Wordpress Website As A Service Designing Business

4 Wordpress Website As A Service Designing Business Success Stories [2024]

Pat Walls

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Updated: October 8th, 2024

Need a digital presence but lack the technical know-how? Consider a WordPress website design business. This venture involves creating and maintaining WordPress websites for clients who either lack the time or expertise to do it themselves.

You'll be setting up, customizing, and managing websites on the WordPress platform, providing ongoing support, and ensuring that clients’ needs are met from start to finish. For many businesses, having an effective, professional website is crucial, yet they often don’t have the in-house ability to create one.

By offering these services, you solve a critical business problem, making you invaluable to these companies. Though it requires some technical knowledge and creativity, the demand makes it a worthwhile endeavor. Start small, build your portfolio, and grow through referrals and a strong online presence. It’s a practical business with real growth potential for someone willing to put in the work.

In this list, you'll find real-world wordpress website as a service designing business success stories and very profitable examples of starting a wordpress website as a service designing business that makes money.

1. WP Buffs ($1.2M/year)

Joe was struggling to scale his WordPress developer side gig. Building websites was a highly personalized experience for each client, and freelancing was consuming too much of his time. Although he was busy, he felt like he wasn't making much progress.

That's when the idea for WP Buffs was born. Joe wanted to move away from building WordPress websites and find a business model that would allow him to 1) generate recurring monthly revenue and have predictable income, and 2) grow a self-sustaining business.

Instead of charging a high fee to build a website for a few clients, Joe decided to charge a smaller fee to manage the websites of many clients. He structured his pricing like a SaaS company; clients would make a monthly payment to have a technical WordPress partner.

How much money it makes: $1.2M/year

How Joe Howard Built WP Buffs To $1.2M ARR

Discover how a former UX strategist transformed a struggling side gig into a thriving WordPress management business generating $1.2 million annually through a strategic shift to monthly recurring revenue and lean MVP principles.

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2. Woww ($960K/year)

Felix Norton, the founder of Woww Digital, came up with the idea for his business while he was still a student studying Computer Science. He started building websites for friends and family on the side, which eventually became a full-time business. As the demand for digital marketing services grew, Felix and his team expanded their offerings to provide a holistic solution for clients to succeed online. They have achieved consistent growth, even during the pandemic, and are on track to reach their goal of $1 million MRR in 2026.

How much money it makes: $960K/year
How much did it cost to start: $250
How many people on the team: 25

How We Started An $80K/Month WordPress Design Business [Cape Town]

Woww Digital is a Cape Town based digital marketing agency specializing in WordPress web design, achieving consistent 60% YoY growth through a pandemic and providing a complete solution to help clients start, grow and thrive online.

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3. TRIARE ($300K/year)

Boris, the founder of TRIARE, came up with the idea for his software development company after working as a project manager for a German startup. When the company closed down, Boris decided to keep the team and build a business together. With just a $500 investment, they started providing software development services and eventually evolved into a full-cycle service provider. Through word of mouth and various marketing tools, TRIARE has attracted and retained customers, with their website receiving 22,000 unique visitors and generating dozens of leads.

How much money it makes: $300K/year
How many people on the team: 60

Building A $500K/Year Software Development Business With A $500 Investment [Ukraine]

Ukrainian software development company TRIARE, with a current annual turnover of $500,000, shares how personal and collective responsibility, paired with patience and consistency, can help build a profitable business.

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4. Anachak Design ($84K/year)

Vathana Nguon stumbled into starting his web design agency in 2015 with low expectations, but through face-to-face marketing and old-fashioned methods, he was able to grow his business and generate $5,000 per month. He built his expertise in WordPress development through self-teaching and extensive research, eventually launching his agency that focuses on WordPress design and development. By targeting the tourism industry and offering specialized services, he was able to stand out and become the go-to web designer for tourism businesses in Cambodia. Additionally, he utilized SEO and blogging to attract customers and achieve long-term success.

How much money it makes: $84K/year
How much did it cost to start: $1.5K
How many people on the team: 3

This Self-Taught WordPress Developer Started An $84K/Year Web Design Agency

Learn how Vathana Nguon started a freelance web design agency in Cambodia through self-taught WordPress design, attracting clients through search engine optimization and unique selling techniques, and utilizing tools like Themeforest and MailChimp to grow a steady stream of new and returning clients.

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Read by 3,643 founders