Public Speaker

How Profitable Is A Public Speaker? (Updated for 2024)

Pat Walls

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Updated: October 8th, 2024

How Profitable Is A Public Speaker? (Updated for 2024)

So you want to start a public speaker?

And the first question that came to your mind was, “well, are public speakers actually profitable?”

With a market size of $1.9B - there’s plenty of business to go around.

Especially considering:

You could start a public speaker with as low as $100
Based on our data, public speakers generate an average of $868K per year
You could see gross margins as high as 96% with public speakers

There’s money to be made. Don’t worry.

But, I don't want to spoil it all. Below we’ll cover everything you need to know when it comes to the profitability of a public speaker.

Let’s dive in!

Is a public speaker profitable?

Yes, a public speaker is generally a profitable business. However, you still need to consider several factors since these things always impact the overall outcome.

For instance, since average revenue is $868K per year with an estimated gross margin of 90%, you could expect to recover your investment within 9 months or even less.

But of course, it all comes down to how much you earn compared to the potential revenues of your public speaker.

To determine whether your business is profitable, you should earn more than your expenses in the beginning months. However, while you're in your first month, it can be challenging to know what to expect.

Therefore, you should maintain a record of your monthly expenses and income to determine whether you're meeting your goals. By doing this step, you can see how your public speaker is doing and if any changes or adjustments need to be made to enhance or maintain your efforts.

Is a public speaker worth it?

If you’re wondering if a public speaker is worth it, the answer is a big YES. With public speakers, you have the potential to earn $868K per year (this is based on data reported by real founders).

Further, you could have your initial investment back within months. Simply put, it’s a business worth a shot, especially if you have the resources and make the necessary efforts to achieve or surpass the target.

With a market size of $1.9B, it will be possible for you to build something that grows and turns into a flourishing business. As such, it’s the type of business you might want to consider starting.

Of course, you must learn and understand every aspect of running a public speaker to ensure success. Still, as long as you have the initial investment and can endure a few months before your actual gains, this business could be worth it.

You might want to consider reading more specifics about successful public speakers case studies.

Examples Of Profitable Public Speakers

Here are a few examples of profitable public speakers, and a few more details about them:

1. World Renowned Coaching & Consulting ($576K/year)

Neal Oates, Jr. identified a growing demand for coaching and consulting services in the real estate sector and launched World Renowned Coaching and Consulting in 2022. By leveraging his luxury real estate experience, Neal turned his business into a $48,000/month enterprise that serves nine different industries.

Is it profitable? Yes
What's the gross margin? 96%
How much money it makes: $576K/year
How much did it cost to start: $1.2K

My Coaching Business Makes $48K/Month With 96% Profit

Case study about the founder building a successful coaching and consulting business generating $48,000 monthly, expanding from real estate to service-based businesses in nine industries, with growth for three consecutive quarters.

Read this case study

Read by 1,050 founders

2. The Unofficial Shopify Podcast ($108K/year)

Kurt Elster came up with the idea for his podcast, The Unofficial Shopify Podcast, after realizing the potential of content marketing and wanting a consistent way to market his ecommerce consulting services. He decided to host his own podcast after receiving positive feedback from guest appearances on other podcasts, and with the help of his business partner's editing skills, he was able to launch the podcast and grow it to 750,000 downloads and four sponsors.

Is it profitable? Yes
How much money it makes: $108K/year

How Kurt Elster Monetized And Grew A Podcast to 750K Downloads

Unofficial Shopify Podcast has generated 750,000 downloads and has four sponsors, resulting in significant monetary gain for ecommerce consultant and host, Kurt Elster, who has created a thriving business and community around his podcast.

Read this case study

Read by 5,038 founders

3. Dean Bokhari ($1.44M/year)

Dean Bokhari, founder of DeanBokhari.com, was working as a marketer for a tobacco company until he had an emotional breakdown and decided to pursue meaningful work. After years of personal development and taking action, he started sharing what he had learned through writing, podcasting, and speaking, which eventually led him to start his membership platform. Now, with over half a million readers and monthly revenues exceeding $100,000, Dean is helping others improve their lives and achieve their goals.

Is it profitable? Yes
How much money it makes: $1.44M/year
How much did it cost to start: $5K

How I Started A $100K/Month Membership Platform Focused On Self-Improvement

Founder Dean Bokhari shares how he launched a membership platform focused on self-improvement, generating over $100,000 per month in revenue, attracting customers via high-quality content, guest blogging and Facebook ads, with plans to grow to $1,000,000 per month over the next 3-5 years.

Read this case study

Read by 8,158 founders

Learn more about starting a public speaker:

Where to start?

-> How much does it cost to start a public speaker?
-> Pros and cons of a public speaker

Need inspiration?

-> Other public speaker success stories
-> Marketing ideas for a public speaker
-> Public speaker Instagram bios

Other resources

-> Public speaker tips

How much can you make with a public speaker?

With a public speaker, you can make an average of $868K revenue per year (based on data reported by real businesses).

You can start with an initial investment as low as $100. Then, with proper knowledge and sustained effort, you could have an ROI (return of investment) within 9 months.

How much does a public speaker make a week?

Based on our data, average weekly revenue for a public speaker ranges around $18.1K. As such, you could see monthly revenues of $72.3K.

To know if your public speaker achieves the weekly profit target, you need to keep track of the total earnings you get per day. Afterward, you'll want to consider subtracting the expenses you have daily.

Learning your weekly profit can also show whether you're hitting your target goal for your public speaker.

How much do public speakers owners make?

The income of a public speaker owner can vary depending on various factors such as location, size, competition, and the owner's business skills.

But to give you some idea, the weekly revenue of an established public speaker is about $18.1K. But this can be lower or higher depending on so many factors - it's almost impossible to say exactly.

While the potential for earning a good income as a public speaker owner exists, success in this field requires a commitment to providing quality products and services and building a strong reputation within the community.

Public Speaker Profit Margins

Generally speaking, a public speaker can expect profit margin of around 90%. Profit margins refer to the percentage of revenue that remains after deducting all expenses associated with running a business. In the case of a public speaker, profit margins can vary depending on various factors, such as the type and quality of products sold, the size of the store, and the level of competition in the area.

However, these figures can vary depending on the pricing strategy, inventory management, and overall efficiency of the business. To maintain healthy profit margins, public speaker owners must focus on managing costs, negotiating favorable supplier terms, and providing high-quality products and services to attract and retain customers. By doing so, public speaker owners can ensure long-term sustainability and profitability for their business.

Public speaker owner salary

The salary of a public speaker owner is an unpredictable figure. It's significantly influenced by numerous factors, including the store's location, its size, and the degree of competition. An owner of a well-established public speaker, in a prime position, might see an average weekly salary around the ballpark of $16.3K.

But it's worth noting, such numbers aren't always consistent. The earnings can vary wildly, potentially swinging by as much as 80% either way.

Achieving consistent success and maintaining a reliable income stream in this industry requires a deep commitment. It's imperative to offer high-quality products, deliver impeccable customer service, and nurture a trusted bond with the community you serve.

Conclusion

In a nutshell, based on many of our examples, a public speaker may be a promising business to start - but the success of your public speaker mostly depends on your effort and your approach.

If you focus on these, you'll have a much higher chance of a profitable public speaker.

Part of

Becoming A Public Speaker: Everything You Need To Know

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