How Gergely Orosz Built Pragmatic Engineer to $1.5M ARR
Pragmatic Engineer is a technology newsletter for software engineers and tech leaders.
Who is Gergely Orosz?
Gergely Orosz is the founder of Pragmatic Engineer, a tech-focused newsletter. Prior to launching the newsletter business, Gergely worked at Uber as an Engineering Manager and a software engineer. Previously, he was a Principal Software Engineer at Skyscanner and at Skype. He holds a Computer Science degree from the Budapest University of Technology and Economics.
What problem does Pragmatic Engineer solve?
How did Gergely come up with the idea for Pragmatic Engineer?
After leaving his engineering manager position at Uber, Gergely Orosz planned to spend a few months writing books and then start a startup related to platform engineering or developer tools later in the year.
He started writing online and self-published three books, which unexpectedly generated significant income.
Recognizing the potential for a profitable solo venture, Orosz decided against starting a traditional startup. Instead, he launched The Pragmatic Engineer newsletter, aiming to write a publication that he wished he had access to when he worked at Uber.
What was the growth strategy for Pragmatic Engineer and how did they scale?
Twitter post was Gergely's initial customer acquisition channel. When he decided to start the newsletter business, he went to Twitter to announce his new venture. The initial tweet caught his audience’s attention, and they started subscribing.
Gergely tweet announcing his new venture
Gergely also introduced a lead magnet to attract subscriptions. He created a "best of" digest and sent it to those who opted to sign in.
What's the pricing strategy for Pragmatic Engineer?
The paid version costs $15/Month or $150/Year.
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More about Pragmatic Engineer:
Who is the owner of Pragmatic Engineer?
Gergely Orosz is the founder of Pragmatic Engineer.
When did Gergely Orosz start Pragmatic Engineer?
2021
What is Gergely Orosz's net worth?
Gergely Orosz's business makes an average of $125K/month.
How much money has Gergely Orosz made from Pragmatic Engineer?
Gergely Orosz started the business in 2021, and currently makes an average of $1.5M/year.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
