7 Tips For Starting A Successful Ice Cream Product (2024)

We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting an ice cream product:

#1: Stephen Layton, founder of The Good Scoop:

We chatted with with Stephen, founder of The Good Scoop ($16K/month). In our interview, Stephen says:

Sometimes not having a lot of experience doing something or learning from an expert allows you to be more creative and free to try new ideas.

Additionally:

We were a little too concerned with keeping our business idea as quiet as possible when we should have probably taken a more open approach.

Read the full interview ➜

#2: David Greenfeld, founder of Dream Pops:

We chatted with with David, founder of Dream Pops ($0/month). In our interview, David says:

Know your why, believe in your brand, and don't be afraid to try a million different ways to illustrate your brand's story on social, because one day, it will get the right consumers to start listening, and little by little, you'll build a tribe around your brand.

Read the full interview ➜

#3: Shannon Imler , founder of Ice Cream Factory:

We chatted with with Shannon, founder of Ice Cream Factory ($400K/month). In our interview, Shannon says:

Being wary of people is a lesson I have had to learn the hard way. Not everyone has the best intentions for you, but when you do find the people who have good intentions make sure you hire them and pay well!

Additionally:

Employee appreciation is essential. Without acknowledging the work your employees make, you have no one to market your brand. You will be nothing without people who support you and your vision.

Read the full interview ➜

#4: David Greenfeld, founder of Dream Pops:

We chatted with with David, founder of Dream Pops ($0/month). In our interview, David says:

It all comes down to product. If you develop a product that is 5x-10x better than the status quo and also invest in building an authentic brand & story, your probability of success increases exponentially.

Read the full interview ➜

#5: Stephen Layton, founder of The Good Scoop:

We chatted with with Stephen, founder of The Good Scoop ($16K/month). In our interview, Stephen says:

You have to be willing to try new things and new ideas.

Read the full interview ➜

Part of

Starting An Ice Cream Product: Everything You Need To Know

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