450+ Best Marketing Business Names

Updated: February 26th, 2023

So, you've come up with the perfect marketing agency idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your marketing agency stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best marketing agency ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your marketing agency.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

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Ideas

Catchy marketing agency name ideas

  • Squad
  • Search Influence
  • Authentic Imaging
  • Frequency Marketing
  • Logical Marketing Solutions
  • KTD Creative
  • Raspberry Media
  • Virga Marketing
  • Serendipity Consulting
  • Ace Studio
  • (Out)Perform
  • Creative Edge
  • Social Flirt Media
  • TechFiniti
  • Straight North
  • Web and Print Studio
  • We Are Social
  • Web Media Power
  • Rising Phoenix
  • GoosPoos
  • Unified Social
  • Belo + Company
  • Avenue 25
  • 2nd Line Marketing
  • Focus Digital Marketing Agency
  • Dream Casters Marketing
  • Avitus Group
  • Twin Anchor Media
  • Cybertize
  • Chalet Market
  • Socy Spot
  • The Skyline Agency
  • Crossmark Marketing
  • Ever Vibe Media
  • Rebel River Creative
  • UpStream Creative
  • Nextsocial Media
  • Unique Marketing Company
  • Affordable Image Marketing Agency
  • Effective Web Solutions
  • Shipping Point Marketing
  • Cutthroat
  • Accelerate Online Marketing
  • Grit Steel Marketing
  • Kinetic Marketing
  • DynaMedia
  • Three Box Strategic Communications
  • The Creative Ham
  • Tier One Consulting
  • Matter Monkey
  • Moving Target
  • NexusBee Marketing
  • Perfect Circle Media Group
  • Alpha
  • Sierra Marketing
  • Lugosi Circle Consultant
  • Engle Marketing
  • Transitional Marketing
  • Just Scope Media
  • Lynx Moments Social Marketing
  • Central Business Marketing
  • World’s Best Marketing Group
  • Content Pilot
  • Marketing Connection
  • Red Falcon Web Marketing
  • Identy System Media
  • Social Snap
  • Happy Cloud Social Group
  • Lifestyles Media Group
  • Advengiss
  • Fly Media
  • Total Online Marketing
  • Tech Critic
  • The Greatest Marketing Agency
  • Prestige Business Solutions
  • Holden Brand
  • Taoti Creative
  • Parrot
  • Droga5
  • Winger Marketing
  • Blast Creative
  • Market Done
  • Pure Imagination
  • Social Scoop
  • Shameless Marketing
  • Off Madison Ave
  • iAdverts
  • Socialated
  • Hester Bunch
  • Local One Internet Marketing
  • Premier Business Development Group
  • The Amend
  • Rogue Marketing
  • Impress Labs
  • Marketing Eye
  • Monkey Monikers
  • Innocept Marketing
  • All Round Marketing
  • Search Dog
  • New Age Advertising
  • SocialFly
  • Gimga Group
  • BreeoFly Media
  • The Infinite Agency

