MyPaintedShoes

How I Built A $48K/Year Artistic Business In A Niche Industry

August 29th, 2023
Smieon Mo
Founder, MyPaintedShoes
$4K
revenue/mo
1
Founders
3
Employees
MyPaintedShoes
from Hongkong
started September 2012
$4,000
revenue/mo
1
Founders
3
Employees
market size
$468B
avg revenue (monthly)
$21.7K
starting costs
$13.7K
gross margin
40%
time to build
120 days
average product price
$150
growth channels
Word of mouth
business model
content-library
best tools
Google Adwords, Facebook, Instagram
time investment
Full time
pros & cons
35 Pros & Cons
tips
4 Tips
Discover what tools recommends to grow your business!
shipping
sms
reviews
productivity
payments
analytics
blog
crowdfunding
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other
Discover what books Smieon recommends to grow your business!
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Hello! Who are you and what business did you start?

Hello everyone! I'm Smieon Mo, I’m a custom shoe painter located in Hong Kong. Over 10 years ago, I established Mypaintedshoes and became one of the first individuals to create an online platform for selling hand-painted shoes.

Back when I was a student, I discovered my passion for painting canvas shoes, which ultimately led to the creation of MyPaintedShoes. In collaboration with a team of skilled artists, we specialize in crafting stylish and personalized custom-painted shoes.

mypaintedshoes

What's your backstory and how did you come up with the idea?

MyPaintedShoes online store was launched in 2013. With a background in e-commerce from my university studies, setting up the website was relatively straightforward for me. I used Zen-cart to develop the initial version of MyPaintedShoes, and while the website...

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