Business Idea: Start A Podcast in 2024
The podcast business involves creating and producing audio content that people can listen to online.
It’s a popular form of entertainment and information-sharing.
To start a podcast business on a budget, you'll need a few key steps.
First, choose a niche or topic that you're passionate about and that has an audience.
Next, get basic recording equipment like a microphone and headphones.
Then, find a free or affordable hosting platform to publish your episodes.
Finally, promote your podcast through social media, online communities, and word of mouth to build an audience and potentially attract sponsors or advertisers.
Revenue & Profitability
How much do podcasts make?
- On average, successful podcasts report $1.17M/year in revenue.
- 100% of podcasts report being profitable.
Learn more about how much money podcasts make.
Startup Costs
How much does it cost to start a podcast?
Learn more about the costs of a podcast.
Examples Of Successful Podcasts
Successful podcast businesses and case studies
This case study follows the journey of Jessica Miller-Merrell, a top 50 social media influencer according to Forbes, who founded Workology, a workplace HR resource that reaches half a million HR and recruiting leaders each month with 8,000+ published articles and resources, generating $12M in annual revenue, offering on-demand courses for HR certification and career development, providing Ace the HR Exam, Upskill HR, and HRCI recertification courses, and developing a proprietary learning system with LEARN by Workology, which has trained nearly 15,000 HR leaders.
John Lee Dumas grew his award-winning podcast, Entrepreneurs On Fire, into a business offering online courses, coaching, and a mastermind program, generating nearly $4 million in revenue from his flagship product, Podcasters’ Paradise.
See full list of successful podcasts.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
