900+ Best Names For Your Supplements Company

Updated: February 27th, 2023

So, you've come up with the perfect supplements company idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your supplements company stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best supplements company ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your supplements company.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Supplements Company Name Generator

Want to come up with your own unique company or brand name?

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Ideas

Catchy supplements company name ideas

  • Nutrisentials
  • Fit Foods
  • Extremely Primal and Fit
  • Richer Life
  • Nutri Health
  • Austin Paleo Grrl
  • BioFood
  • Plain Jane Health
  • Natura Wins
  • CogGen
  • Pro maniacs
  • Healhy Food
  • Brain Tight
  • Gold Capsules
  • True North Primal
  • Green Meal
  • Arthroprin
  • Healthy Mood
  • Supplemental Fuel
  • Packed to feed
  • Get Vita
  • Primal Mind Body
  • Vitamuscles
  • Rejuvenate
  • Strong Diet
  • Vitamin Supplements
  • Fresh Foods
  • Fit Capsules
  • Daily Needs
  • Nutri Boost
  • Get Nutried
  • Pamela’s Paleo Life
  • Daily Dose
  • VitaminiCa
  • Golden Dose
  • Derek Primal
  • Qualvits
  • Strong Foods
  • Primal Sensei
  • Supplemental Power
  • Primal Preacher
  • Improved Health
  • Fitness Best
  • Fired Up Fuel
  • Green Skin
  • Primal Intake
  • Natural Prime
  • Fitness Life
  • Vitaminute
  • Vitafit
  • Ceralift
  • Healthy Vita
  • Renutrify
  • Sprinkled Supplements
  • Fueled Up
  • Prime Wellness
  • Nutri – Ate
  • Brain Tip
  • Neuro Sharp
  • Organicyou
  • Best Booster
  • Nutriopack
  • Green Streak
  • Primal RD
  • NutriMax Tabs
  • Wellness Capsules
  • NutriFoods
  • Supplemental Support
  • The Green Matters
  • Ultrahealth
  • Acceleron 3X
  • Revitalize
  • Healthmax
  • Just Add You
  • Bloom
  • Nutripeak
  • Vida Primal
  • Zenith Fit
  • Health Burst
  • Brain Arc
  • Baby Vitals
  • Insta Relieve
  • ProDen
  • Nutriful
  • Health Dash
  • Be Healthy
  • Vi Tasty
  • Diet Meal
  • Flawless Health
  • Basic Greens
  • Primal Lives Matter
  • True Form
  • Simply Natural
  • Live Primal
  • Vita Know
  • Nutritop
  • Pro Wall
  • Nutric Diet
  • Wholeyou
  • Primal Utopia
  • Natural Energy
  • Health Products
  • Limitless Neuro
  • Raw Results
  • Nutrizen
  • Athletic Foods
  • Pro Tip
  • Swallow Or Drag
  • DreamDen

Creative supplements company name ideas

  • Unihealth
  • Optimal Capsules
  • CRup
  • Nature General
  • Native Health
  • Vital
  • Cure Tabs
  • Supportive Supplements
  • Vida Vitamins
  • Green Boost
  • Active Mind
  • Eating Healthy
  • Energy Igniters
  • Sweat Your Veggies
  • Nutrigold
  • Mr. Vitamin
  • Nature Nutrition
  • Ignited Nutrition
  • Vitaboost
  • Diet Boost
  • NatureUs
  • Raw And Reason
  • Well Foods
  • Healthy Kids
  • Paleo Strong
  • Natural Lush
  • Nat-Us
  • Primal Coach Joe
  • Primal Me
  • Vitamin Balance
  • Nutricare
  • Victorious Vitamins
  • Nourished Nutrients Notable Nutrients
  • Nuti Gate
  • Packed In Power
  • Fresh Diet
  • Second Hand Supplements
  • Native Needs
  • Mind Health
  • Treehugger Health
  • Power Impact
  • Nutririch
  • Vitamust Capsules
  • Alive
  • Vitavictory
  • Ultra Health
  • Power Mode
  • Vitabest
  • Real
  • Wellness Foods
  • Vitamin Man
  • Fitness Day
  • Wild Girl
  • Nature’S Results
  • Vigor Caps
  • Ruta Paleo
  • Natural Health
  • Vita Dose
  • Revive Tabs
  • Healthy Start
  • Magic Supplements
  • Nutri Fem
  • Vits
  • Daring Diet
  • Nonfat Meal
  • Nature’S Routine
  • Nutrient Rich
  • Nature’S Face
  • Health Your Way
  • Nutric Foods
  • Secondary Supplements
  • Your Vegan Diet Now
  • Healthy Meal
  • Dare To Diet
  • Brain Alarm
  • Healthy Man
  • Boost Nutrition
  • Fitness Start
  • Nutritional Needs
  • Better Life
  • Wellness Start
  • Osteo Poitive
  • Braingex
  • Maniac Free
  • EaTab
  • Diet Daily
  • Great Health
  • Pro Geek
  • V Insta
  • Power Nutri
  • Vitamin Vida
  • Nutric Wellness
  • Veg Out
  • Nutri Pova
  • Your Primal Life
  • Zero Deficiency
  • Optihealth
  • Healthboost
  • Healthy Woman
  • Nature True
  • Elite Fitness
  • Vidamins
  • Eating Best
  • Clean
  • Eating Natural
  • New Treat
  • Vitamin Diet
  • Life Boost
  • Health & Diet

