How We Started A $25K/Month Website Speed Optimization Agency

SpeedYourWeb

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Published: January 28th, 2023

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SpeedYourWeb

Founder, SpeedYourWeb

$25K

revenue/mo

Founders

Employees

SpeedYourWeb

speedyourweb.com

from

started July 2022

$25,000

revenue/mo

Founders

Employees

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WordPress

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Note: This business is no longer running. It was started in 2022 and ended in 2024. Reason for closure: Shut down.

Hello! Who are you and what business did you start?

We are 2 founders with 14 years of experience in the eCommerce world; we have a team of 10 experienced developers. We are managing speed optimization services.

Our main target for our customers is to improve their user experience and rank on google search engines. We are doing it by optimizing their website loading speed.

We offer free page speed tests on our website and quality analysis reports for every website owner.

Here is an example for part of our free speed test report -

We are passionate about helping businesses to take them to better places and boost their sales!

What's your backstory and how did you come up with the idea?

We have managed hundreds of e-commerce websites for our clients over the past 14 years, and we saw how important user experience is. We came up with the idea to help slow websites improve their page speed because users hate slow websites.

Furthermore, every website owner knows that ranking on the Google search engine is important, and as eCommerce experts, we know that website speed is the main factor for ranking higher on google.

Page speed optimization will not only rank you higher on google it will increase your conversion rate and improve your organic reach. Some common factors that can hurt a site's speed include large image sizes, excessive use of JavaScript and CSS, poor website coding and architecture, and slow server response times.

After we saw how important speed optimization is to e-commerce websites and how it makes a difference, we improved all of our client's website speed and saw amazing results. At this point, we started to focus only on improving website speed optimization.

Take us through the process of building the first version of your product.

As we managed hundreds of websites, we have developed a tool to analyze website speed for our clients.

Our tool not only checks the website speed but also lets you see insights on how to easily fix the issues and improve your site speed and SEO. This sets it apart from other solutions as it not only provides you with a score or grade but also offers actionable steps to improve the site's performance.

Additionally, our tool may have additional features and functionalities compared to other speed optimization test tools, such as a user-friendly interface, more detailed analysis, and reporting.

We have used this tool only for our clients and saw great results, one day one of our clients asked if we can give him access to this tool. We discuss it and decided to make this tool public so everyone can enjoy using it for free.

After scanning a website the user will get results and recommendations on how to fix the site and improve the speed himself. Or they can choose to use our services for optimizing their website speed.

Here's how it looks:

Describe the process of launching the business.

As part of our launch plan, we gave customers the tools they needed to assess their needs, appraise the significance of page speed on their own, and determine whether or not they required our services.

To provide customers with free full-speed results, we first provide our page speed test function.

First, we intended to provide value to clients without expecting payment to gain their trust.

We added our plans depending on their requirements as the users started to understand the importance.

We designed the site with some knowledgeable freelancers' assistance and managed the development process without any assistance from crowdfunding or financial partners.

The most important lesson we can impart is that you must first comprehend the needs of others.

Since launch, what has worked to attract and retain customers?

We attract customers by utilizing various methods, including search engine optimization (SEO) to improve our visibility on Google and other search engines.

By regularly creating high-quality, relevant content for our target market, we can improve our search rankings and drive more traffic to our website.

Additionally, by providing a valuable tool such as our speed optimization test, we can attract potential customers who are looking for solutions to improve their website's performance.

We also use word-of-mouth marketing by working closely with clients to deliver quick, high-quality results, resulting in them referring us to their friends and other business owners in the market.

As for retargeting ads, we currently don't use them, but we are always looking for new ways to acquire customers.

How are you doing today and what does the future look like?

These days, we expand the scope of services to SEO (including On-page SEO and off-page SEO).

Our mission is to educate and benefit website owners so that they may understand the value of page speed and SEO.

In the meanwhile, we intend to offer some monitoring tools to assist our customers in tracking the performance of their page speed and enhancing their user experience.

If things don't go as planned, consider why and how to make them better. If nothing else, stay focused on your vision and your dream and have faith that you will eventually discover a solution to your issues.

Through starting the business, have you learned anything particularly helpful or advantageous?

We grow our team from 2 developers to 10 developers and we are still growing. We clearly understand the impotence of website page speed and how it affects sales and UX.

Working in a team helps you better understand demands, fosters creativity, and speeds up the process of overcoming obstacles.

We hold team meetings once a week to brainstorm company improvements and discuss client feedback from the previous week to provide them with more value in the future.

What platform/tools do you use for your business?

Our website is based on WordPress.

We use WordPress plugins to enhance the functionality of our website.

WordPress is a fantastic tool for service-based enterprises because it offers a large number of helpful plugins that accelerate your progress and earn you a lot of money.

The other tools that we need - we developed ourselves like the speed test engine we have created.

What have been the most influential books, podcasts, or other resources?

We frequently listen to local podcasts called "Podcast for startups" in which many business entrepreneurs share their experiences, mistakes, and lessons learned.

Advice for other entrepreneurs who want to get started or are just starting out?

Follow your passions and never stop dreaming big.

If things don't go as planned, consider why and how to make them better. If nothing else, stay focused on your vision and your dream and have faith that you will eventually discover a solution to your issues.

Never give up, and strive to be as professional as you can be in what you do.