Furniture Business

14 Tips For Starting A Successful Furniture Business (2024)

Pat Walls

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Updated: January 19th, 2023

Want to start your own furniture business? Here are some tips you should know:

Learn more about starting a furniture business:

Where to start?

-> How much does it cost to start a furniture business?
-> Pros and cons of a furniture business

Need inspiration?

-> Other furniture business success stories
-> Marketing ideas for a furniture business
-> Furniture business slogans
-> Furniture business names
-> Furniture business Instagram bios

Other resources

-> Profitability of a furniture business

We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting a furniture business:

#1: Michael Hillel, founder of SunHaven:

We chatted with with Michael, founder of SunHaven ($0/month). In our interview, Michael says:

Work hard, work smart and work long.

Read the full interview ➜

#2: Wes O’Donnell, founder of Modern Workspace:

We chatted with with Wes, founder of Modern Workspace ($13.4K/month). In our interview, Wes says:

Learn as much as you can from other people’s mistakes and don’t get discouraged if your still not profitable after the first year. You are not alone. Persistence is the name of the game in eCommerce.

Additionally:

Become a storyteller. Our whole society is based around stories in the form of movies, TV, books and games. These stories have a clearly defined beginning, middle and end. Engage your future customers by being an authentic storyteller.

Read the full interview ➜

#3: Greg Hayes, founder of Branch Furniture:

We chatted with with Greg, founder of Branch Furniture ($500K/month). In our interview, Greg says:

Getting creative and not following the crowd can produce fantastic growth results.

Read the full interview ➜

#4: Carl Benson, founder of Suffolk Latch Company:

We chatted with with Carl, founder of Suffolk Latch Company ($70K/month). In our interview, Carl says:

When building a business there are always mistakes made, but the key thing is to learn from those mistakes and see them as a opportunity rather than a failure.

Additionally:

I think the best advice is in learning that you can’t do it all - build a team who have specific skills and niche knowledge.

Read the full interview ➜

#5: John Humphreys, founder of Humphreys:

We chatted with with John, founder of Humphreys ($37K/month). In our interview, John says:

A business is a linear progression that requires constant effort.

Additionally:

Push yourself and learn where the edge is and not to go over. Be hungry and scared because it makes you better.

Read the full interview ➜

#6: Greg Hayes, founder of Branch Furniture:

We chatted with with Greg, founder of Branch Furniture ($500K/month). In our interview, Greg says:

You need great cofounders. I can’t even imagine having tried to build this business on my own. Find people with complementary skills.

Additionally:

Be ready to work your ass off. The most successful business people I know are not the smartest people I know, they’re the hardest working, and they don’t give up when things get tough.

Read the full interview ➜

#7: Michael Hillel, founder of SunHaven:

We chatted with with Michael, founder of SunHaven ($0/month). In our interview, Michael says:

In my last year of law school, my best friend suddenly passed away. That loss forced me to take a step back to think hard about the direction I wanted my life to take.

Additionally:

We read thousands of customer reviews just to figure out what our competitors were doing right, and what they were doing wrong, and how we could design our products accordingly.