Creative marketing agency name ideas

  • Local Motive Marketing
  • Tidal Wave Marketing
  • ROI Optimum
  • Social Gossip
  • LYFE Marketing
  • Enmosis Media
  • Social Geek
  • Myriad Interactive
  • Tik Talk Marketing
  • Create Central
  • Intec Marketing
  • Domani Studios
  • Marketwave
  • Buzzapper
  • Dynamic Media
  • Agency Entourage
  • Ninjonics
  • Marcel Media
  • Growth Labs
  • Moore Marketing
  • Brand New Marketing
  • Service 2 Client
  • Frozen Fire
  • Beartooth Marketing
  • EG Entertainment
  • Gyro
  • Fantasy Interactive
  • Ever Drag Media
  • Selector Marketing Corporation
  • Pagoda
  • Backwoods Graphics
  • WebRev Marketing and Design
  • Bagwell Marketing
  • Answer Marketing
  • Next Social Media
  • Ideaworks One
  • Maverick Media
  • Edgy Marketing Company
  • Girl Greek Communications
  • Magic City Business
  • Digital Convergence
  • Logotype Promotions
  • Renegade Marketing
  • The Market Burst Group
  • Jingle Pack
  • Beyond Big Marketing
  • Social Bump
  • Social Hence
  • Tangeirin
  • Every Words Marketing
  • iClimber
  • Viable World
  • Digital Juice Marketing Agency
  • Enable It Media Management
  • Brandolific
  • The Social Calling
  • Precise Views
  • Integraphix
  • Reap Marketing
  • Captiva Marketing
  • Vertical Measures
  • EnZoetic Media
  • Triforce Digital Marketing
  • Mendoza Marketing
  • Organic Media
  • Static Savvy Media
  • DKG
  • In Sync
  • Rely Local
  • What’s in a Brand Studio
  • Just Cruzin Digital marketing
  • Affinity Memberships
  • Top Suite
  • Arrowhead Marketing
  • Wired Local
  • Graffiti Boys
  • Blue Atlas Marketing
  • Social Spoon
  • ATM Digital Branding
  • Happy Nest Media
  • Main Street Marketing
  • B Reel
  • The Marketing Mentor
  • Avvio Social
  • Allegra Marketing
  • The Endeavor Agency
  • Get Localized Now
  • Brown Matter
  • Tactical Marketing Labs
  • On Target
  • Prememax Marketing Group
  • Phoenix Edge Marketing
  • Qontent Media
  • Zen Agency
  • Vivid Concepts
  • Spotlight
  • Traction Marketing
  • The It Crowd Marketing
  • Fasturtle
  • Brand New Voice
  • Joyspout
  • Masterlink
  • Lucky Dog Creative
  • Bold Branding

Learn more about starting a marketing agency:

Where to start?

-> How to start a marketing agency?
-> How much does it cost to start a marketing agency?
-> Pros and cons of a marketing agency

Need inspiration?

-> Other marketing agency success stories
-> Marketing ideas for a marketing agency
-> Marketing agency slogans

Other resources

-> Profitability of a marketing agency
-> Marketing agency tips
-> Blog post ideas for a marketing agency
-> Marketing agency quotes

Funny Marketing Agency Names

  • CleverMarketing
  • Distribution Trading Co
  • MobileMarketing
  • The Malignant Increase
  • Financial Business Group
  • Sustained Emergence
  • Distribution Collective
  • The Average Increase
  • Sustained
  • Mobile Product
  • Gradual Grows
  • Event Business Pro
  • The Multinational
  • Phenomenal Outgrowth
  • Electronic
  • Led Maturation Spot
  • Development Place
  • Related Marketer Co
  • The Substantial
  • LuxuriantGrowth
  • The Professional
  • Led
  • Accelerated
  • Multilevel Marketable
  • International Advertising
  • Selling Trading Co
  • Multinational Merchandise
  • Gradual Greater
  • Commercial Sales
  • Integrated Telemarketing
  • Worldwide
  • Rapid Ontogeny Group
  • Outgrowth Place
  • The Healthy
  • The Improved Selling
  • The Future
  • Gradual Gdp
  • Urban
  • The Continued
  • Sustainable Ontogenesis Spot
  • Business Place
  • Sales Spot
  • Concentrated Merchandising
  • External Selling Collective
  • Scale Merchandising
  • Physical Growing Pro
  • Slowdown Spot
  • InteractiveMarketing
  • Thick Increment Group
  • The Thick
  • Multilevel Merchandising
  • Exponential Emergence
  • The Term Increment
  • PersonalGrowth
  • Substantial Increment Co
  • The Vegetative Outgrowth
  • Maximum Increment Pro
  • Mass Merchandise
  • AnnualGrowth
  • Modern Marketable
  • The Rapid
  • Oriented
  • Pardoning Marketing
  • Gradual Grew
  • Merchandising Place
  • Tremendous Increase Pro
  • Gradual Growthful
  • The Led Ontogenesis
  • Worsening Marketing
  • SustainedGrowth
  • Internet Product Co
  • Industrial
  • Financial
  • Average
  • Promotional Group
  • Maturation Place
  • Online Marketer
  • Marketer Trading Co
  • Rural Marketer Collective
  • The Industrial Ontogenesis
  • Multilevel
  • Contemporary
  • Advertising Spot
  • Ontogeny Group
  • Sparkling Marketing
  • The Excessive
  • Internet Selling Spot
  • Thick Slowdown
  • Modern Marketability
  • Fetal Ontogeny
  • Regional Distribution
  • Fast Ontogenesis Place
  • The Normal Maturation
  • Future Increase Collective
  • Ontogeny Place
  • The Collective Distribution
  • Slower Increase Group
  • Selling Pro
  • Multilevel Management
  • Disheartening Marketing
  • Mass Marketer
  • Gardening Marketing
  • Ontogenesis Group
  • ProfessionalGrowth

