Freelancer Platform

12 Tips For Starting A Successful Freelancer Platform (2024)

Pat Walls

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Updated: January 19th, 2023

Want to start your own freelancer platform? Here are some tips you should know:

Learn more about starting a freelancer platform:

Where to start?

-> How much does it cost to start a freelancer platform?
-> Pros and cons of a freelancer platform

Need inspiration?

-> Other freelancer platform success stories
-> Marketing ideas for a freelancer platform
-> Freelancer platform slogans
-> Freelancer platform names

Other resources

-> Profitability of a freelancer platform

We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting a freelancer platform:

#1: Abby (Abhinav) Verma, founder of SkillSoniq:

We chatted with with Abby, founder of SkillSoniq ($40K/month). In our interview, Abby says:

You should never assume that if a potential customer says they will use your product, that it will translate into a paid client.

Additionally:

Don’t start something because it seems cool, because someone you admire is also doing it or if you simply want to “make money.” Building a successful company is almost impossible and everything is stacked up against a founder.

Further:

SkillSoniq has opened up a second round of funding and interested investors can check them out and invest here

Read the full interview ➜

#2: Lilia Stoyanov, founder of Transformify: Workforce Management System:

We chatted with with Lilia, founder of Transformify: Workforce Management System ($5M/month). In our interview, Lilia says:

Being driven by client needs and requests is always the best way to go.

Additionally:

If a paid marketing channel is not performing as expected, trying different strategies over and over again to make it work only burns cash. Pouring extra cash to try one more time because your competitors do it is not the right way to go.

Further:

Do your homework and research not only your direct competitors but also those companies offering complementary products that can easily add your future product to their portfolios even before you launch it.

Read the full interview ➜

#3: Manuel Meurer, founder of Uplink:

We chatted with with Manuel, founder of Uplink ($16K/month). In our interview, Manuel says:

Choose a business that has customers you like. Being forced to work with/for customers that you don’t really like will be a huge drag on your motivation in the long term.

Additionally:

Being aware of one’s own motivation to start and run a business is very important in my opinion. Is it to become rich, to not have a boss, to be the boss or to work less?

Further:

Talk to many other people who do something similar to what you (are trying to) do. It turns out, other founders are usually happy to talk to you if you tell them that you want to do something similar.

Read the full interview ➜

#4: Sasa Janicijevic, founder of Codemap:

We chatted with with Sasa, founder of Codemap ($7K/month). In our interview, Sasa says:

Have a side revenue stream, something to keep the roof over your head - don’t quit your job with no plan at all.

Read the full interview ➜

#5: Manuel Meurer, founder of Uplink:

We chatted with with Manuel, founder of Uplink ($16K/month). In our interview, Manuel says:

Realizing what makes our business unique, and how we can embrace that and play to its strengths, gave me a lot of confidence to push through hard times.