LeanMVP

How Deepak Earned $40K Fast Building MVPs for Non-Tech Founders

January 10th, 2025

Founded By

Deepak Kumar

Founders

Employees

8 (est.)

Profitable

Yes

Year Started

2024

Customer

B2B

Founded By
Deepak Kumar: Founders
1

Employees
8 (est.): Profitable
Yes

Year Started
2024: Customer
B2B

Who is Deepak Kumar?

Deepak Kumar, founder of LeanMVP, is a former full-stack software engineer from India who transitioned into entrepreneurship to help non-technical founders develop their minimum viable products (MVPs), leveraging his experience with scalable solutions and open-source contributions.

What problem does LeanMVP solve?

LeanMVP helps non-technical founders build their initial products without needing to know how to code, solving the daunting challenge of turning ideas into working MVPs.

LeanMVP Solutions

How did Deepak come up with the idea for LeanMVP?

Deepak, the founder of LeanMVP, started his journey in the tech industry as a software engineer. While in this role, he noticed an increasing number of non-technical founders seeking assistance to build their MVPs. They often found themselves struggling to create viable products due to their lack of technical skills.

Over time, Deepak helped several founders, including a notable case of a PayPal recruiter who needed a complete product built. This consistent demand led him to the realization that there was a broader opportunity to offer specialized services to these non-technical entrepreneurs. After realizing this need, he decided to pivot from his software engineering job to focus full-time on LeanMVP, a decision born out of firsthand exposure to the challenges faced by his potential clients.

To ensure he was on the right track, Deepak started by providing services and gathering feedback from these initial clients. By working closely with them, he was able to refine his service offerings and ensure they met the needs of his target market, which further validated his idea. Through this iterative process, he learned the importance of consistent communication and understanding customer needs, which became integral to shaping LeanMVP’s approach.

How did Deepak Kumar build the initial version of LeanMVP?

Deepak Kumar built LeanMVP by leveraging his expertise as a full-stack software engineer, employing a modern tech stack that includes Python, JavaScript, and TypeScript. For backend systems, he utilized Flask, while the frontend was crafted with React.js, illustrating a robust blend of scalable and user-friendly solutions.

The development process involved managing databases using MySQL and deploying applications via Azure Cloud, Docker, and Kubernetes, focusing on scalability and performance. With a team of eight specialists, he managed to deliver custom MVPs for clients by closely collaborating with non-technical founders, emphasizing a process that was more about adapting existing skills to new challenges rather than creating a traditional product from scratch. This approach allowed him to effectively address the specific needs of early-stage startups without the extended timelines typical of in-depth product development.

LeanMVP homepage

What was the growth strategy for LeanMVP and how did they scale?

LeanMVP found its first customer through Reddit, where a founder was looking for advice on building a product. Deepak, the founder of LeanMVP, engaged in the discussion, advising against using no-code tools for that specific idea and offered a thorough roadmap instead. This interaction led to a paid project worth $500 and then a full contract as the customer was satisfied with the initial work.

Why it worked: Reddit serves as a vibrant community for technical and entrepreneurial discussions, making it a suitable platform for Deepak to demonstrate his expertise and directly engage with potential customers. By providing valuable advice, he established trust and credibility with his audience, resulting in paid projects.

LinkedIn has been an instrumental platform for networking and establishing connections with founders and startups. Deepak uses LinkedIn to market LeanMVP's services and engage with potential clients by showcasing the team’s technical capabilities and success stories.

Deepak LinkedIn

Why it worked: LinkedIn is a professional networking site that facilitates business engagements and connections with potential clients who are already in a professional environment. By maintaining an active presence, LeanMVP can effectively target non-technical founders and startups looking for development partners.

What's the pricing strategy for LeanMVP?

LeanMVP offers fixed-price MVP development packages starting at $500, designed for non-technical founders seeking cost-effective product launch solutions.

LeanMVP Pricing

What were the biggest lessons learned from building LeanMVP?

Client Acquisition via Community Engagement: LeanMVP effectively used platforms like Reddit and LinkedIn for networking, leading to initial client acquisition. Engaging with online communities can be a powerful tool for finding early customers.
Build Trust Through Responsibility: By taking on full responsibility for product development, LeanMVP built trust with their clients. Delivering on promises and aligning with the client's vision always pays off.
Address Common Needs with Standardized Solutions: Recognizing that many founders had similar requirements, LeanMVP created fixed-price packages for common needs. Standardization can streamline operations and attract more clients.
Persistence Amid Client Dropouts: Despite potential high-ticket clients ghosting after extensive discussions, LeanMVP remained persistent. Facing setbacks is normal; resilience is key to continuing the business growth journey.
Consistency is Key: Deepak emphasized the importance of taking action and staying consistent. Progress in business often comes from persistent effort and staying committed to the process.

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