Soundwave Art

I Turned My Side Hustle Into A $360K/Year Business Designing Augmented Reality Experiences

January 10th, 2022
Mike LaTour
Founder, Soundwave Art
$24K
revenue/mo
2
Founders
1
Employees
Soundwave Art
from Saint Louis, MO, USA
started June 2012
$24,000
revenue/mo
2
Founders
1
Employees
market size
$4.03B
starting costs
$19.4K
gross margin
83%
time to build
300 days
growth channels
Organic social media
business model
content-library
best tools
Pinterest, Twitter, Tiktok
time investment
Full time
pros & cons
34 Pros & Cons
tips
1 Tips
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Hello! Who are you and what business did you start?

Hi, I’m Mike LaTour, I’m the co-founder and CEO of Soundwave Art. We offer our customers a way to turn their voice or any sound into an augmented reality experience. A piece of art that is playable with our mobile app. We also create personalized jewelry by engraving your voice pattern onto rings and pendants.

Five years after we launched we developed an augmented reality app that changed our business forever. This expanded our customer base significantly. We went from creating memorable gifts for people of all walks of life to breaking into the marketing world.

Businesses started reaching out to us requesting access to our app for promotional purposes, marketing, art shows, and giveaways. One of our latest projects was a piece of art for James Murray from the Impractical Jokers. He commissioned us to create a playable piece of art promoting his book Don’t Move.

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