Delray Watch Supply

How We Started A $3.3M Watch Business Selling On YouTube

June 20th, 2019
John Pietrasz
$320K
revenue/mo
2
Founders
4
Employees
Delray Watch Supply
from Miami, Florida, USA
started July 2017
$320,000
revenue/mo
2
Founders
4
Employees
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Hello! Who are you and what business did you start?

Hi! My name is John Pietrasz, and I am co-founder of Delray Watch Supply, DelrayWatch.com - informally known as Delray Watch. We are a tech-driven luxury watch dealer with a focus on the true watch collectors, casually known as “watch geeks”. By aid of a proprietary algorithm, we, my business partner Federico Iossa and I, are able to offer collectors the most for their pieces on trade, while still remaining competitive in our listing prices.

The core of our business is the buying, trading, and selling of luxury watches priced between $3,000-$6,000. Though, we do work with some higher-level pieces up to the $60,000 mark, as well as some more approachable models in the $1,000 range. We also have a grand complications master watchmaker on staff, Hans, that helps us to offer Swiss-level watch service on each and every piece that floats through our doors.

I started this business with my partner, Federico Iossa (popular from the YouTube series ‘Federico Talks Watches’) 20 months ago with $4,000 in a kitchen, and now see sales of over...

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