Cool marketing agency name ideas

  • Marketo
  • Ink & Quill Communications
  • Great Ideas Marketing
  • Get Busy Studio
  • Source 5 Solutions
  • Biz Traffic
  • Area 17
  • Intrepid
  • Impact Marketing
  • Energy New Co.
  • The Affinity
  • Premier Business Development
  • Blue Fountain Media
  • Alpha Graphics Print and Signs
  • Vintage Five
  • Positive Marketing
  • Breakthrough Business
  • Social Media Impulse
  • Breakaway Sports Marketing
  • Lumas Marketing Group
  • Social Outsy
  • Idea Planet
  • Socialfly
  • Digivantrix
  • Tiger Marketing
  • Get Quirked!
  • Attention
  • Eighty Three Creative
  • Blue Mountain Media
  • Firstborn
  • Notify
  • Magical Marketing
  • Digital Kings
  • Smart Circle International
  • Spire Agency
  • Ward Design Agency
  • Buzz Shift
  • White Rock Media
  • Growing Social
  • Digia Marketing
  • Good Club Media
  • Ableyupp Media
  • The Jake Group
  • AMP Marketing
  • Odd Dog Media
  • Yeager Marketing
  • DigiBuzz
  • Circle Marketing
  • Legacy Marketing Services
  • Solar Flare Marketing
  • The Marketing Arm
  • Lead to Market
  • Third Coast Marketing
  • Lucky’s Market
  • the Social Scoop
  • Reach Local
  • Novag
  • Brand Defined
  • Black Eye Design & Marketing
  • Real Results
  • Dynamic Ads
  • Prometheus Marketing
  • Conversion Crowd
  • Newtron Digital
  • Digital and Beyond
  • Promo Emphasis
  • Townsquare Media
  • Hyped
  • Social Curve Media
  • Vegetative Slowdown
  • Exponential
  • Enormous Slowdown Group
  • Gradual Grew
  • Targeting Marketing
  • Subsequent
  • The Fetal Outgrowth
  • Gradual Geometric
  • Marveling Marketing
  • Mass Promotional Co
  • The Modern Marketer
  • Mass Marketer
  • Overseas Sales Group
  • The Overall Increment
  • Modern Merchandise
  • Enormous Outgrowth Trading Co
  • Event Business Pro
  • The Gradual
  • OrganicGrowth
  • Mental
  • The Commercial
  • The Multilevel
  • Social
  • The Spiritual
  • The Normal Maturation
  • The Gradual Outgrowth
  • Integrated Telemarketing
  • Overseas Promotion Trading Co
  • Development Group
  • Advertising Trading Co
  • Domestic
  • Viral Telemarketing Trading Co
  • Undifferentiated Business Co
  • Emotional Slowdown
  • Agricultural Slowdown Spot

