Sticker Business

5 Tips For Starting A Successful Sticker Business (2024)

Pat Walls

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Updated: January 19th, 2023

Want to start your own sticker business? Here are some tips you should know:

Learn more about starting a sticker business:

Where to start?

-> How much does it cost to start a sticker business?
-> Pros and cons of a sticker business

Need inspiration?

-> Other sticker business success stories
-> Marketing ideas for a sticker business
-> Sticker business names

Other resources

-> Profitability of a sticker business

We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting a sticker business:

#1: Gary Amstutz, founder of StickerandLabelSA.co.za:

We chatted with with Gary, founder of StickerandLabelSA.co.za ($10K/month). In our interview, Gary says:

In my opinion, the next frontier is going to be all about the customer experience - i.e. the product or service you sell online is almost going to be secondary.

Additionally:

The site launched in June 2005 and the first month we did a whole…. 2 orders :). To many people this would have been an absolute disaster but to me it validated the entire business model.

Read the full interview ➜

#2: David Rubie-Todd, founder of Sticker it:

We chatted with with David, founder of Sticker it ($200K/month). In our interview, David says:

We kept it simple, doing more of the things that work, such as good content and good backlinks, and less of the stuff that doesn’t work. Simple but effective over the long term.

Read the full interview ➜

#3: David Rubie-Todd, founder of Sticker it:

We chatted with with David, founder of Sticker it ($200K/month). In our interview, David says:

The first step is to understand what you need to be working on. What is going to move the needle (drive more growth) more than anything else you can work on?

Additionally:

If people aren’t reacting positively to what you’re doing, listen to their feedback & change. A pivot doesn’t need to be a huge leap or u-turn. It can be a slight re-alignment of direction.