Learn more about starting a supplements company:

Where to start?

-> How much does it cost to start a supplements company?
-> Pros and cons of a supplements company

Need inspiration?

-> Other supplements company success stories
-> Marketing ideas for a supplements company
-> Supplements company slogans

Other resources

-> Profitability of a supplements company
-> Supplements company tips

Funny Supplements Company Names

  • Periodontal Healthcare Collective
  • The Weak
  • Frail Heath
  • Tolerable
  • FragileHealth
  • CaloricSupplements
  • Nutritional Wellness
  • Periodic Add On Collective
  • Gingival
  • Supplicant Supplements
  • Calorie Inserts
  • Free Supplementary
  • Micronutrient Postscript Co
  • The Poorer
  • Pancreatic
  • Robust Medical Collective
  • Extra Appurtenance Spot
  • The Human
  • Heath Pro
  • The Later
  • Better Safety Group
  • The Splendid
  • Future tense Supplements
  • Good
  • Holistic Healthier
  • The Tolerable
  • Micronutrient Supplemental Pro
  • Affix Place
  • Various
  • Synthetic Stimulants
  • Usual
  • Antioxidant
  • Addendum Collective
  • PrenatalSupplements
  • Extra
  • Cardiovascular Wellbeing
  • EssentialSupplements
  • BehavioralHealth
  • Human Healthcare
  • Appurtenance Co
  • Perfect
  • Add On Spot
  • Affix Co
  • Commercial Supplemental
  • Supplement Supplements
  • Nutritional
  • The Available
  • Expensive Postscript
  • VitaminSupplements
  • Human Wellness
  • The Spiritual Medical
  • Accessory Collective
  • Present tense Supplements
  • The Herbal Addendum
  • Intravenous Supplementary Group
  • ContinuedHealth
  • NutritionalHealth
  • The Feeble
  • Useful Add On
  • The Antibiotic Additives
  • Related Appurtenance Trading Co
  • Hygiene Collective
  • The Regular Additives
  • Sanitation Spot
  • Special Shim
  • AntioxidantSupplements
  • VigorousHealth
  • Comic Additives Place
  • Hormonal
  • Immense Supplements
  • IntravenousSupplements
  • Prenatal Appurtenance Spot
  • Mental Healthcare Collective
  • Intravenous
  • Dental Safety Spot
  • Soluble Subventions
  • Mineral Postscript Co
  • The Caloric Postscript
  • Rent
  • Physical Hygiene Spot
  • Valuable
  • Synthetic Stiffeners
  • NutritionalSupplements
  • Infant
  • OptimalHealth
  • The Caloric Appurtenance
  • Valuable Inserts Trading Co
  • HelpfulSupplements
  • Human Hygienic
  • The Prenatal Append
  • The Perfect Wellbeing
  • The Additional Affix
  • BetterHealth
  • Daily Addendum Place
  • The Intravenous
  • The Rated
  • The Maternal Safety
  • Synthetic
  • Acid Supplemental
  • Various Affix
  • Pretense Supplements
  • Sound Care
  • Fence Supplements
  • Care Pro
  • The Ecological Wellness
  • Governments Supplements
  • Picket fence Supplements
  • Prenatal Additives Place
  • Available Inserts

