Ice Cream Business

2 Tips For Starting A Successful Ice Cream Business (2025)

Pat Walls

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Updated: April 10th, 2025

Want to start your own ice cream business? Here are some tips you should know:

Learn more about starting an ice cream business:

Where to start?

-> How much does it cost to start an ice cream business?
-> Pros and cons of an ice cream business

Need inspiration?

-> Other ice cream business success stories
-> Marketing ideas for an ice cream business
-> Ice cream business slogans
-> Ice cream business names
-> Ice cream business Instagram bios
-> Ice cream business Instagram captions

Other resources

-> Blog post ideas for an ice cream business
-> Ice cream business quotes

We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting an ice cream business:

#1: Lindzi Shanks, founder of XO Marshmallow:

We chatted with with Lindzi, founder of XO Marshmallow ($108K/month). In our interview, Lindzi says:

We rely heavily on customer feedback and suggestions when concepting new flavors and new products. We keep records of what people are asking for and the flavors they are guessing/suggesting.

Additionally:

The biggest piece of advice I can give you is to just start. I know sometimes that feels counterintuitive or not possible with everyone now expecting these perfect and shiny D2C companies from the beginning, but it’s the easiest way I know to learn.