1,000+ Trendy Lead Generation Business Names

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Updated: April 14th, 2025

So, you've come up with the perfect lead generation business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your lead generation business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best lead generation business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your lead generation business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Lead Generation Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of lead generation business name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy lead generation business name ideas

The Knock
Right Door
The Raise
The Magnetic
Cloud
Collective Vessel
The Easy Catch
Collective
The Generator
Redefined Lead
The Flow
Opportunist
Creator
The Glass
Brighter
Cheerful
High Hopes
Certain
Positive Lead
Rising Lead
Right Prospect
Director
Controlled
Lead Apatite
Left Turn
The Circle
The Opportunity Hunter
Active Lead
Dry
Bigger Hunt
Hunger
The Catch
Appropriate Participant
The Rigid
Generator Co.
The Right Thought
The Best Client
Favorite Lead
Technical Guy
Recorded
Availed
The Purpose
Old Companion
Fresh Start
Better Tomorrow
Happy Client
The Lead Hunter
Misplaced
Lead Navigator
The Ideal
Spark
Object
Lead Idea
Expectation
Fifth Generator
Green
Highlighted
The Big Gap
Ideal Client
Smooth Lead
Common Command
Extended
The Growth
Developed
The Business Enhancer
Daily Lead Generator
Slightly Changed
The Early Catch
Caught In Net
Contributor
Better Catch
Ideal Generator
The Definite
The Kind Lead
The Game
Coevals Co
The Remote Customer
Thin Take Pro
PrimaryClient
FilialGeneration
Island Client
Pilot Client
Precede Spot
SpontaneousGeneration
Precordial
Go Trading Co
Much Run Collective
Much Take Collective
Solid Wind Collective
Contribute Group
Airborne Pass Pro
Promising Pass Co
Correct Take Spot
The Technical Precede
PromisingLead
The White Trail
Liquid Take Co
Primary User Collective
The Cold Result
Eighth
New Applicant
Likely Lead Story
Ill Customers
Positive Contribute Spot
Giants Client
Oldest
Allegations Generation
Commanding Extend Co
Sounding
SpongyLead
Past Propagation Collective
Huge Extend Group
SeventhGeneration
Windows Clientele
The Single Guest
The Evaluate
The Female
The Technical Contribute
Dependent
HardLead
Romantic
Heavy Wind Place
Whole Coevals
Wind Group
JuvenileLead
The Elderly
Offspring Place
The Sounding
Successive
AirborneLead

Creative lead generation business name ideas

RightLead
Giants Client
MaleLead
Successive
Juvenile Go Spot
Solid
Hard Extend Trading Co
SlightLead
The Positive Extend
Multiplication Place
Left
The Likely Take
Hard Contribute Pro
The Perverse
Leash Spot
Pregnant
The Based
Male Leash Trading Co
Game
The Third
Substantial
Inorganic Contribute
Efficient Breed
The Metallic Extend
The Commanding Contribute
Reliance Client
The Substantial
Soft Trail
Thin Run Co
The Sounding
The Sounding Result
Wind Group
The Strong Take
Evaluate User Co
Based
Claimant Pro
Wind Collective
The Antimonial
Assess Employer Collective
Liquid Liable
The Elderly
Positive Pass Collective
FoundingGeneration
The Alcoholic
SubsequentGeneration
The Argentiferous
AlcoholicClient
DiabeticClient
The Mobile
Era Pro
SoundingLead
Brain science Client
Slight Extend
The Nuclear Coevals
Spongy
Pilot Client
JuvenileLead
The Refined
Airborne
Immigrant
WealthyClient
PointLead
Precede Spot
Run
Strident Client
Juvenile
Latest
Liquid Lane
CorrectLead
Liquid Lead In
PatientClient
Liquid Leave
Soft Extend Spot
Oldest
The Comfortable Leash
Nuclear
Technological Leash
Customer Co
Contribute Collective
LiquidLead
Narrow Result Spot
Patient Trading Co
Inorganic Run Place
Likely Leader
Early Extend Pro
The Electric
Technological Trail
TenthGeneration
Pregnant Customers Trading Co
Slight Leash Place
The Rich Go
Thin Take Pro
Left Precede Trading Co
Abbreviations Generation
Likely Pass
The Potential Business
The Metallic Leash
PatronClient
Precordial Go Trading Co
Early Leash Trading Co
The Clear Leash
Argentiferous Go Co
The Signal Offspring
The Positive Take
The Largest
Early Pass Collective
The Run Go
Trail Pro
Equation Generation
The Hot
Elder
The Likely Precede
The Thermal
Left Lead Story
Tenth Breed Co
Leash Trading Co
Obligations Generation
Cold Leash Pro
The Tenth Era
Romantic Trail Co
Promising Precede
The Rich Run
Ordinary Trail Group
Line Claimant Co
Automatic
Likely Take
Narrow
Spongy Wind Place
Thin Pass Spot
Leash Co

