Hammock Brand

3 Hammock Brand Success Stories [2024]

Pat Walls

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Updated: October 6th, 2024

Over the past few years, the demand for hammocks has shot up.

The global hammock market is projected to reach $639 million in the next few years.

The demand for hammocks is growing among campers and outdoor enthusiasts due to the ease of installation and use. Hammocks are lightweight and ideal for carrying around when going for outdoor backpacking and hiking trips.

With hammocks' popularity rising, starting a hammock line today can be profitable. To start your hammock business, research the market to find out who uses hammocks more. You can be a hammock maker, a wholesaler, or a retailer.

In this list, you'll find real-world hammock brand success stories and very profitable examples of starting a hammock brand that makes money.

1. Hammock Sky ($960K/year)

TCM, the owners of Hammock Sky, bought the brand from its original owner, who was an American expat living in Thailand. The original owner had a vision to share the experience of extreme relaxation with people everywhere, leading to the creation of premium quality, spacious hammocks. TCM recognized the brand's values and purchased the business in 2017, experiencing great success with over $2.4 million in revenue and more than 44,000 units sold in 2020.

How much money it makes: $960K/year
How much did it cost to start: $49
How many people on the team: 100

Buying A Hammock Brand And Growing The Business To $2.4M/Year

Hammock Sky, owned by TCM, has increased sales to $2.4M through producing larger, higher quality hammocks and hammock chairs that cater to everyone’s relaxation needs and promoting greater customer loyalty and engaging with influencers on various online platforms.

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2. Maca ($2.88K/year)

Ben, the founder of Maca, came up with the idea for his business based on his love for Mexico, hammocks, and eCommerce. Growing up with hammocks in Mexico, he invented a bag and sleeve design that made it easy to take a hammock on the go. He started selling his hammocks in 2017 and has since focused on building partnerships and obtaining positive product reviews to attract and retain customers.

How much money it makes: $2.88K/year
How many people on the team: 0

On Starting A Handmade Mexican Travel Hammocks Business

Maca founder Ben started a direct-to-consumer handmade Mexican travel hammock business from scratch, generating sales through partnerships with Vanlife and RV communities and utilizing product reviews to build social proof and customer trust.

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3. Paperwallet ($2.4K/year)

Elad Burko, the founder of Paperwallet, came up with the idea for his business in 2007 when a friend showed him a paper wallet from Italy. He wanted to create something similar but more functional, so he experimented with different materials and eventually settled on Tyvek. Through Kickstarter campaigns and online marketing, Paperwallet has sold over 100,000 wallets and other accessories, allowing artists to earn a living from their designs.

How much money it makes: $2.4K/year
How many people on the team: 0

How I've Sold Over 100K Wallets On Kickstarter

Paperwallet founder Elad Burko created the unique brand to sell minimalistic wallets and accessories for fashion-forward men and women while providing a platform for independent artists to earn a living from their work, which since launching has generated over $600,000 in sales on Indiegogo and over 100,000 sales to date.

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Read by 4,135 founders