Making Sense of Cents

How I Started A $100K/Month Blog About Personal Finance

August 9th, 2020
Michelle Schroeder-Gardner
$83K
revenue/mo
1
Founders
1
Employees
Making Sense of C...
from Living on a Sailboat
started August 2011
$83,000
revenue/mo
1
Founders
1
Employees
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Hello! Who are you and what business did you start?

Hello! My name is Michelle Schroeder-Gardner, and I run Making Sense of Cents, a personal finance and lifestyle website that helps readers earn more, save more, and live more.

Me, my husband, and our two dogs currently travel and live full-time on a sailboat. We first bought an RV in 2015 and started traveling full-time that way, and about 1.5 years ago we decided to start sailing.

I started Making Sense of Cents back in 2011, completely as a hobby. I did not know that blogs could make money, how they made money, or even really what a blog was. I started it just for myself so that I could talk about my finance journey and talk to others who were interested in personal finance as well.

Shortly after I started, I was always talking about how I needed to find a part-time job and find ways to make extra money, as my full-time job as an analyst still wasn’t allowing me to stop living paycheck to paycheck - not with my student loan debt that needed to be paid off! Readers eventually told me that I should look into making money...

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