Learn more about starting a lead generation business:

Where to start?

-> Lead generation business plan
-> How to finance a lead generation business?
-> How much does it cost to start a lead generation business?
-> Pros and cons of a lead generation business

Need inspiration?

-> Other lead generation business success stories
-> Marketing ideas for a lead generation business
-> Lead generation business slogans

Other resources

-> Profitability of a lead generation business
-> Lead generation business tips

Funny Lead Generation Business Names

MetallicLead
Female Extend Spot
Flying Client
The Spongy Wind
Precordial Leash Co
Diabetic
DependentClient
RomanticLead
Primary Applicant Trading Co
Equation Generation
New Clientele
Antimonial Extend Collective
Heavy
Pediatric Node Place
Pass Spot
The Point Leash
BornGeneration
Cold
The Comfortable
Romantic Go Co
SolidLead
Leash Collective
The Pregnant Guest
Dependent
Technical Contribute Co
The Narrow
Heavy Precede
Sounding
Liquid Lead Story
The Hot Wind
The Cold Result
Email Clientele Spot
Spongy Run Group
AnxiousClient
The Strong Precede
Juvenile Go Spot
Slight Extend
Hard Result Place
Pirate Client
Substantial Trail Group
Patron Customers Trading Co
PatientClient
Applicant Pro
Hot Contribute Collective
Strident Client
Fourth Breed Group
Solid
Potential Customer Group
The Rich Run
The Run
The Inorganic Precede
Spongy Precede
Fair
The Favorite Node
Guest Place
Thin Customer
The Single Guest
Unipolar Contribute Place
False Extend
FemaleLead
LiquidLead
The Slight
The Sounding
PrimaryClient
ReferClient
Tenth Breed Co
Leash Place
Male Leash
Romantic Precede Spot
Remote Business Collective
The White Trail
Precordial Go
The Juvenile Wind
Likely Leash
The Big Take
The Romantic Trail
Wind Group
The Sixth
The Strong
Liquid Contribute
Promising Wind
The Substantial Extend
The Technological
The Unipolar Take
Commanding Extend Co
The Likely
ThermalGeneration
The Metallic Leash
Customer Co
Wave Trading Co
ImportantClient
Slight
Harmonic
Refined Leash Pro
Clear Pass
The False
BigLead
Soft Go Spot
Second Gen
The Diabetic Claimant
The Technical
ImmigrantGeneration
The Ninth
Prospective Patient Group
Left Take Co
Wind Place
Refined Pass
Substantial Wind
Vibrant Client
Defying Client
Early Go
Assess
The Much
Coevals Collective
Ninth Generating Spot
Average User
The Red
The Big Run
Strong Contribute Group
Breed Place
Youngest Power
Romantic Pass Trading Co
Wealthy Business Spot
Precede Trading Co
Disabled Guest
Business Co
Contemporaries Collective
Corporate Conspirator
Pure Go Place
New haven Generation

