Trucking News

Trucking News Success Stories [2024]

Updated: December 18th, 2024

Truck drivers and logistics professionals face numerous challenges on the road. Enter 'trucking news' – your opportunity to create a dedicated platform that caters to the information needs of the trucking industry.

Simply put, this business idea revolves around developing a news outlet specifically for the trucking community. It covers industry updates, regulatory changes, new technologies, and vital advice to help truckers stay informed and efficient.

Starting a trucking news platform offers a unique niche market. With the continual growth of the logistics sector, timely and relevant news is critical. By focusing on concise, high-quality content, you can attract a dedicated readership and create strong advertising opportunities from industry stakeholders.

Interested in starting this journey? Begin by researching current industry news, building a website, and engaging with your target audience through social media and forums. Over time, your trucking news outlet could become the go-to source for professionals in the field.

In this list, you'll find real-world trucking news success stories and very profitable examples of starting a trucking news that makes money.

1. Sant Lines ($1.2M/year)

Mikael Sant's journey towards founding Sant Lines began with a fortuitous suggestion from a friend while he was working in Texas as a moisture inspector. His friend, who had a family in the trucking industry, recognized Mikael's aptitude for logistics and urged him to explore the field. Intrigued by the potential earnings and steady demand, Mikael returned home and began to research the trucking business extensively, utilizing platforms like YouTube to gather insights and understand the market.

He invested $32,000 in his first truck found on Facebook Marketplace, using his savings accumulated from a landscaping business he'd run since the age of 12. Mikael negotiated diligently to ensure he got a good deal, even bringing his dad along for a second opinion. After his initial purchase, he continuously refined his business plan, including setting aside 20% of his revenue for maintenance and unexpected expenses, informed by ongoing industry research and feedback.

Mikael faced several challenges early on, from dealing with high insurance costs to managing breakdowns and even experiencing theft from a driver. However, he stayed resilient and learned valuable lessons, such as the importance of thorough research, prudent financial management, and the necessity of building a reliable team. His ability to leverage digital platforms for branding and recruitment further strengthened the foundation of Sant Lines.

How much money it makes: $1.2M/year
How much did it cost to start: $32K
How many people on the team: 7

SMALLBORDER

How 19-Year-Old Mikael Sant Built a $1.2M/Year Trucking Empire
Read by 11 founders

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