Dioxyme

My Son & I Started A $840K/Year Supplements Brand

August 31st, 2021
Marc Schneider, MD and Bennett T. Schneider
Founder, Dioxyme
$70K
revenue/mo
2
Founders
4
Employees
Dioxyme
from Fort Myers, FL
started January 2016
$70,000
revenue/mo
2
Founders
4
Employees
market size
$20.7B
avg revenue (monthly)
$248K
starting costs
$13.7K
gross margin
40%
time to build
210 days
growth channels
Word of mouth
business model
content-library
best tools
Google Drive, Instagram, Google Analytics
time investment
Full time
pros & cons
35 Pros & Cons
tips
4 Tips
Discover what tools recommends to grow your business!
Discover what books Marc recommends to grow your business!
Want more updates on Dioxyme? Check out these stories:

Hello! Who are you, and what business did you start?

Hi guys, we are Marc and Bennett Schneider, father and son co-founders of Dioxyme (btw it is pronounced Dye-Oh-Zyme) and we manufacture and distribute DTC and B2B, small-batch, craft, nutritional supplements.

The Dioxyme story began with a son’s dream to play pro hockey, and his father’s unrelenting desire to help make that dream a reality. Bennett began each day knowing he had to work harder than the next guy. He understood he was not gifted with innate special talents other than hard work and a dream. He worked day in and day out on his speed, size, strength, and skills.

All the while, Marc watched, motivated, and helped. He learned about the game, sports training, nutrition, and how to make his son the best athlete possible.

Bennett left home to further his dream, working his way up the ranks from prep school to junior hockey. He was always looking for a leg up on the competition.

To help, Marc usually had something up his sleeve. New training techniques, better nutrition, different workouts. Everything would lead to improvements… except for supplements. Somehow, supplements never made any difference in his son’s...

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