Height Of Fashion

How I Went From Instagrammer To Starting My Own Fashion Brand

August 23rd, 2019
Natalie Matthews
$25K
revenue/mo
1
Founders
1
Employees
Height Of Fashion
from Melbourne Victoria, Australia
started September 2017
$25,000
revenue/mo
1
Founders
1
Employees
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Hello! Who are you and what business did you start?

Hey, I am Natalie Matthews the Founder of Height-Of-Fashion, An online clothing store for tall women 5’10” and over.

Our products range from casual daywear to evening and workwear, with Jeans, Leggings and Playsuits being some of our biggest selling products.

Because we are a niche brand, it means our customers reside all over the world, are long, tall and leggy! Our range is like nothing else out there and we’re focused on helping dress women in garments that fit but also help empower tall women to love their height and look fabulous doing it.

I have quite a few flagship products but our jeans and leggings are definitely up there in what tall women love the most.

I am proud to say I’ve double Height-Of-Fashion in profit, products and customers and YoY since launching in 2017 with 15 countries we now ship to.

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