Thulisa Naturals

How I Started a $348K/Year Natural Bath and Body Products Business

April 30th, 2022
Anusha Moodley
Founder, Thulisa Naturals
$29K
revenue/mo
1
Founders
2
Employees
Thulisa Naturals
from Fairfax, VA, USA
started August 12017
$29,000
revenue/mo
1
Founders
2
Employees
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Hello! Who are you and what business did you start?

Hello there! My name is Anusha Moodley, and I’m the founder of Thulisa Naturals. I started the company 5 years ago from my kitchen, using essential oils to make natural bath and body products that support one’s mental and physical well-being.

Our flagship products are our aromatherapy shower steamers. Our shower steamers are like bath bombs for your shower, and they make your shower feel like a spa by releasing luxurious aromas into your shower. We will be rolling out new seasonal scents and adding a men’s line.

While my focus is primarily on sharing our products with new moms, as the business grew, I quickly learned that customers, women, and men, were purchasing my products as gifts. This information led me to look at promoting to a wider demographic in addition to new moms.

My business is self-funded, and I started it with a $5K budget. Since the business has grown, I currently make $29K in monthly revenue, with room to grow even more.

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