Cool lead generation business name ideas

MetallicLead
Romantic Extend
The Likely Run
The Liquid Take
Founding
Diabetic
Wave Trading Co
Spongy Go
Left Leadership
Wind Group
The Cold Contribute
Node Group
The Hot Wind
Eighth
Guest Place
The Red
Much Take Collective
SixthGeneration
MaleLead
Heavy Precede
Electrical Offspring Spot
Last Multiplication
The Primary Patient
Entire Power
The Strong Extend
Solid Precede
Left Lead In
Second Gen
Run Go
Guest Spot
Big Run Place
NarrowLead
Called
BigLead
Metallic Go
Vibrant Client
Positive Result Trading Co
The Red Precede
Narrow Result Spot
Point
Red Pass Spot
The Unipolar Take
InvoluntaryClient
Coevals Co
The Likely Precede
Strident Client
Motivations Generation
Solid Go
Solid Wind
The Cold Trail
Primary User Collective
Pass Collective
The Much
Inorganic Run Place
Leash Collective
The Faithless Coevals
The Bipolar Take
The Prospective
Left Contribute Trading Co
Female Leash Pro
Extend Place
Run Group
Much
Liquid Run
DeafClient
War Coevals Spot
Alcoholic Guest Collective
Metallic Result
Liquid Leadership
ThinClient
Wind Trading Co
Romantic Offspring
Heavy Take
YoungestGeneration
The Tenth Era
Nathan Generation
Rich Take Group
Result Place
TechnicalLead
Male
Complications Generation
The Refined
The Strong Take
First Multiplication Trading Co
Likely Lane
Precordial Run Trading Co
Spongy Precede
The White
The Antimonial
OldClient
Right Trail Spot
Airborne Trail
UnipolarLead
Blue
Precordial Go
Liquid Lead In
FoundingGeneration
Refined Pass
Trail Place
Adulterous
Liquid
Hot
Pirate Client
Metallic Contribute
Technological Leash Trading Co
The Rich Run
Born Propagation Spot
The Positive Take
Promising Wind
Ryan Client
Wealthy
Pass Trading Co
Patient Place
Eternal
The Cold Pass
Coevals Collective
Extend Spot
Extend Pro
The Promising Extend
Precordial Go Trading Co
PureLead
Power Pro
Liquid Leave
Refined Leash Pro
BornGeneration
Female
Substantial Run
Run Pro
The Thin Extend
Wind Collective

Unique lead generation business name ideas

Clientele Place
Corporate Cust
The Comfortable
Reliance Client
The False Run
Liquid Take Co
Wealthy Business Spot
Corporate Claimant
Likely Go Group
New Applicant
Shaven Generation
Entire Power Group
Precede Pro
The Signal Offspring
Promising Precede
Spongy Trail Collective
Early Pass Collective
The Correct Trail
Entire Coevals Spot
Hard
The Left
The Sounding Result
Pass Place
The Wealthy
SoftLead
Individual Employer
The Patient
The Bipolar
Propagation Trading Co
Spongy Wind Group
Corporate Consumer
Pure Run Trading Co
Comfortable Run Trading Co
The Thin Pass
Juvenile Go Spot
Corporate Customer
Potential Customer Group
Slight Take Collective
Left Lead Story
The Big
Assignment Client
Technological Leash
The Positive Run
The Strong
Trail Pro
Precordial Extend Place
Technological
The Refer Clientele
Metallic
Thin
SoundingLead
ElectricalGeneration
Wasted Generation
False Contribute Place
Hard Result Place
Antimonial
Business Place
Precordial
PointLead
TypicalClient
The Favorite Node
The Cold
Gen Place
Leash Pro
RomanticGeneration
Hard Extend Trading Co
The Deaf
New haven Generation
Nuclear
Big Run Co
The Inorganic
Extend Group
Right Trail
The Signal
Left Leave
Airborne Pass Collective
Silent Client
Technical
Run Trading Co
Offspring Place
Pass Pro
Pure Run Group
The Thin
The Point Leash
Whole Contemporaries Trading Co
Male Wind
ClearLead
Likely Line
Night raven Generation
Precordial Precede
PatientClient
The Assess Claimant
Juvenile Run Trading Co
The Point
Thermal Generating Pro
Liquid Contribute
LargestClient
The Entire Offspring
Crying Client
Equation Generation
The Right Wind
Positive Pass Collective
Precede Place
Efficient Gen Spot
Successive
HeavyLead
Go Place
Left Take Co
Run Collective
Soft Trail
Line
The Bipolar Run
The Hot Go
Likely
Business Pro
Technical Contribute Collective
Left Trail Place
Pediatric
Positive Contribute Spot
PrecordialLead
BipolarLead
Hard Contribute Pro
Corporate Clint
Take Group
Right Contribute Collective
Early Go
Take Trading Co
White Extend Collective
The Line Guest
Likely Extend Trading Co

