Supplements Company

How Much Money Do Supplements Companies Make? (2024)

Pat Walls

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Updated: June 23rd, 2024

TL;DR:

Based on our data, supplements companies can make between $1,000-$3,500,000 per month.
The average revenue for a successful supplements company is $392K per month.
The highest grossing supplements company in our records makes over $42,000,000 per year.
Supplements company owners salaries can vary wildly depending on industry, niche, and size of the business

So you're thinking about starting a supplements company?

And now you're wondering how much supplements company owners actually make...

Well, let’s dive in!

Here are example of real supplements companies and how much money they make - as reported by the founders themselves:

1. Bare Performance Nutrition ($42M/year)

Nick Bare, the founder of Bare Performance Nutrition, came up with the idea for his sports nutrition and health supplement company while studying Nutrition in college and struggling to afford pre-workout supplements. He and his friends decided to make their own, and after realizing the demand for such products, Bare launched his brand while serving in the Army. In its first year, the company made $15,000 in revenue, and now, it is on track to do $6 million in revenue for the year.

How much money it makes: $42M/year

2. Jigsaw Health ($12M/year)

Patrick Sullivan Jr., along with his father, founded Jigsaw Health in 2005 after his dad struggled with health challenges for years. The idea for their dietary supplement business came when they realized the need for a magnesium supplement that didn't act as a laxative, and they created MagSRT. Now, Jigsaw Health has grown 181% in the past 5 years, with over 80% of revenue coming from direct-to-consumer sales.

How much money it makes: $12M/year

3. Earth's Creation ($6M/year)

Donald Passwaters turned a setback into success, leveraging over 40 years in the supplement manufacturing industry to start EC Nutrition. Fired from FEDCO in his forties and faced with financial pressure, he channeled his expertise to build a multimillion-dollar enterprise, operating out of a 100,000 sq. ft. facility.

How much money it makes: $6M/year

4. Heights ($12M/year)

Dan, the co-founder of braincare company Heights, came up with the idea for their smart supplement after experiencing his own mental health struggles and finding relief through certain supplements. Through a newsletter that gained traction and the support of a leading neuroscientist, the idea for a unique brain supplement was born. They conducted extensive customer interviews, overcame manufacturing challenges, and utilized content marketing strategies to attract and retain customers. Today, Heights is a successful B Corp with a monthly recurring revenue of $500k and plans to hit $10M ARR by the end of the year.

How much money it makes: $12M/year

5. VADE Nutrition ($6M/year)

Joe Johnson, a former athlete and entrepreneur, came up with the idea for VADE Nutrition while sitting beside his wife Megan's hospital bed. They wanted to create a convenient solution for consuming protein powder on the go, which led to the development of Dissolvable Protein Scoops. After facing challenges with manufacturing and finding the right partners, VADE Nutrition has grown to be sold on various e-commerce platforms and has even landed a deal on Shark Tank. The company continues to attract and retain customers through engaging on social media and offering high-quality, convenient products.

How much money it makes: $6M/year

6. Lost Empire Herbs ($3.84M/year)

Logan Christopher and his brothers started Lost Empire Herbs after being introduced to the benefits of herbs, particularly Pine Pollen. They began by buying pre-packaged products from Alibaba and re-selling them, learning along the way and eventually growing the business to mid-seven figures in revenue. They focused on email and content marketing, as well as affiliate marketing, to attract and retain customers.

How much money it makes: $3.84M/year

7. Natural Stacks ($2.4M/year)

Benjamin Hebert, co-founder of NaturalStacks.com, came up with the idea for the supplement company after experiencing the lack of transparency and trust in the supplement industry. As a consumer, he realized the need for a brand that would provide honest information about ingredients and formulas. With the launch of their flagship product, CILTEP, Natural Stacks has gained success and built a loyal customer base.

How much money it makes: $2.4M/year

8. Human Tonik ($2.4M/year)

Adam Wright, the founder of SuperGreen TONIK, came up with the idea for his business after struggling with chronic fatigue and a lack of nutritional supplements that met his needs. With his background in web development and digital marketing, he decided to create a greens powder that provided the ingredients he desired and tasted good. Since its launch in August 2019, the brand has seen significant growth and aims to achieve 7-figure revenue in its second year.

How much money it makes: $2.4M/year

9. Allbe Canada ($1.2M/year)

Jordan's background is in nutritional science as a lecturer at a medical school, which gave him the foundation to understand the complexity of human health and nutrition. However, the true motivation behind founding Allbe Canada came from something other than his professional background, when his mother was diagnosed with a chronic disease. The reality that her health could be improved by altering her lifestyle habits, including nutrition, was a major wake-up call. He began researching extensively, exploring the potential of dietary supplements in supporting overall health. The idea for Allbe Canada sparked during this time, to create a product that could support people's health naturally and holistically.

How much money it makes: $1.2M/year

10. Bey Moss ($1.2M/year)

Nick Bey, the founder of Bey Moss, came up with the idea for his business after hearing about the health benefits of sea moss from rapper Nipsey Hussle. He decided to sell sea moss products to his wife's large social media following and quickly sold out of his first batch, validating the demand for the product. With his background in computer programming and his wife's sales expertise, they were able to build Bey Moss into a successful e-commerce business, making over $800,000 in revenue to date.

How much money it makes: $1.2M/year