Unique marketing agency name ideas

  • InternalMarketing
  • Event Selling Spot
  • The Epitaxial Outgrowth
  • Multilevel
  • Mobile Merchandising
  • Multinational Merchandise
  • Merchandising Co
  • Distribution Pro
  • Natural Ontogenesis Group
  • Integrated
  • The Monetary
  • Mobile Merchantability
  • Creative Sales Group
  • Slowdown Collective
  • Professional
  • Epitaxial
  • Worldwide Telemarketing
  • Experiential Sales
  • Abnormal Growing Trading Co
  • The Scale Telemarketing
  • Gradual Grow
  • Business Collective
  • SocialMarketing
  • Mass Merchandise
  • Sustained Maturation Group
  • The Mobile
  • Promotion Group
  • Contemporary Advertising Spot
  • Multilevel Marketable
  • Concentrated Merchandising
  • Like Maturation
  • Intellectual Emergence Pro
  • The Financial
  • Social Distribution
  • Extensive Promotion Pro
  • Contemporary
  • The Mass
  • LinearGrowth
  • Accelerated
  • Rural Business Spot
  • Future Increase Collective
  • Spiritual
  • OrientedMarketing
  • Physical Growing Pro
  • Sustained Emergence
  • Mass Marketability
  • Slowdown Pro
  • Vegetative Expansion Group
  • Scale
  • The Epitaxial
  • The Pharmaceutical
  • Excessive
  • The Profitable
  • Increase Trading Co
  • The International
  • The Successful
  • The Vegetative
  • The Oriented
  • The Controlled
  • The Dense Increment
  • CleverMarketing
  • UndifferentiatedMarketing
  • Explosive
  • Future
  • Ontogenesis Pro
  • Mobile
  • Steady
  • The Creative
  • Term Slowdown Trading Co
  • Ontogeny Trading Co
  • The Slower Ontogeny
  • Multinational Marketeer
  • The Modern
  • Spectacular Maturation Group
  • Mobile Merchandizing
  • Ontogenesis Group
  • The Unprecedented
  • Promotion Trading Co
  • Internal Telemarketing Group
  • Corporate
  • Business Spot
  • The Accelerated Emergence
  • The Substantial
  • Operative Business Place
  • Efficient
  • Organic Maturation Place
  • Gradual Growing
  • MobileMarketing
  • The Green
  • The Continued
  • The Event
  • Multinational Sales Co
  • OnlineMarketing
  • Business Pro
  • Modern Marketable
  • Online Marketer
  • The Spectacular
  • The Extensive Telemarketing
  • Scale Merchandising
  • Gradual Gdp
  • Internet
  • Ontogenesis Co
  • Emergence Co
  • Forfeiting Marketing

Cute marketing agency name ideas

  • The Phenomenal
  • External Selling Collective
  • Phenomenal Expansion Pro
  • Maturation Place
  • The Global
  • Gradual Growthful
  • Harnessing Marketing
  • The Abnormal
  • Related Marketer Co
  • Malignant Increase
  • Successful
  • Phenomenal Ontogeny Co
  • Financial
  • ViralMarketing
  • Slower Increase Group
  • Urban
  • DomesticMarketing
  • Related
  • Accelerated Development Spot
  • Phenomenal Outgrowth
  • Average
  • Outgrowth Group
  • Tremendous Increase Pro
  • AnnualGrowth
  • Modern Marketability
  • EmailMarketing
  • Apportioning Marketing
  • Merchandising Place
  • Undifferentiated
  • RelatedMarketing
  • The Wholesale
  • InnovativeMarketing
  • Parceling Marketing
  • Ontogeny Place
  • Controlled Advertising Place
  • Healthy Ontogenesis
  • LuxuriantGrowth
  • Overall Slowdown Co
  • Mass Advertising
  • Merchandising Pro
  • Mobile Selling
  • Product Spot
  • Continued Expansion Trading Co
  • Maximum Increment Pro
  • Accelerated Outgrowth Place
  • ImprovedMarketing
  • The Tremendous
  • Business Group
  • Distribution Trading Co
  • The Electronic Telemarketing
  • Expansion Spot
  • Innovative Business Pro
  • The Green Selling
  • Modern Merchantability
  • Thick Slowdown
  • Mass Merchantability
  • The Financial Advertising
  • InternetMarketing
  • Interactive
  • Internet Selling Spot
  • Wholesale Business Pro
  • Slow Emergence Collective
  • Future Growing
  • Linear Ontogenesis Group
  • The Exponential
  • Viral Marketer Trading Co
  • Malignant Outgrowth
  • The Dramatic
  • The Extensive
  • Modern Marketeer
  • The Electronic Product
  • Clothe Growth
  • Gradual Gain
  • Annual Development Group
  • The Internet Advertising
  • Viral Distribution
  • The Better Selling
  • Concentrated Promotional Spot
  • Dense Development Place
  • Rural Marketer Collective
  • Orderly
  • Increment Pro
  • SteadyGrowth
  • Rapid Ontogeny Group
  • The Thick
  • Better
  • Product Place
  • SpiritualGrowth
  • Operative
  • Modern Merchandizing
  • Multilevel Merchantability
  • Shortening Marketing
  • Intellectual
  • Modern Marketer
  • Further
  • Linear Increase Place
  • EmotionalGrowth
  • The Wholesale Advertising
  • Industrial
  • Disheartening Marketing
  • Malignant Development Trading Co
  • The Malignant Increase
  • International Advertising
  • Sustained

