Site Alert

How We Acquired A WordPress Plugin And Grew Revenue 50%

March 10th, 2022
Trevor Ewen
Founder, Site Alert
$600
revenue/mo
2
Founders
2
Employees
Site Alert
from Minneapolis, MN, USA
started July 2021
$600
revenue/mo
2
Founders
2
Employees
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Note: This business is no longer running. It was started in 2021 and ended in 2023. Reason for closure: Shut down.

Hello! Who are you and what business did you start?

Site Alert was acquired by the team at Southport Ventures in April 2021. Although we are not the founders, we have found a good home for this great product. We purchased the product from Frank Corso, a dedicated and vigilant developer that wanted it to end up in good hands. We liked the metrics, the customer base, and the quality of the codebase. This was an easy deal to love, and the business has only grown since we purchased it.

Southport Ventures is an acquisition fund focused on profitable, mission-critical, B2B SaaS businesses. Nicholas Evans and Trevor Ewen founded Southport Ventures in early 2021 to acquire great bootstrapped products in the space. Nicholas has a strong product management background. Trevor is a software engineer.

Site Alert is a lightweight monitoring tool targeted at small business owners in charge of 1-50 normal websites. The pricing is very favorable for a non-technical business owner to receive easy monitoring without going down the rabbit hole of IT monitoring, in a much more complicated sense....

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