How Michael Kamleitner Bootstrapped Walls.io to $10M ARR
Walls.io is a social media content aggregator that allows users to collect, curate, and display content in a customizable feed.
About The Walls.io Founder
Who is Michael Kamleitner?
Michael Kamleitner is the founder and CEO of Walls.io, a social media content aggregator, and Swat.io, a social media management platform. He is a software developer and an angel investor at Kickscale and mytalents.ai. Michael holds a Master of Arts in Economics and Business Administration from the Vienna University of Economics and Business.
About The Business
Idea
How did Michael Kamleitner get the idea for Walls.io?
Michael conceived the idea for Walls.io when his friend was hosting an event at a co-working space.
The friend wanted to set up a video screen that would gather and encourage everyone to post on Twitter and other social media platforms during the event. They ended up developing a video screen app for the event, and suddenly, everyone was commenting and expressing interest in a similar solution.
The positive response and subsequent interest from others suggested that it could be more than just a side project, prompting Michael to consider turning it into a product.
A snapshot of the video screen app Michael created for the friend's event
Build
How did Michael Kamleitner build the initial version of Walls.io?
Tech-Stack:
- PHP
- NodeJS
- React
- Typescript
- MySQL
- CakePHP
- Laravel
- Swoole
- Redis
- Kubernetes
- Docker
- AWS
A snapshot of Walls.io in 2014
Growth
What is the growth strategy for Walls.io?
Organic SEO through content and backlinking.
- Content marketing: Michael and his team focused on creating high-quality content that resonated with their target audience and was helpful. This helped them gain traction by targeting relevant search terms related to User-Generated Content.
- Backlinking: The team provided free licenses to NGOs and requested backlinks in return, a strategy that helped Walls.io establish a strong link profile for organic SEO.
We just ask for links in exchange. Hey, please mention us as a sponsor. Link. Here's our logo. Please link it on, on your website. They usually put it put it somewhere in the footer so it's linked from every page. So over time, that really helps us help, really helps us build a good link profile. — Michael (Source)
Pricing
How does Walls.io price their products?
Walls.io offers three plans priced as follows:
- Starter @ $55/Month
- Professional @ $250/Month
- Enterprise Custom pricing
Walls.io Pricing as of May 2024
Similar Ideas
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More about Walls.io
Who is the owner of Walls.io?
Michael Kamleitner is the founder of Walls.io.
When did Michael Kamleitner start Walls.io?
2014
What is Michael Kamleitner's net worth?
Michael Kamleitner's business makes an average of $850K/month.
How much money has Michael Kamleitner made from Walls.io?
Michael Kamleitner started the business in 2014, and currently makes an average of $10.2M/year.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
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