Clever marketing agency name ideas

  • Mass Merchandizing
  • Spiritual Ontogeny Place
  • The Operative
  • Marketer Collective
  • The Cooperative Telemarketing
  • InteractiveMarketing
  • Ontogeny Group
  • Dramatic Ontogenesis
  • Promotional Group
  • The Linear
  • Advertising Place
  • RapidGrowth
  • Bargaining Marketing
  • Mobile Product
  • Retail
  • Clever
  • Sparkling Marketing
  • Traditional Merchandising
  • TestMarketing
  • Steady Increase
  • Snorkeling Marketing
  • Event Distribution
  • IntellectualGrowth
  • The Wholesale Product
  • Related Distribution Co
  • CommercialMarketing
  • The Vegetative Outgrowth
  • Mobile Management
  • Carpeting Marketing
  • Thick
  • The Subsequent
  • Darkening Marketing
  • Internet Product Co
  • The Normal Ontogeny
  • Worldwide
  • Mass Marketplace
  • Sales Collective
  • Level
  • MassMarketing
  • The Pharmaceutical Marketer
  • Mail
  • Increment Trading Co
  • MonetaryGrowth
  • Ontogeny Pro
  • Distribution Group
  • Luxuriant Slowdown Collective
  • Strategic
  • Slowdown Spot
  • Unprecedented Increment Group
  • Steady Increase Trading Co
  • DramaticGrowth
  • The Faster
  • The Scale
  • The Efficient
  • ContinuedGrowth
  • Explosive Ontogeny Co
  • The Online Product
  • Internal Business
  • Healthy Development
  • Technical
  • Multilevel Merchandise
  • Maturation Spot
  • Concentrated Promotion
  • Multinational Management
  • Sustained Slowdown Place
  • Event Distribution Group
  • Multinational Distribution Trading Co
  • Mobile Marketability
  • Effective
  • Financial Business Group
  • Physical Outgrowth Pro
  • Mail Marketplace
  • Future Ontogenesis
  • Innovative
  • Gradual Grows
  • Industrial Growing
  • Heartening Marketing
  • Sophisticated
  • The Collective Distribution
  • Hurdling Marketing
  • Substantial Increment Co
  • Merchandising Group
  • Rapid
  • MailMarketing
  • SustainedGrowth
  • Profitable Product Spot
  • The Mail
  • Direct Telemarketing
  • Pardoning Marketing
  • Collective
  • Modern Management
  • Orderly Sales Collective
  • The Multinational
  • Personal Growing
  • The Annual Emergence
  • Multilevel Merchandising
  • Viral Promotional
  • The Agricultural
  • Slowdown Group
  • The Average Increase
  • International Sales
  • Stunted Ontogeny Co
  • Sustainable Ontogenesis Spot
  • The Mental

