75+ Best Real Estate Blog Post Ideas & Topics To Inspire You [2024]

Pat Walls

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Updated: January 26th, 2023

Looking to write a new blog post but experiencing some writer's block?

Coming up with new blog post ideas and topics can be time-consuming and daunting.

What's even more challenging is coming up with a great content idea - one that will bring you the right traffic and resonate across your audience.

Writing a great blog post can take hours, days, and sometimes even weeks, so it’s critical that you do your research to ensure your post will reach your intended audience.

This post provides you with creative blog post ideas to help spark some ideas for your next article.

Additionally, we provide you with proven tips and strategies on how to find the right blog post topic for your real estate business.

Different Blog Post Types (& How To Use Them)

How-to-guide content

How-to-guides are a great way to share insight and knowledge across your audience.

These guides are informative and teach your reader how to complete a given task using step-by-step instructions.

The more value and answers you bring to your reader, the more they are likely to return to your site and, eventually, turn into a customer. Here a few things to remember when writing your "how-to-guide:"

Write directly to your reader with clear and concise instructions
Identify the logical order of your instructions and use numbered lists
Use headings and bold to identify key stages in your step-by-step guide
Use photos and videos as much as possible to provide context to your reader

List-based content

Lists are a great way to consolidate information and provide your user with a quick and simple read.

For those that want a quick answer or don’t have time to read a long article, lists are a great way to quickly answer your searcher's query.

List content is great for driving traffic to your blog, and they are often quick to create.

Other blog post types

There are various other blog post styles you can use to create content.

When you combine a mix of different blog post styles into your content strategy, you create an engaging experience for your audience.

Here are some other blog post styles you should consider experimenting with:

Ebooks
Infographics
Video content
Case studies
Interviews or Q&A's

How To Guide Blog Post Ideas For Your Real Estate Business

check out the full post here

How to rehab a home
How to buy a short sale
How to get your home ready to show
How to find a tenant
How to evict a tenant
How your county assesses property taxes
How to fight a tax assessment
How to avoid rental scams
How to avoid mortgage fraud
How to choose a real estate agent
How to search for properties on the Internet
How to determine home value
How to review a real estate book
How to explain credit score
How to buy home insurance
How to find affordable properties
How to understand different types of properties
How To Know You’re Getting A Good Price
How to go about relocating in a new area
How To Refuse An Offer
How To Take The Best Listing Photos And Why This Matters
How To Prepare Your Home For Sale
How To Properly Landscape A Property
How To Sell Your Home Quickly
How to improve your credit score

Learn more about starting a real estate business:

Where to start?

-> Real estate business plan
-> How to finance a real estate business?
-> How much does it cost to start a real estate business?
-> Pros and cons of a real estate business

Need inspiration?

-> Other real estate business success stories
-> Marketing ideas for a real estate business
-> Real estate business slogans
-> Real estate business names
-> Real estate business Instagram bios
-> Real estate business Instagram captions

Other resources

-> Profitability of a real estate business
-> Real estate business tips
-> Email templates for a real estate business
-> Real estate business quotes

List-based content style

Lists are a great way to consolidate information and provide your user with a quick and simple read.

For those that want a quick answer or don’t have time to read a long article, lists are a great way to quickly answer your searcher's query.

List content is great for driving traffic to your blog, and they are often quick to create.

List Blog Post Ideas For Your Real Estate Business

check out the full post here

List of 20 best apps for people preparing to sell & buy homes
List 30 or more online resources for people relocating to your area
Top 10 cheapest condos on the market today
Top 100 best agents and brokers in your city
50 most beautiful properties on the market today
Collection of most expensive homes sold in the last 30 days
20 famous people who bought or sold property in your market
Top 10 myths about real estate
Top 5 Signs That You Should Sell Your Home Soon
50 reasons to not buy a property
10 things to look at before buying a property
Top 5 backgrounds checks about your real estate agent
10 things to know about your broker before hiring them
Top 30 affordable societies of your cities
Top 5 home loan providers with least interest rates
10 least popular locations to avoid investment through real estate
50 best real estate companies
Weekly top 5 properties on sale
10 most popular real estate photographers
Weekly housing trends of your locale
top 5 local area events for real estate
List of top 10 real estate jobs
List of top 10 much needed amenities in your housing property
5 things to considering before selling your home
10 things to observe about your property buyer to avoid fraud

Google search is a great (and free) tool for finding a content type and topic.

You can actually use google autocomplete to see what people are searching for:

2. Find Blog Post Ideas Through Competitors and Useful Websites

A great way to find content types is by seeing what your competitors with similar audiences are doing.

There are a few different ways you can do this:

Manually going through different websites to see what others are writing about
Use a tool like ahrefs to see top-performing websites and topics

3. Find Content Ideas Using Google Search Console

Google search console is a great and free way to see what your audience is searching for:

4. Make Sure You Can Perform Well For The Content

Just because your audience is searching for something, doesn’t always mean you can win for that content.

Consider looking at existing search results and other top-performing websites. Then, ask yourself a few questions:

Are these top-performing sites massive businesses? If so, what would it take to rank for something like this?
Is the existing content in the search results good quality?
Are there ways that I can improve this content type? (ie. adding photos, videos, optimizing keywords, making the posts longer and more valuable to the reader, etc)

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meet the author

Pat Walls

75+ Best Real Estate Blog Post Ideas & Topics To Inspire You [2024]

Different Blog Post Types (& How To Use Them)

How To Guide Blog Post Ideas For Your Real Estate Business

List-based content style

List Blog Post Ideas For Your Real Estate Business

Other blog post styles

Other Blog Post Ideas For Your Real Estate Business

Guide: How To Find Content Ideas