Cool supplements company name ideas

  • Pack The Protein
  • Caroline Hind Primal Health
  • Biorich
  • Proven supplement
  • Supplementals
  • Supernaturals
  • Alpha IQ
  • Healthy Snacks
  • Dr ProVit
  • Nonfat Diet
  • Neuro Gel
  • Primal Body Wellness
  • NuTreat
  • Nutric Start
  • Vitawinner
  • Varied Vitamins
  • Wellness Diets
  • Primal Nutritionist
  • Nootronex
  • Green Gains
  • Nato Proved
  • Vitarich
  • Bulked Up Boost
  • Vitalnutri
  • Be Real
  • Herbal Snacks
  • Primal for Life
  • Neuro Pro
  • NowGem
  • Naturate
  • Pro Bro
  • Well Diet
  • Green Strength
  • Pro Tab
  • Vitmax
  • Fit In Fit Out
  • Fit Diet
  • Vitaminds
  • Renew
  • Vegan Needs
  • Come Clean
  • Diet Start
  • NutriBest
  • G ProCap
  • Add Nothing
  • Neutri 5X
  • Cutting Edge
  • Primal Hong Kong
  • Tophealth
  • Supplemental Sprinkle
  • Easy Health
  • BioDiet
  • Everyday Naturals
  • Purehealth
  • Vitawin
  • Temple True
  • Insta Vita
  • Vital Vitamins
  • Better Boost
  • Essential
  • Maxhealth
  • Vita Geek
  • Healthymaniac
  • Neuro Health
  • Nutrimax
  • Body Care
  • Primal Life
  • Cutting Edge Fitness
  • Nutric Meal
  • Duo – Pro
  • Vitamin Products
  • Happy Capsules
  • Healthiack Dose
  • Nonfat Foods
  • Virtuous Vitamins
  • Vigor Boost
  • Nutri Gem
  • Cognigenetic
  • Caveman Health
  • Full Vita
  • Super Supplements
  • Fixed Fitness
  • BrainGrain
  • Vita Need
  • Serious Supplements
  • Peak Primal Health
  • Drink Or Drag
  • Know Thy Self
  • Jen’s Primal Health
  • Primally Empowered
  • Vitamin Wins
  • Just Joint Complex
  • Grow Green
  • Body Right Naturals
  • Sha – Protien
  • Elevit
  • Voluptuous Supplements
  • The Calcium Affix
  • PrenatalSupplements
  • Appurtenance Place
  • The Extra
  • CalciumSupplements
  • Care Pro
  • Weak Hygiene
  • The Sound
  • Infant
  • Robust Medical Place
  • Weekly Affix
  • Postscript Group

Unique supplements company name ideas

  • Comic Additives Place
  • Affix Spot
  • Delicate
  • Rude Heath Place
  • Care Place
  • The Weak
  • Postscript Collective
  • WeakHealth
  • The Good
  • Free Supplementary
  • OptimalHealth
  • Holistic Health Care
  • The Quarterly Appurtenance
  • Synthetic Substances
  • Mineral Postscript Co
  • Related
  • Available Inserts
  • Literary Inserts Spot
  • Improved
  • The Nutritional
  • Appurtenance Co
  • IntravenousSupplements
  • Better Safety Group
  • VitaminSupplements
  • The Splendid
  • Ill Safety Co
  • General Healthcare
  • Accessory Co
  • Append Collective
  • Physical Hygiene Spot
  • The Continued Safety
  • The Appropriate Add On
  • The Indifferent
  • Antibiotic
  • The Prenatal Append
  • Perfect Wellness Collective
  • Care Spot
  • Synthetic Supplemental
  • The Antibiotic Additives
  • Gingival
  • Extra
  • Hygiene Group
  • Supplemental Spot
  • Synthetic Shim
  • Annual
  • Tolerable Safety
  • Psychic Medical Place
  • Vigorous Wellness
  • Heath Pro
  • Synthetic
  • The Psychological Wellness
  • Human Healthier
  • Air defense Supplements
  • BetterHealth
  • MicronutrientSupplements
  • Additives Co
  • Thence Supplements
  • Pancreatic
  • Accessory Collective
  • Animal Wellness Collective
  • Herbal Append
  • Synthetic Append
  • Periodic Affix
  • Gingival Medical Trading Co
  • Human Hygienic
  • ExtraSupplements
  • Splendid Wellness Trading Co
  • HelpfulSupplements
  • DentalHealth
  • Vigorous Healthcare Pro
  • Weak Sanitation Co
  • Expensive Accessory Collective
  • The Precarious
  • The Essential
  • Postscript Place
  • GingivalHealth
  • The Vigorous
  • CommercialSupplements
  • Hence Supplements
  • Cardiovascular Wellbeing
  • Animal Sanitation
  • Muscle sense Supplements
  • Weak Hygiene Place
  • Excellent Healthcare Pro
  • Supplement Supplements
  • The Probiotic Append
  • Preventive
  • Useful Supplemental
  • Ecological Medical Co
  • Animal Insurance Spot
  • Rated Heath Place
  • The Literary
  • Future tense Supplements
  • Rated Wellbeing Co
  • Extra Appurtenance Spot
  • Synthetic Stiffeners
  • Special Subsidies
  • Potassium Appurtenance Collective
  • Heath Spot
  • Reproductive Hygiene Place
  • SplendidHealth
  • Financial Healthcare Collective
  • Dental Wellness Collective
  • The Organic Addendum
  • Soluble Substances
  • Tolerable
  • The Liquid Append
  • Rent Add On Collective
  • The Hormonal Postscript

