The Story Of Stuckey's: A Third-Generation Multi-Million Pecan Snacks Business

June 2nd, 2021

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Stephanie Stuckey

Founder, Stuckey’s Corporation

$2M

revenue/mo

Founders

Employees

Stuckey’s Corpora...

stuckeys.com

from Eastman, Georgia

started January 1937

$2,000,000

revenue/mo

Founders

Employees

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Want more updates on Stuckey’s Corporation? Check out these stories:

Hello! Who are you and what business did you start?

I’m Stephanie Stuckey, and I’m the third-generation owner of Stuckey’s, the first roadside retail chain founded by my grandfather, W.S. Stuckey, Sr. as a pecan stand on State Route 1 in Eastman, GA in 1937. With a $35 loan, he turned his side hustle into a multi-million dollar business with more than 350 stores in 40 states, a candy plant, a trucking business, a distribution operation, and a sign painting shop. My grandfather sold the business in 1964, and it fell out of family hands for decades. Under corporate leadership, we lost hundreds of stores and all of our tangible assets.

the-story-of-stuckey-s-a-third-generation-multi-million-pecan-snacks-business

I bought the company in November of 2019 and within six months managed to start turning a profit, relying mostly on brand loyalty and word-of-mouth marketing. I brought on a business partner and co-owner, and we jointly purchased a pecan shelling and candy-making...

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