Slides With Friends

How Cecilia Razak Built $40K MRR Business After Collapse of Her Initial Venture

Slides With Friends is an interactive presentation builder that enables teams to come together in groups to learn, connect, and communicate.

Founded By

Cecilia Razak

Monthly Revenue

$40K

Score

Founders

Monthly Traffic

176K

Profitable

Yes

Year Started

2021

Customer

B2B & B2C

Revenue Per Visitor

$0.23

Founded By
Cecilia Razak: Monthly Revenue
$40K: Score
95

Founders
2: Monthly Traffic
176K: Profitable
Yes

Year Started
2021: Customer
B2B & B2C: Revenue Per Visitor
$0.23

Who is Cecilia Razak?

Cecilia Razak is the co-founder and COO of Slides With Friends, a presentation builder for teams. She holds a Bachelor of Arts Degree from Washington University in St.Louis. Before starting Slides With Friends, she founded Spotwalk, a multi-city tech startup in the pet care space.

What problem does Slides With Friends solve?

When working remotely, maintaining team cohesion and alignment can be challenging. Slides With Friends fosters engagement and brings teams together.

How did Cecilia come up with the idea for Slides With Friends?

Slides With Friends was born out of a need to continue running onboardings and orientation training that had suddenly gone remote. Cecilia and her co-founder also wanted to create a platform that would enable social fun and gatherings during quarantine to run fun trivia nights.

So they built Slides With Friends for themselves and it turned out to be valuable.

How did Cecilia build the initial version of Slides With Friends?

Cecilia focused on creating an engaging and participatory experience for audiences by incorporating features that allow audience members to actively participate during presentations.

These features include the ability to send in answers using emoji responses, create word clouds, play sounds, ask questions, respond to surveys, and share photos they love.

They emphasized the importance of positive group dynamics in the design of her product. This approach ensures that the tool can be used for various purposes, such as warming up a group with icebreakers, giving everyone in a large group a voice during meetings, or fostering team bonding through fun games.

Screenshot of the landing page in Jan 2021

What was the growth strategy for Slides With Friends and how did they scale?

Cecilia initially used pay-per-click (PPC) advertising to validate her business idea.

After confirming the viability of her business idea, she swiftly transitioned to focusing on search engine optimization (SEO) through content writing. Cecilia's team of content writers conducts comprehensive keyword research, based on a deep understanding of the target audience.

Word of mouth has also played a crucial role in driving the success of the business.

What's the pricing strategy for Slides With Friends?

Slides With offers three plans:

Free plan
Starter Plan @ $8/Month
Pro Plan @ $24/Month

Pricing as of May 2024

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