Cute supplements company name ideas

  • Financial Heath Spot
  • Drunkenness Supplements
  • TermHealth
  • The Ecological Wellness
  • Intravenous Supplemental Collective
  • Perfect
  • Hormonal
  • Wellness Pro
  • Micronutrient Supplemental Pro
  • PotassiumSupplements
  • Poorer
  • Heath Place
  • Poor Care
  • Dietary Addendum
  • The Free Addendum
  • Periodontal Healthcare Collective
  • Additives Pro
  • Postscript Trading Co
  • Holistic Healthcare
  • Acid
  • The Human
  • Past tense Supplements
  • Free Addendum
  • The Preventive Medical
  • Wellbeing Collective
  • Synthetic Subsidies
  • Bad
  • Additives Spot
  • The Antioxidant
  • Supplemental Co
  • Weak
  • Antioxidant
  • Ill Sanitation Co
  • RentSupplements
  • The Later Addendum
  • Special Surcharge
  • The Poorer Heath
  • The Liquid
  • Healthcare Co
  • Overall
  • Counter
  • AdequateSupplements
  • The Psychological
  • The Soluble
  • Based Appurtenance
  • Liquid Appurtenance
  • Frail Heath Collective
  • The Gingival Wellbeing
  • The Annual
  • Poor
  • Soluble Subventions
  • Regular Supplementary Co
  • Sanitation Spot
  • Perfect Wellness
  • Occasional Addendum Trading Co
  • Perfect Heath Collective
  • Natural Affix
  • Insurance Place
  • Soluble Supplementary
  • The Calorie Append
  • Related Appurtenance Trading Co
  • The Related Supplementary
  • The Calorie
  • Holistic Hygienic
  • Adolescent Sanitation Co
  • Special Shim
  • OrganicSupplements
  • Containing Add On Collective
  • The Reproductive Healthcare
  • PrecariousHealth
  • Common sense Supplements
  • Sustenance Supplements
  • Synthetic Surcharge
  • Sunk fence Supplements
  • Dental Wellness
  • EnvironmentalHealth
  • Poorer Medical
  • Care Trading Co
  • The Feeble
  • Extra Add On
  • Complements Supplements
  • Affix Group
  • Gingival Insurance Collective
  • Rich Inserts
  • Prenatal
  • Continued
  • The Splendid Hygiene
  • DailySupplements
  • Good
  • The Broken
  • Quarterly Additives Spot
  • FrequentSupplements
  • HerbalSupplements
  • Appropriate
  • CaloricSupplements
  • BrokenHealth
  • Sanitation Co
  • PhysicalHealth
  • Present tense Supplements
  • The Overall
  • The Special Affix
  • Animal
  • HumanHealth
  • Nutritional Heath Spot
  • HolisticHealth
  • Add On Spot
  • Probiotic
  • Pancreatic Append Trading Co
  • Available