Cute lead generation business name ideas

Email Clientele Spot
BlueLead
The Older
Slight Wind
User Pro
Contribute Pro
Individual Guest Trading Co
Facing Generation
The Prospective Node
WealthyClient
The Largest
Liquid Leader
White Extend Place
The Remote
Airborne
The Hard
Precordial Contribute Pro
Big Precede Trading Co
The Particular Node
Spongy Result
Sea raven Generation
GameLead
The Positive Extend
Solid Result Spot
RedLead
IdealClient
Whole Coevals
SpecificClient
User Group
The Hot Take
Run Group
Senior
Dependent
The Technical Precede
Spongy Wind
Gen Co
AnxiousClient
AlcoholicClient
Hard Wind Place
The Pure
Soft Leash
Breed Pro
Blue Leash
Breed Place
Latest
New Clientele
Ordinary Trail Place
The Solid Result
Go Collective
Evaluate
Elderly
Obligations Generation
The Clear
The Precordial Take
Youngest Power
DiabeticClient
Commanding Go Place
Cold Take Trading Co
Offspring Co
Go Group
TenthGeneration
Big
SubsequentGeneration
Corporate Consignor
The Game
TechnologicalLead
FaithlessGeneration
Inorganic Result Group
Metallic Take
Contemporaries Collective
Heavy Leash Trading Co
The Earlier
Early Go Trading Co
Ordinary
Quiet Client
Soft Extend Spot
Male Leash Trading Co
The Comfortable Extend
Point Go Collective
Hazan Generation
Likely Liability
Slight Contribute
The Windows Customers
Youngest
Right
Single Node Place
Leash Trading Co
Clear
Applicant Pro
Extend Collective
The Inorganic Run
Entire Gen Place
The Refined Pass
Trail Group
MobileClient
The Likely
Slight Extend Place
Business Co
Heavy Result Trading Co
Slight Go Place
Left Leader
Run Co
Clear Result Collective
Hot Contribute Collective
The Ordinary Precede
Female Wind
Hydrant Client
The Immigrant Coevals
The Right Pass
Result Spot
Romantic Go Co
Left Leash
The Early
The Sounding
Eternal Contemporaries Place
Game
Ideal
The Point Result
Commanding Go
Younger Contemporaries
Hard Pass
Assess User Group
Wind Place
Go Co
Red Wind Pro
Narrow Wind Trading Co
Rich Take Co
The Rich Trail
Big Precede Place
Leash Spot

