The Green Collective

How I Started An E-Commerce Business From New Zealand

March 22nd, 2019
Emma Saunders
$15K
revenue/mo
2
Founders
1
Employees
The Green Collective
from Nelson, Nelson, New Zealand
started December 2014
$15,000
revenue/mo
2
Founders
1
Employees
market size
$11.2B
starting costs
$13.7K
gross margin
40%
time to build
210 days
growth channels
Word of mouth
business model
content-library
best tools
Creative Live, MYOB, Payment Express
time investment
Full time
pros & cons
35 Pros & Cons
tips
1 Tips
Discover what tools recommends to grow your business!
Discover what books Emma recommends to grow your business!
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Hello! Who are you and what business did you start?

Hi I’m Emma from The Green Collective.

We create quality eco products to help you live more sustainably.

I started the business with a friend back in 2014. Six months of research, product testing and designing meant we had a product from the start that we were proud to stand behind.

We started with our "Goodie Bags" - Produce Bags and the response was immediate with it hitting the market just as the awareness of single use plastic was increasing in the media. This very good timing continued from 2015 as the range grew to what is now six complementary product lines.

Each item has its own sustainable story and environmental benefit challenging the way we look at single-use plastics and the quality of the reusable alternatives out there.

For the last 3 years, I have run the business on my own, apart from my various contractors and local businesses. It was an amicable decision with my business partner increasing the hours in her main employment.

I am also a trained Physiotherapist and run my own Pilates business on the side. It’s the perfect...

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