TLDR Newsletter

Profile: Dan Ni Built A $5M Email Newsletter With 0 Employees

Free daily newsletter with the most interesting stories in startups, tech and programming!

Monthly Revenue
$417K
Starting Costs
$500
Score
95 🔥
Founders
1
Employees
0 (est.)
Monthly Traffic
1,640,000
Gross Margin
80%
Profitable
Yes
Year Started
2020
Customer
B2B & B2C
Revenue Per Visitor
$0.25

Who is Dan Ni?

Dan Ni is the founder and CEO of TLDR Media.

After graduating, he studied mathematics and economics and worked as a stock trader in New York City before transitioning into software and engineering.

Dan’s interest in technology and news stories inspired him to launch his newsletter.

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What problem does TLDR Newsletter solve?

Entrepreneurs are constantly on the lookout for the latest updates, news, and content pertaining to brands and industries in order to identify new business and product ideas.

Keeping abreast of developments in their respective fields is essential to their success as it enables them to stay ahead of the competition.

How did Dan come up with the idea for TLDR Newsletter?

Dan was a stock trader in NYC after his education, but his interest in software and engineering led him to create Scraper API, a tool for developers to extract data from web pages.

After running the business for a few years and scaling it to six figures in revenue, he decided to start a newsletter due to his growing fascination with technology and current news.

What was the growth strategy for TLDR Newsletter and how did they scale?

Dan started by spending small amounts of money on Reddit and Quora ads, which enabled him to reach 1,000 subscribers within his first month. Now - he's moved to a strategic paid ad strategy involving the channels - Instagram, Facebook, Linkedin, and Twitter.

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What's the pricing strategy for TLDR Newsletter?

The newsletter is free for subscribers. It makes a vast majority of its revenue from sponsors of the newsletter with Dan charging upwards of $15,000 for one sponsored placement.

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More about TLDR Newsletter:

Who is the owner of TLDR Newsletter?

Dan Ni is the founder of TLDR Newsletter.

When did Dan Ni start TLDR Newsletter?

2020

What is Dan Ni's net worth?

Dan Ni's business makes an average of $417K/month.

How much money has Dan Ni made from TLDR Newsletter?

Dan Ni started the business in 2020, and currently makes an average of $5M/year.