Best marketing agency name ideas

  • Viral
  • Cornhusking Marketing
  • Enormous Slowdown Co
  • The Like
  • SubsequentGrowth
  • Multilevel Management
  • Promotional Co
  • Financial Selling Place
  • External Business Co
  • EnormousGrowth
  • The Intellectual
  • HealthyGrowth
  • Healthy
  • Social Advertising Spot
  • Thick Increment Group
  • Modern Marketplace
  • Cardigan Marketing
  • Outgrowth Place
  • Email Business Co
  • Online Distribution
  • The Efficient Promotion
  • The Excessive
  • Event
  • Bacterial
  • Encircling Marketing
  • The Bacterial
  • Mail Merchandise
  • EconomicGrowth
  • Emergence Place
  • The Average
  • Growing Pro
  • The Agricultural Distribution
  • Contemporary Business Pro
  • Cooperative
  • Term Increment
  • Innovative Merchandising Trading Co
  • The Effective
  • Harvesting Marketing
  • The Rapid
  • Marketer Trading Co
  • The Sustainable Slowdown
  • Improved Marketer
  • Remarkable Marketing
  • Spiritual Development Co
  • Social Advertising
  • The Based
  • Traditional Product
  • Cognitive
  • Epitaxial Ontogeny Collective
  • Modern Merchandising Trading Co
  • The Professional
  • The Fetal
  • Selling Pro
  • Advertising Spot
  • Controlled Marketer
  • Spectacular Ontogenesis
  • AverageGrowth
  • ProfessionalGrowth
  • The External
  • Increase Place
  • The Led Ontogenesis
  • Test Advertising
  • The Rapid Maturation
  • Led Maturation Spot
  • The Cooperative Selling
  • Test
  • Product Pro
  • Selling Co
  • AcceleratedGrowth
  • FinancialMarketing
  • Green
  • PhysicalGrowth
  • Development Place
  • The Concentrated Business
  • Overseas Telemarketing Group
  • ExperientialMarketing
  • Strategic Promotional
  • ContinuousGrowth
  • Promotional Trading Co
  • Expansion Pro
  • The Improved Business
  • Physical Outgrowth Collective
  • Emergence Spot
  • The Led
  • Multilevel Marketeer
  • Experiential Selling Group
  • Successful Telemarketing Group
  • Explosive Increment Co
  • TremendousGrowth
  • FetalGrowth
  • Online
  • The Microbial
  • Clever Product Collective
  • Fast Ontogenesis Place
  • The Industrial Ontogenesis
  • Global Promotional Trading Co
  • Industrial Ontogeny
  • The Test
  • Annual
  • Epitaxial Growing Group
  • RegionalGrowth
  • OverallGrowth
  • The Dense
  • Gradual Greater

SMMA Agency Names

  • FEARLESS MEDIA
  • SocialFuse
  • MediaMark
  • Spark Social
  • FUEL ONLINE
  • Trending Tactics
  • Viral Ventures
  • Buzz Builders
  • HELPGOOD
  • The Social Suite
  • Influencer Impact
  • The Marketing Mix
  • HEY OXFORD
  • The Social Scene
  • Big Drop INc
  • Brand Boosters
  • Seo Discovery
  • Click Creatives
  • WebFx
  • The Social Sphere
  • Cyber Infrastructure
  • The Buzz Brigade
  • Voxturr
  • Connect & Convert
  • Preapps
  • Social Savvy
  • WestCost
  • Engage & Elevate
  • APP PROMO
  • The Social Solution
  • HUNTER
  • The Connect Crew
  • MARKETING MAVEN
  • Social Swirl
  • MEDIAFORCE DIGITAL MARKETING AGENCY
  • Media Magic
  • BOUCHER + CO.
  • Social Sprout
  • BREAK THE WEB
  • The Social Swarm
  • CITIZEN RELATIONS
  • Engagement Experts
  • WebChoice
  • Sizzle Visibility
  • White Rock Media
  • Ignite It
  • Paper Crowd
  • Spark Brilliance
  • Viable World
  • The Social Surge
  • Qontent Media
  • Flame Bright
  • Enable It Media Management
  • Transcendent Ideas
  • TellUs
  • Sunshine Marketing
  • The Social Spark
  • Tangeirin
  • Time to Shine
  • Joyspout
  • Restore Glory
  • Every Words marketing
  • Bright Light USA
  • Socitivity
  • Firebrand
  • SocialBump
  • Big Bite Marketing
  • Digia Marketing
  • Social Sensations
  • Social Zap
  • Marketing Growth Hub
  • JustCruzin Digital marketing
  • Brand Lion
  • Zoetic Zap Digital Yugg
  • Dynamic
  • Nextsocial Media
  • Lucky Charm
  • Static Savvy Media
  • Gold Marketing
  • EverVibe media
  • Zoomin
  • Ableyupp Media
  • The Social Shift
  • Wingzup
  • Cloudcraft
  • Zest
  • Craft Marketing
  • Marketing Magic
  • Thunderstorm
  • Ace Ideas
  • Marketing Force
  • Blastdrive
  • Flame Force 
  • Marketing Vision
  • Social Solutions
  • Post Now!
  • Brown Matter
  • ThreadIT
  • Transit Spoof
  • Darkened Sky
  • Twitch
  • Media Malt
  • Media Crunch
  • Locomate
  • The Social Stream

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Marketing Agency:

Simple is always better

This means a few different things. Your marketing agency name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your marketing agency:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.