Just a girl and her blog

How Abby Lawson Built Her Blog To $500K/Year

Abby Lawson
$40K
revenue/mo
1
Founders
Just a girl and h...
from Pittsburgh, PA, USA
started January 2013
$40,000
revenue/mo
1
Founders
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Just a Girl and Her Blog is a successful lifestyle blog about a variety of topics, including organizing and decorating.

Monthly Revenue
$40K
Score
98 ๐Ÿ”ฅ
Founders
1
Monthly Traffic
200,000
Profitable
Yes
Year Started
2013
Customer
B2C
Revenue Per Visitor
$0.20

Just a girl and her blog Revenue

Just a girl and her blog Growth Timeline
  1. Just a girl and her blog hits $38.3K in revenue [source]
  2. Just a girl and her blog hits $191K in revenue [source]
  3. Just a girl and her blog hits $478K in revenue [source]
  4. Just a girl and her blog hits $480K in revenue [source]

Who is Abby Lawson?

Abby Lawson is the owner of Just A Girl and Her Blog, a lifestyle blog. Abby has spent years learning and honing systems and habits that have helped her stay organized for good. She started her blog to share her ideas.

Before starting her lifestyle blog, Abby and her husband Donnie had a short-lived blog together, and she also had a handmade jewelry business along with her mother-in-law and sisters-in-law, which was accompanied by a blog.

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What problem does Just a girl and her blog solve?

People are searching the internet for practical advice and tips on a wide range of topics including decluttering, cooking and DIY projects to personal finance and self-care.

How did Abby come up with the idea for Just a girl and her blog?

Abby, a stay-at-home mom, desired to pursue a personal project alongside her fulfilling yet all-consuming role of caring for her two young sons. Leveraging her background in English education, she delved into blogging as a form of self-expression, without ever expecting an audience for her writing.

What she initially thought would be solely for personal fulfillment unexpectedly transformed into a highly appreciated platform, resulting in her feeling incredibly grateful.

How did Abby build the initial version of Just a girl and her blog?

Abby started her blog "Just a Girl and Her Blog" with technical setup assistance from her supportive husband, Donnie. She initially published posts with adding iPhone photos and gradually improved her content.

Abby discovered link parties, engaged with other bloggers, and started social media accounts. She quickly became passionate about blogging and dedicated herself to learning everything she could about it.

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Screenshot of her website from 2013

What was the growth strategy for Just a girl and her blog and how did they scale?

Abby's blog used social media engagement, SEO, and email lists as the primary customer acquisition channels. She actively engaged her audience through Pinterest and Instagram, which helped her build her email list. As her traffic increased, her blog started ranking higher on search engines.

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A snapshot of Abby's Instagram

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More about Just a girl and her blog:

Who is the owner of Just a girl and her blog?

Abby Lawson is the founder of Just a girl and her blog.

When did Abby Lawson start Just a girl and her blog?

2013

What is Abby Lawson's net worth?

Abby Lawson's business makes an average of $40K/month.

How much money has Abby Lawson made from Just a girl and her blog?

Abby Lawson started the business in 2013, and currently makes an average of $480K/year.

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