Clever supplements company name ideas

  • Adolescent
  • Intravenous
  • Poor Heath Group
  • The Fluoride
  • Containing Inserts Collective
  • The Nutritional Hygiene
  • NutritionalHealth
  • Botanical Accessory Group
  • The Regular
  • Literary Append Place
  • Vigorous Wellbeing Collective
  • Special Shims
  • Wellbeing Group
  • Supplementary Place
  • Broken
  • Useful Inserts Place
  • The Frequent
  • Various Affix
  • Dental
  • Tolerable Insurance
  • Spence Supplements
  • The Yearly
  • Helpful Affix Co
  • Delicate Hygiene
  • Potassium
  • The Herbal Addendum
  • The Occasional
  • Nutritional Wellness
  • Fluoride Appurtenance
  • Special Supplemental Pro
  • The Multiple
  • Intense Supplements
  • The Tolerable
  • Reproductive Safety Collective
  • Overall Wellness Spot
  • Insurance Spot
  • The Additional
  • Soluble Surcharge
  • Intravenous Additives Group
  • Heath Trading Co
  • Later
  • Frequent Supplemental
  • The Probiotic
  • The Poorer
  • Occasional Addendum Collective
  • Commercial Supplemental
  • Expense Supplements
  • Public Care
  • FollowingSupplements
  • Cardiovascular
  • NecessarySupplements
  • Folate
  • Valuable Inserts Trading Co
  • Special Stiffeners
  • Human Healthcare
  • The Perfect Wellbeing
  • Various
  • The Continued
  • FinancialHealth
  • The Weekly
  • Spiritual
  • Addendum Collective
  • Fluoride
  • AdolescentHealth
  • Organic Inserts Trading Co
  • The Caloric Postscript
  • Addendum Place
  • NutritionalSupplements
  • Psychic Safety Collective
  • The Emotional
  • AvailableSupplements
  • The Overall Care
  • The Synthetic
  • Gingival Hygiene
  • Infant Hygiene
  • Human Healthful
  • Special Surcharges
  • Free Affix Collective
  • Adolescent Wellness Co
  • EssentialSupplements
  • The Additional Affix
  • Micronutrient Accessory Pro
  • Based
  • Picket fence Supplements
  • ContinuedHealth
  • Human Heath
  • The Perfect
  • Ecological Safety Co
  • Immense Supplements
  • Hygiene Pro
  • The Necessary Additives
  • The Daily
  • Preventive Wellness Spot
  • The Improved Medical
  • The Mineral
  • Nutritional
  • Heath Collective
  • Daily Addendum Place
  • RichSupplements
  • The Special
  • Free
  • Holistic Healthier
  • Safety Group
  • The Vitamin Additives
  • Containing Supplementary Pro
  • The Natural Postscript
  • The Excellent Hygiene
  • Special Supplementary
  • Mental Healthcare Collective

