How DollarSprout Grew to $2M/Year [Bootstrapped]
Dollar Sprout is a blog that aims to help millennials maximize their earning potential by providing personal finance advice.
DollarSprout Revenue
-
Jeff Proctor starts the business [source]
-
DollarSprout hits $5.69K in revenue [source]
-
DollarSprout hits $95.2K in revenue [source]
-
DollarSprout hits $442K in revenue [source]
-
DollarSprout hits $2M in revenue [source]
-
DollarSprout hits $2M in revenue [source]
-
DollarSprout hits $2.4M in revenue [source]
About The DollarSprout Founders
Who is Jeff Proctor?
Jeff Proctor co-founded Dollar Sprout, a leading personal finance website focused on helping millennials manage money decisions.
Jeff, a Bachelor of Science graduate, previously worked as an investment analyst at JSW Financial. During his tenure, Jeff worked one-on-one with clients, helping them create comprehensive asset allocation models for investment portfolios.
About The Business
What problem is DollarSprout solving?
Many people struggle with finances, seeking guidance on increasing income, managing debt, and savings.
Idea
How did Jeff Proctor get the idea for DollarSprout?
Jeff Proctor, co-founder of personal finance blog DollarSprout.com, came up with the idea after realizing he didn't enjoy working for someone else. Initially planning to create a subscription-based investing website, Proctor and his partner eventually pivoted to focus on affiliate marketing. Now, four years later, DollarSprout is on track to generate over $2 million in revenue for 2019.
Build
How did Jeff Proctor build the initial version of DollarSprout?
They used a GoDaddy’s website builder tool for their initial website and focused on making improvements overtime.
On the first few months after launch, they spent time posting on social media and writing news-style blog posts on investment trends.
Growth
What is the growth strategy for DollarSprout?
DollarSprout built the foundation of its audience and business on social media (mainly Pinterest and Facebook). However, the key to their growth over the past year has been SEO.
Some Keywords they rank for include:
- Online jobs for college students
- Online jobs
- Online surveys and micro tasks
Their revenue model is 100% focused on affiliate marketing. Earning a commission on each sale or lead generated from their referral links.
Tools
What platform/tools does Jeff Proctor use for DollarSprout?
Similar Ideas
Discover similar business ideas like DollarSprout:
VC-turned-entrepreneur Phil Strazzulla, who previously built a successful b2b SaaS business, shares how he bootstrapped an online review site for HR software into a viable business with over $1k monthly revenues in just 3 months through organic search traffic growth and selling high intent leads.
Praveen Malik shares how he started a $17k per month project management blog business in 2016 with negligible revenue, and grew his gross profit margin to about 80% by selling his own eBooks and marketing third-party training programs through his blog.
More about DollarSprout
Who is the owner of DollarSprout?
Jeff Proctor is the founder of DollarSprout.
When did Jeff Proctor start DollarSprout?
2015
What is Jeff Proctor's net worth?
Jeff Proctor's business makes an average of $200K/month.
How much money has Jeff Proctor made from DollarSprout?
Jeff Proctor started the business in 2015, and currently makes an average of $2.4M/year.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
