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How Monica Scott Built The Travel Hack To $120K ARR
The travel hack shares travel hacks and packing tips to help readers save money and get the most out of their weekend breaks.
About The The Travel Hack Founder
Who is Monica Stott?
Monica Scott is a travel blogger and the founder of The Travel Hack, one of the UK's top travel blogs. She studied journalism at university and worked in editorial and social media for various travel websites.
About The Business
What problem is The Travel Hack solving?
People from all over the world look for travel advice to make their trips better and save money.
Idea
How did Monica Stott get the idea for The Travel Hack?
Monica's journey began with a blog during her journalism studies in 2009, focusing initially on backpacking adventures. Transitioning from documenting travels to monetization, her experiences in editorial work and social media for travel websites, alongside the evolving blogging landscape, inspired her to embrace affiliate marketing among multiple revenue streams.
Build
How did Monica Stott build the initial version of The Travel Hack?
Monica strategically diversified her income sources over several years to build a successful business. Beginning with sponsored posts in 2011, she continually explored new avenues by venturing into guest posting, brand partnerships, and paid press trips.
Not stopping there, Monica also launched an e-course, delved into affiliate marketing, created her own blog and introduced ads on her blog. This progressive approach allowed her to weave a diverse and robust revenue tapestry, ensuring stability and growth in her entrepreneurial journey.
Growth
What is the growth strategy for The Travel Hack?
Monicaβs blog attracts readers primarily through organic traffic and social media. She focuses on crafting content that resonates with real people - blending informative travel guides with personal narratives, all in a casual and accessible style. This approach ensures that her audience engagement is not just algorithm-driven but genuinely appeals to her readers' interests and needs.
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The Mallorcan is a local media brand in Mallorca, Spain generating $2.5k per month revenue, offering a weekly newsletter supported by web and social content, attracting over 2.5k subscribers across its website, newsletter, and Instagram.
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More about The Travel Hack
Who is the owner of The Travel Hack?
Monica Stott is the founder of The Travel Hack.
When did Monica Stott start The Travel Hack?
2009
What is Monica Stott's net worth?
Monica Stott's business makes an average of $10K/month.
How much money has Monica Stott made from The Travel Hack?
Monica Stott started the business in 2009, and currently makes an average of $120K/year.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.