concrete Veridical
Spanish Substantial
Apparent Very
Serious Trading Co
Universal
Actual Collective
PositiveReal
Tangible Spot
Impossible Genuine Collective
Actual Place
Literal Collective
Adjective
The More True
Called Literal Group
The Made
Madrid Veridical Place
Realistic Collective
Objectively Veridical Spot
Nominal Serious Place
The Objectively Realistic
The Unreal
Corresponding Veridical Spot
LongerReal
The Marvelous Actual
More
Lacanian True Group
Average Substantial
Rational Realistically
Least Tangible
Ultimate Literal Group
Most Serious Co
MadeReal
Very Very
Arbitrary Veridical Pro
Spanish Veridical Co
Imaginary Actual Place
Unreal Tangible Group
Rational Rightful
The Genuine
Literal Pro
Really Group
The Called Very
Really Co
More Genuine
Impossible Serious Place
The Optional True
The Objective Actual
Half Substantial
Ultimate
Spanish Veridical Pro
Called Really Collective
Virtual Realistic
Rational Realities
ConcreteReal
More Very Group
Average Genuine Spot
BrazilianReal
The Pure
Apparent Veridical Co
The Optional
Sound Literal
The Much
Half True
The Impossible
Impossible Tangible Group
Made Actual Collective

Clever real estate business name ideas

The Quite True
The Nominal
Less Tangible Collective
The Madrid Really
The Universal Serious
Temporary Very
Only Veridical Co
Really Pro
CorrespondingReal
GenuineReal
The Only
Tangible Place
Rational
Unreal
Madrid Really Group
Tangible Collective
The Noumenal True
Objective
Optional True Collective
The Genuine True
Made
Least
The Ideal
The Temporary Veridical
Ultimate Realistic
Tangible Co
Genuine Very
Imaginary Veridical Spot
The Called True
TraumaticReal
RationalReal
ImpossibleReal
Only Tangible Group
Alone Serious Spot
Much Literal Group
Least Actual
Universal True
The Madrid Serious
CalledReal
The More Realistic
Less Genuine Place
Rational Rattling
Spanish Really Collective
Literal Spot
Brazilian Very Co
Virtual Serious Group
Substantial Spot
Serious Collective
SoundReal
The Called
Average Tangible
The Traumatic
MuchReal
Rational Substantial Place
Substantial Group
Called
Actual Co
The Marvelous Very
Concrete Really
The Virtual
Genuine Pro
The Lacanian
Quite Realistic Pro
Veridical Pro
Only Really Spot
The Average
The Positive
Sound Veridical Spot
Corresponding Actual
The Imaginary
Rational Reel
The Objectively
Universal Substantial Spot

Best real estate business name ideas

The Chattels
Quite Substantial Spot
Optional Actual
Rational Realistic
Ideal Very Collective
Rational Really
Most
Veridical Co
The Least
Longer
Only Really
Literal Place
The Called Actual
Chattels Serious Group
The Arbitrary Literal
AverageReal
Concrete Genuine Group
Genuine Trading Co
LessReal
The Noumenal Actual
Ideal
Optional
Corresponding
Much Actual Place
ChattelsReal
Made Tangible
Universal Very Group
Temporary Really
The Quite Very
Corresponding Genuine Group
Pure Substantial Spot
Double Serious
Nominal
The Sound
The Adjective
VirtualReal
Average
Traumatic Literal
Unreal Actual Pro
The Traumatic Actual
Marvelous Literal
The More Veridical
UnrealReal
VeryReal
The Chattels Tangible
The Madrid
Most Tangible Place
PureReal
Noumenal Very Place
Double
ArbitraryReal
Lacanian
Apparent
Substantial Collective
The Temporary Realistic
Only Really Place
Corte True Group
HalfReal
Made Substantial Pro
Imaginary Genuine
Most Genuine Trading Co
Noumenal Really Spot
The Spanish Tangible
Substantial Co
Alone Realistic
Pure Realistic Group
The Optional Substantial
Genuine Realistic Group
The Alone Very
The Alone Genuine
Very Spot
Half Very Collective
Adjective Literal

Modern Real Estate Business Name Ideas

Horizon Blue Homes
The Urban Oasis
The Castilian Retreats
Starlight Retreats
Luxe home solutions
The Front Realty
Prime Residential Properties
The Real Estate Haven
Next Gen Living
Elite Property Solutions
The Living Legends
The Property Vanguard
The Realty Revolution
The Homefront Co.
The Property Pioneers
The Real Estate Innovators
The Living Innovators
The Property Evolution
The Realty Evolution
The Homefront Evolution
Premier Place Properties
The Living Frontier
The Realty Frontier
The Property Fronter
The Real Estate Frontier
The Living Renaissance
The Realty Renaissance
The Property Renaissance
The Real Estate Renaissance
The Living Evolution
The Realty Evolution
The Property Evolution
The Real Estate Evolution
The Living Evolution Group
The Realty Evolution Group
The Property Evolution Group
The Real Estate Evolution Group
The Living Evolution Co.
The Realty Evolution Co.
The Property Evolution Co.
The Real Estate Evolution Co.
Living Evolution LLC
The Realty Evolution LLC
Property Evolution LLC
Real Estate Evolution LLC
Living Evolution Corp
Realty Evolution Corp
The Property Evolution Corp.

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Real Estate Business:

Simple is always better

This means a few different things. Your real estate business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your real estate business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Becoming A Real Estate Agent: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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