Clever lead generation business name ideas

Sounding Result
Island Client
Coevals Place
Leash Place
Promising Pass Co
NewerGeneration
The Promising Precede
Later Coevals
Allegations Generation
Wind Spot
Email
Next Gen Group
Patron Customers Trading Co
PromisingLead
Early Leash Trading Co
Cold Go Pro
Precordial Leash Co
RunLead
Gen Collective
Liquid Leash
DependentClient
Pure
LatestGeneration
The Older Patient
Fifth
Triumph Client
Commanding Extend Co
RegularClient
Senior Offspring Co
AssessClient
The Slight
The Nuclear Coevals
The Eternal
Liquid Leaders
Employer Place
Inorganic Extend
Line Claimant Co
MaleClient
Go Pro
ImmigrantGeneration
Liquid Liability
Graven Generation
Elderly Clientele Collective
Pilot Client
The Ordinary Leash
The Sixth
Deaf
The Blue
The Immigrant
Liquid Lane
The Promising
Destinations Generation
The Average
Likely Leash
The Third
Strong Trail
The Correct
Assess Employer Collective
Refined
Elder
The Juvenile Wind
The Male
The Hard Take
Wave Collective
ImportantClient
Unfortunate Patient
Prospective Node
The Heavy Wind
Efficient Breed
Power Group
Assess
FairClient
The Big Take
StrongLead
Based Customers
Single
Thin Take Pro
The Sounding Take
Romantic Wave
Latest Contemporaries
RichLead
Unipolar Leash Pro
SpontaneousGeneration
Windows Clientele
The Metallic Extend
Pregnant
Left Lane
Pediatric Claimant Group
Giants Client
Solid Wind Collective
Thermal
Corporate
DisabledClient
Ordinary Trail Group
Present
PresentGeneration
Kazan Generation
Wireless Patient Place
Average User
The Romantic Wind
The Big Run
Patient Collective
Technical Go Place
Disabled Guest
White Contribute Collective
Spongy Go Trading Co
Kliment Client
Spongy
Thermal Propagation Collective
First Era Co
Corporate Customers
Newest
The Corporate
Abbreviations Generation
Sixth
Ordinary Take Spot
Liquid Liable
ReferClient
HardLead
The White Trail
The Technical Take
The Narrow
The Cold Result
Huge
The Clear Leash
Early
SubstantialLead
Heavy Wind Place
FormerClient
Power Collective

Best lead generation business name ideas

Node Spot
Wind Pro
Sounding Wind Trading Co
Faithless
Technical Go Pro
SeventhGeneration
SeniorGeneration
Contribute Trading Co
Female Go Group
The Pregnant Guest
Important Employer Collective
Metallic Precede Spot
Pediatric Customer Place
Bipolar Go Co
The Comfortable Leash
Go Trading Co
Spongy Contribute Place
Correct
Generating Collective
The Rich
The Substantial
Unipolar
Depressed
AverageClient
Primary Applicant Trading Co
CorrectLead
Likely Take
Run Place
Result Pro
Current Multiplication Collective
Immigrant Contemporaries Place
Flying Client
Romantic Trail Co
The Precordial
The Ordinary
Unipolar Extend
The Heavy
Promising Precede Place
The Metallic Leash
The New
The Patient Customer
Result Group
The Alcoholic
Female Run
Soft Go Spot
Brain science Client
Cold Pass
Propagation Pro
Bipolar Pass
Liquid Lead Story
Biggest Node
The Romantic
Ages Generation
Precede Trading Co
Trail Collective
Immigrant
Blue Extend
Prospective Patient Group
Take Spot
PositiveLead
The Comfortable Result
The Romantic Trail
Contribute Co
Precordial Contribute Group
SolidLead
Likely Leaders
Likely Leadership
Substantial Result
Liquid Line
Juvenile
Suicidal Applicant Place
RomanticLead
Strong
Based
Older Node Co
Solid Extend Place
Corporate Complainant
Contribute Spot
PrimaryClient
ThinLead
Romantic Breed
Rich Contribute Pro
Depressed Customer Place
Former Node Spot
Narrow Go
The Diabetic Claimant
Hard Wind Pro
Commanding Take
Offspring Pro
JuvenileLead
Older Contemporaries
The False
Clientele Pro
The Liquid
Likely Lead In
Bipolar
The Clear Wind
Technical Take
The White Result
Ordinary Wind Pro
FemaleLead
Likely Liable
The Game Go
Point Leash Pro
ThirdGeneration
Replacement Generation
Big Wind
Prospective Employer Spot
The Game Precede
Remote
Extend Trading Co
Fourth Breed Group
Invasion Generation
The Positive
Huge Extend Group
Rich Precede Pro
The Correct Take
Likely Lead Story
The Argentiferous
Take Pro
The Run
HarmonicGeneration
FifthGeneration
The Random Gen
Wicked Breed Collective
White
Younger Wave Co
Liquid Wind Co
The Difficult
Thin Pass Spot

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Lead Generation Business:

Simple is always better

This means a few different things. Your lead generation business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your lead generation business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Lead Generation Business: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

See full profile