How Maya Grew Her Side Healthy Blog To 8M Visits Per Month
Wholesome Yum offers delicious recipes, meal plans, and ingredients to help health-conscious individuals, keto, and sugar-free food followers make low-carb or keto lifestyles sustainable and delicious.
Who is Maya Krampf?π
Maya Krampf is the founder of Wholesome Yum, a website that publishes easy and healthy recipes.
She is a certified nutritionist and started creating content when she was just 13 years old. Maya has authored two cookbooks, namely, The Wholesome Yum Easy Keto Cookbook and the Easy Keto Carboholics Cookbook.
Her content and recipes on her blog are inspired by her upbringing, friends, family, and feedback from her audience.
What problem does Wholesome Yum solve?π
For beginners, following a Ketogenic diet can be challenging. Therefore, they often seek reliable guidance to ensure they are following the diet correctly and healthily.
How did Maya come up with the idea for Wholesome Yum?π
Maya started her healthy low-carb lifestyle in 2010 and was amazed at how fabulous it made me feel.
She had struggled with low energy, mood swings, anxiety, and sugar addiction since age 14, and eating this way made these issues virtually disappear.
In 2015, she decided to start a website to have a place to record these recipes β Wholesome Yum was born!
How did Maya build the initial version of Wholesome Yum?π
Maya created her website in 2015 to have a platform to document her recipes.
Building the website was a time-consuming task that required a lot of effort and dedication, but it didnβt require a significant financial investment.
Maya put in a lot of effort to create valuable content for her audience and even hired a team to focus on content creation.
Most of her traffic initially came from a Pinterest post, which motivated her to create accounts on other social media platforms.
Maya spent long hours taking photos of her recipes, writing blogs, studying SEO, and networking with bloggers on Facebook, all in a bid to learn everything she needed to succeed.
Determined to diversify her revenue streams, she started a printable meal plan subscription and worked with her husband to set up a customer care process.
What was the growth strategy for Wholesome Yum and how did they scale?π
The first source of traffic that took off was Pinterest. By June 2016, Wholesome Yum was getting over 100,000 visitors per month, mostly from Pinterest.
Search engines are the main traffic source. Maya spends a lot of time focusing on SEO through always matching user intent.
Here are the top keywords Wholesum Yum ranks for on Google:
- Eggplant recipes
- Keto bread
- Egg salad recipe
Her email list is also a big part of our strategy for bringing people back.
What's the pricing strategy for Wholesome Yum?π
The revenue-generating streams for the business are its cookbooks, its food product lines, and ad revenue.
Discover Similar Business Ideas Like Wholesome Yumπ
How Brett Lindenberg built a profitable food entrepreneurship blog, FoodTruckEmpire.com, from his apartment in Minnesota that now gets over 300,000 monthly page views and has an email subscriber list of over 35,000, grossing $5,400 monthly in 2018, by conducting over 100 interviews with food entrepreneurs and offering an online Food Truck Academy class to prepare aspiring entrepreneurs for the real challenges of starting a successful food business.
How one food blogger turned his passion into a business that brings in $15k-$20k per month through display advertising, affiliate marketing, and exclusive content, and doubled in revenue every year since going full time in 2018.
More about Wholesome Yum:π
Who is the owner of Wholesome Yum?π
Maya Krampf is the founder of Wholesome Yum.
When did Maya Krampf start Wholesome Yum?π
2015
What is Maya Krampf's net worth?π
Maya Krampf's business makes an average of $84K/month.
How much money has Maya Krampf made from Wholesome Yum?π
Maya Krampf started the business in 2015, and currently makes an average of $1.01M/year.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
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