Protein Powder Business

How Profitable Is A Protein Powder Business? (Updated for 2024)

Pat Walls

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Updated: October 6th, 2024

How Profitable Is A Protein Powder Business? (Updated for 2024)

So you want to start a protein powder business?

And the first question that came to your mind was, “well, are protein powder businesses actually profitable?”

With a market size of $18.9B - there’s plenty of business to go around.

Especially considering:

You could start a protein powder business with as low as $300
Based on our data, protein powder businesses generate an average of $2.19M per year

There’s money to be made. Don’t worry.

But, I don't want to spoil it all. Below we’ll cover everything you need to know when it comes to the profitability of a protein powder business.

Let’s dive in!

Is a protein powder business profitable?

Yes, a protein powder business is generally a profitable business. However, you still need to consider several factors since these things always impact the overall outcome.

For instance, since average revenue is $2.19M per year with an estimated gross margin of 40%, you could expect to recover your investment within 8 months or even less.

But of course, it all comes down to how much you earn compared to the potential revenues of your protein powder business.

To determine whether your business is profitable, you should earn more than your expenses in the beginning months. However, while you're in your first month, it can be challenging to know what to expect.

Therefore, you should maintain a record of your monthly expenses and income to determine whether you're meeting your goals. By doing this step, you can see how your protein powder business is doing and if any changes or adjustments need to be made to enhance or maintain your efforts.

Is a protein powder business worth it?

If you’re wondering if a protein powder business is worth it, the answer is a big YES. With protein powder businesses, you have the potential to earn $2.19M per year (this is based on data reported by real founders).

Further, you could have your initial investment back within months. Simply put, it’s a business worth a shot, especially if you have the resources and make the necessary efforts to achieve or surpass the target.

With a market size of $18.9B, it will be possible for you to build something that grows and turns into a flourishing business. As such, it’s the type of business you might want to consider starting.

Of course, you must learn and understand every aspect of running a protein powder business to ensure success. Still, as long as you have the initial investment and can endure a few months before your actual gains, this business could be worth it.

You might want to consider reading more specifics about successful protein powder businesses case studies.

Examples Of Profitable Protein Powder Businesses

Here are a few examples of profitable protein powder businesses, and a few more details about them:

1. Bluebird Provisions ($635K/year)

After being told he would never run again due to a foot injury, the founder of Bluebird Provisions Bone Broth healed his foot and got back to winning ultra marathons using bone broth. Fueled by his conviction to share this healing elixir, he quit his job and started Bluebird Provisions. Now, the brand is the fastest-growing bone broth brand in North America, with monthly revenues of $49,000 and a 5000% increase in customer base since its inception.

Is it profitable? Yes
How much money it makes: $635K/year
How much did it cost to start: $30K

How I Healed My Injury With Bone Broth And Bootstrapped A $540K/Year Business

Bluebird Provisions Bone Broth is North America's fastest-growing bone broth brand, doing 49,000 per month and growing 50% YoY, with 5000% growth in customer base since starting, thanks to an SEO-focused strategy, email marketing, referrals, and Amazon.

Read this case study

Read by 3,960 founders

Learn more about starting a protein powder business:

Where to start?

-> How much does it cost to start a protein powder business?
-> Pros and cons of a protein powder business

Need inspiration?

-> Other protein powder business success stories
-> Marketing ideas for a protein powder business

Other resources

-> Protein powder business tips

How much can you make with a protein powder business?

With a protein powder business, you can make an average of $2.19M revenue per year (based on data reported by real businesses).

You can start with an initial investment as low as $300. Then, with proper knowledge and sustained effort, you could have an ROI (return of investment) within 8 months.

How much does a protein powder business make a week?

Based on our data, average weekly revenue for a protein powder business ranges around $45.6K. As such, you could see monthly revenues of $183K.

To know if your protein powder business achieves the weekly profit target, you need to keep track of the total earnings you get per day. Afterward, you'll want to consider subtracting the expenses you have daily.

Learning your weekly profit can also show whether you're hitting your target goal for your protein powder business.

How much do protein powder businesses owners make?

The income of a protein powder business owner can vary depending on various factors such as location, size, competition, and the owner's business skills.

But to give you some idea, the weekly revenue of an established protein powder business is about $45.6K. But this can be lower or higher depending on so many factors - it's almost impossible to say exactly.

While the potential for earning a good income as a protein powder business owner exists, success in this field requires a commitment to providing quality products and services and building a strong reputation within the community.

Protein Powder Business Profit Margins

Generally speaking, a protein powder business can expect profit margin of around 40%. Profit margins refer to the percentage of revenue that remains after deducting all expenses associated with running a business. In the case of a protein powder business, profit margins can vary depending on various factors, such as the type and quality of products sold, the size of the store, and the level of competition in the area.

However, these figures can vary depending on the pricing strategy, inventory management, and overall efficiency of the business. To maintain healthy profit margins, protein powder business owners must focus on managing costs, negotiating favorable supplier terms, and providing high-quality products and services to attract and retain customers. By doing so, protein powder business owners can ensure long-term sustainability and profitability for their business.

Protein powder business owner salary

The salary of a protein powder business owner is an unpredictable figure. It's significantly influenced by numerous factors, including the store's location, its size, and the degree of competition. An owner of a well-established protein powder business, in a prime position, might see an average weekly salary around the ballpark of $18.3K.

But it's worth noting, such numbers aren't always consistent. The earnings can vary wildly, potentially swinging by as much as 80% either way.

Achieving consistent success and maintaining a reliable income stream in this industry requires a deep commitment. It's imperative to offer high-quality products, deliver impeccable customer service, and nurture a trusted bond with the community you serve.

Conclusion

In a nutshell, based on many of our examples, a protein powder business may be a promising business to start - but the success of your protein powder business mostly depends on your effort and your approach.

If you focus on these, you'll have a much higher chance of a profitable protein powder business.

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Starting A Protein Powder Business: Everything You Need To Know

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