Financial Blog

2 Financial Blog Success Stories [2024]

Pat Walls

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Updated: October 10th, 2024

Looking to share financial wisdom and build a profitable venture? Consider starting a financial blog. A financial blog is an online platform where you provide insights, tips, and advice on managing money, investing, saving, and much more. With the demand for trustworthy financial guidance growing, blogging can be a lucrative avenue.

Creating a financial blog involves researching current financial trends, writing engaging posts, and optimizing content for search engines. Your audience’s financial well-being will hinge on the quality and accuracy of the information you provide, so expect to invest significant time in continual learning and content creation.

Monetizing the blog can be achieved through affiliate marketing, sponsored content, and offering exclusive insights through memberships or e-books. If you have a knack for finances and a passion for writing, starting a financial blog could be a rewarding enterprise that helps others while building a steady income stream for yourself.

In this list, you'll find real-world financial blog success stories and very profitable examples of starting a financial blog that makes money.

1. Making Sense of Cents ($996K/year)

Michelle Schroeder-Gardner came up with the idea for Making Sense of Cents as a way to document her personal finance journey.

She started the blog as a hobby, but after readers suggested she monetize it, she leaped and quit her stable job as an analyst.

Making Sense of Cents now earns over $100,000 a month and has made over $5 million in total.

How much money it makes: $996K/year
How much did it cost to start: $100
How many people on the team: 1

How I Started A $100K/Month Blog About Personal Finance

Michelle Schroeder-Gardner earns $100,000 a month from Making Sense of Cents, a personal finance and lifestyle blog where she writes informative and fun articles about financial freedom and her life on the road, thanks to a diversified traffic approach and monetization strategies, such as affiliate marketing, sponsored partnerships, and course sales.

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2. The Money Maniac ($30K/year)

Daniel Anderson, a former investment banker, came up with the idea for The Money Maniac after realizing the lack of accessible guidance on personal finance. He decided to create a blog that not only covered personal finance and entrepreneurship but also provided resources to help people achieve financial freedom. Within a few months, The Money Maniac started to gain traction, now bringing in over $2,500 per month in recurring revenue.

How much money it makes: $30K/year
How much did it cost to start: $350
How many people on the team: 0

How This Former Wall Street Investment Banker Became A Personal Finance Blogger

The Money Maniac is a personal finance blog started by Daniel Anderson, generating over $2,500 per month in recurring revenue through SEO, content marketing, and consultation services, with a mission to educate and help people achieve financial freedom.

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Read by 3,968 founders