Social Media Recruiting Business

Social Media Recruiting Business Success Stories [2024]

Pat Walls

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Updated: October 7th, 2024

Looking to revolutionize the way companies find talent? Start a social media recruiting business.

This business involves utilizing platforms like LinkedIn, Facebook, and Twitter to identify and connect companies with potential job candidates. Instead of relying on traditional recruitment methods, you’ll leverage social media to target passive candidates who are not actively seeking jobs but are open to new opportunities.

Your role would entail creating engaging content, running targeted ads, and actively searching for the best candidates through advanced filters and search tools. If you excel at networking and understanding social algorithms, this business holds promising potential.

Remote work has increased the demand for innovative recruiting approaches, making now the perfect time to break into this field.

In this list, you'll find real-world social media recruiting business success stories and very profitable examples of starting a social media recruiting business that makes money.

1. iBranch Recruiters ($61.7K/year)

Tshepiso Leinane, the founder of iBranch Recruiters, came up with the idea for his business during his time in school. After participating in a regional ICT fair and winning awards for graphics design and programming, Tshepiso developed a passion for computer applications. Inspired by a call from BlackBerry to develop apps for their community, Tshepiso decided to create a mobile app that would help curb unemployment in Botswana. He conducted research and identified the need for offline capabilities and artificial intelligence to match job-seekers with employers. Tshepiso dropped out of school to pursue his idea, joined the Botswana Innovation Hub, and spent years coding and refining his platform. Through pre-launch events and pilot testing, iBranch Recruiters has gained over 90,000 users, helped 1,600 users get employed, and generated over $15,000 in sales. Despite challenges, Tshepiso's dedication to creating a user-centric app and building a strong product helped him overcome setbacks and achieve success.

How much money it makes: $61.7K/year
How much did it cost to start: $16K
How many people on the team: 5

On Launching A Job Platform For The African Market

A 24-year-old entrepreneur from Botswana founded iBranch Recruiters, which has already recorded over 90,000 users and has helped 1,600 users get employed since launching in 2020, using technology and artificial intelligence to connect graduates across Africa to employers globally.

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