How DollarSprout Grew to $2M/Year [Bootstrapped]
Dollar Sprout is a blog that aims to help millennials maximize their earning potential by providing personal finance advice.
DollarSprout Revenue
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Jeff Proctor starts the business [source]
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DollarSprout hits $5.69K in revenue [source]
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DollarSprout hits $95.2K in revenue [source]
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DollarSprout hits $442K in revenue [source]
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DollarSprout hits $2M in revenue [source]
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DollarSprout hits $2M in revenue [source]
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DollarSprout hits $2.4M in revenue [source]
Who is Jeff Proctor?
Jeff Proctor co-founded Dollar Sprout, a leading personal finance website focused on helping millennials manage money decisions.
Jeff, a Bachelor of Science graduate, previously worked as an investment analyst at JSW Financial. During his tenure, Jeff worked one-on-one with clients, helping them create comprehensive asset allocation models for investment portfolios.
What problem does DollarSprout solve?
Many people struggle with finances, seeking guidance on increasing income, managing debt, and savings.
How did Jeff come up with the idea for DollarSprout?
Jeff Proctor, co-founder of personal finance blog DollarSprout.com, came up with the idea after realizing he didn't enjoy working for someone else. Initially planning to create a subscription-based investing website, Proctor and his partner eventually pivoted to focus on affiliate marketing. Now, four years later, DollarSprout is on track to generate over $2 million in revenue for 2019.
How did Jeff build the initial version of DollarSprout?
They used a GoDaddy’s website builder tool for their initial website and focused on making improvements overtime.
On the first few months after launch, they spent time posting on social media and writing news-style blog posts on investment trends.
What was the growth strategy for DollarSprout and how did they scale?
DollarSprout built the foundation of its audience and business on social media (mainly Pinterest and Facebook). However, the key to their growth over the past year has been SEO.
Some Keywords they rank for include:
- Online jobs for college students
- Online jobs
- Online surveys and micro tasks
Their revenue model is 100% focused on affiliate marketing. Earning a commission on each sale or lead generated from their referral links.
What platform/tools does DollarSprout use?
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More about DollarSprout:
Who is the owner of DollarSprout?
Jeff Proctor is the founder of DollarSprout.
When did Jeff Proctor start DollarSprout?
2015
What is Jeff Proctor's net worth?
Jeff Proctor's business makes an average of $200K/month.
How much money has Jeff Proctor made from DollarSprout?
Jeff Proctor started the business in 2015, and currently makes an average of $2.4M/year.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
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