Best supplements company name ideas

  • Term Sanitation Co
  • The Rated
  • PeriodicSupplements
  • Tense Supplements
  • Periodic Postscript Place
  • Accessory Pro
  • The Helpful
  • Frequent
  • Better Wellbeing Spot
  • ExcellentHealth
  • The Holistic
  • Append Co
  • Special Subventions
  • Fragile Sanitation Co
  • Holistic
  • Ecological Heath
  • Special Substances
  • Liquid Add On Trading Co
  • Robust
  • The Gingival
  • Infant Wellness
  • Whence Supplements
  • The Frequent Supplementary
  • Medical Group
  • Occupational
  • GoodHealth
  • Incense Supplements
  • Calorie Inserts
  • FragileHealth
  • Covenants Supplements
  • Rude
  • Human Hospital
  • Yearly
  • VigorousHealth
  • Human Hygienist
  • Dental Safety Spot
  • Prenatal Appurtenance Spot
  • The Nutritional Insurance
  • Vitamin Additives Group
  • Holistic Hospital
  • Behavioral
  • Fence Supplements
  • Monthly Addendum Place
  • Optimum Sanitation Place
  • The Apparent
  • The Daily Inserts
  • Multiple
  • On the fence Supplements
  • DelicateHealth
  • AnimalHealth
  • Emotional Wellness Spot
  • Supplicant Supplements
  • Supplemental Trading Co
  • Continued Hygiene Trading Co
  • Frail
  • Medical Trading Co
  • Frail Heath
  • The Valuable
  • Micronutrient
  • Acid Supplemental
  • AntibioticSupplements
  • Soluble Append
  • Appropriate Addendum
  • Governments Supplements
  • Micronutrient Postscript Co
  • The Cumulative Accessory
  • Holistic Hygiene
  • Valuable
  • Financial Wellbeing Place
  • ImprovedHealth
  • OccupationalHealth
  • The Spiritual Medical
  • Essential Postscript
  • The Adolescent
  • Regular Addendum Place
  • Insurance Trading Co
  • Soluble Shims
  • Usual
  • Multiple Postscript Spot
  • Following Supplementary Trading Co
  • Expensive Postscript
  • The Cardiovascular Wellbeing
  • Human
  • Synthetic Surcharges
  • CounterSupplements
  • Weekly
  • HormonalSupplements
  • Useful Add On
  • Affix Co
  • Following
  • Soluble Surcharges
  • Care Co
  • The Fiscal Insurance
  • Prenatal Additives Place
  • The Emotional Safety
  • Rent
  • Maternal
  • Acid Append
  • The Regular Affix
  • The Rude
  • Preventive Wellness Group
  • TolerableHealth
  • Pretense Supplements
  • Indifferent Heath Spot
  • Free Supplemental Group
  • Rated Heath
  • Caloric
  • Extra Supplementary
  • Hormonal Additives Trading Co

Modern Supplements Company Name Ideas

  • Vitality Labs
  • Bulkster
  • Purely Nutritious
  • BioBoosters
  • Nourish360
  • Thrive Nutrition
  • Natural Elements
  • Peak Performance
  • FitFuel
  • Balance Health
  • OptiMind
  • Renewal Supplements
  • Prime Nutrition
  • Active Nutrition
  • Vital Supplements
  • Wellness Works
  • Nature's Best
  • Boost Box
  • Inner Health
  • Revitalize
  • Proven Nutrition
  • Elite Supplements
  • Healthy Habits
  • Vitality Boosters
  • Powerhouse Nutrition
  • Active Aid
  • Vitality Naturals
  • Simply Strong
  • Dynamic Nutrition
  • Wellness Labs
  • Fit Fix
  • Nutrition Zone
  • Health HQ
  • Performance Fuel
  • Essential Health
  • Pure Performance
  • Optimum Health
  • Neo Nutrition
  • The Healthy Choice
  • Active Mind
  • Evergreen Nutrition
  • The Wellness
  • Clean Energy
  • Zen Nutrition
  • Healthy Harvest
  • Nourishing Solutions
  • Refresh Nutrition
  • Fit and Fabulous
  • Total Wellness
  • Health Fusion
  • Empower Nutrition
  • Well World
  • Nature's Way Supplements
  • Beta Balance
  • Maximum Performance
  • Daily Wellness
  • Mind and Body
  • Happy Health
  • LifeSource Nutrition
  • Green Valley Supplements
  • Health Wise
  • Supplemax
  • Pure Living
  • Nature's Best Supplements
  • Nourish and Flourish
  • Strong Nutrition
  • Total Health
  • Fitstrong
  • Dynamic Health
  • Optimal Wellness
  • Hulk Health
  • Clean Nutrition
  • Mean Greens
  • Wellness Formula
  • Proven Health
  • Vitality Plus
  • HealthWorks
  • Organic Health
  • Whole Hut
  • The Nutri Shop
  • Health Max
  • Active Arc
  • Fit First
  • Strong Stop
  • Nutrition Dynamics
  • Pure Health
  • Fuelology
  • The Wellness Hub
  • Healthnest
  • Thrive Supplements
  • Boostomatic
  • Fitboost
  • Actively
  • Healthfluent
  • Gainscape
  • Wholeboost
  • Nutrizen
  • Wellworks
  • Strongify
  • WellBeans
  • Again & A Gain
  • SuperfishOil
  • Heavy Wheyt
  • Fitamins
  • Fuel Proof
  • Health & Vitness
  • Vits n Mins
  • ActivAte
  • PB & Gain
  • OrGainics

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Supplements Company:

Simple is always better

This means a few different things. Your supplements company name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your supplements company:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.