Stronger U

How I Started A $6M Online Nutrition Coaching Business

April 23rd, 2019
Mike Doehla
Founder, Stronger U
$500K
revenue/mo
1
Founders
54
Employees
Stronger U
from Newburgh, New York, USA
started April 2015
$500,000
revenue/mo
1
Founders
54
Employees
market size
$8.2B
avg revenue (monthly)
$74.6K
starting costs
$11.7K
gross margin
90%
time to build
210 days
growth channels
SEO
business model
subscription
best tools
Google Analytics, Google Workspace, Paypal
time investment
Full time
pros & cons
39 Pros & Cons
tips
5 Tips
Discover what tools recommends to grow your business!
email
social media
accounting
productivity
payments
analytics
design
Discover what books Mike recommends to grow your business!
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Hello! Who are you and what business did you start?

My name is Mike Doehla and I’m the founder/CEO of Stronger U - an online nutrition consulting company that’s trying to do things a little differently in a noisy and confusing space.

Stronger U offers a 1-1 nutrition coaching experience like nothing else out there. I know, I know everyone says that but this is what our members tell me :). We have an NPS of 78.6 and our Google reviews & FB reviews tell that story.

Each member gets paired up with one of our coaches or registered dietitians and they become a team with a purpose. The goal is to figure out this eating thing, get results, and keep them. We are not a diet. We are a solution to a bigger problem. We educate, encourage, and provide an honest and long term approach for our members no matter who they are, where they are, or what they want to to achieve. We’ve...

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