Seo & Lead Generation Services

4 Seo & Lead Generation Services Success Stories [2024]

Pat Walls

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Updated: October 10th, 2024

Struggling to boost your online presence? Consider starting an SEO & Lead Generation Services business. SEO—Search Engine Optimization—helps websites rank higher on search engines, while lead generation involves attracting potential customers to a business.

In simple terms, you’ll optimize clients’ websites to improve their visibility and use various strategies to draw in interested, potential customers. The demand for these services is high; every business aims to be found online, and many lack the expertise to do it effectively.

Legalities, website audits, keyword research, link-building, and creating high-quality content are part of the work you’ll handle. It's a venture that provides both a challenge and a rewarding sense of accomplishment as you see clients' rankings and leads grow.

If you’re analytical, enjoy problem-solving, and want to help businesses thrive online, this could be an ideal business.

In this list, you'll find real-world SEO & Lead Generation Services success stories and very profitable examples of starting a SEO & Lead Generation Services that makes money.

1. Profit Parrot Marketing and SEO Company ($600K/year)

Lark and her husband JM started Profit Parrot SEO with a vision of growth. After generating $150/month from their first client in 2009, they expanded their services, grew their team, and now run a profitable $1 million per year business. Their success is built on quality work, long-lasting client relationships, and a focus on SEO strategies that help businesses rank on page 1 of Google.

How much money it makes: $600K/year
How much did it cost to start: $500
How many people on the team: 7

This Couple Left A Flooring Company And A Government Job And Started A $1M SEO Business

Profit Parrot SEO, started by Lark Begin, made $150/month from its first client in 2009, and has since grown into a million-dollar-per-year business by streamlining into quality SEO services and creating long lasting relationships with clients.

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2. increasing.com ($480K/year)

Jamie realized the potential for Amazon affiliate links as a revenue stream while working on his social project. He added these links to his niche websites and scaled his project to commercial success.

How much money it makes: $480K/year
How much did it cost to start: $500
How many people on the team: 1

How I Built A Bunch Of Niche Sites After Uni That Makes Me $40K/Month Through Affiliates

A 26-year-old Londoner turned to SEO and niche blogging in 2019 as a last resort to fund her social project to feed the homeless and increased her revenue to $81K in December 2022, mostly through affiliate commissions and organic searches via SEO, doubling down on affiliates for 2023.

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Read by 7,346 founders

3. Inbound Blogging Ltd ($240K/year)

Nikola Baldikov transitioned from an accountant to a digital marketing expert after discovering the potential of SEO. Initially starting a blog to generate affiliate income, he pivoted to create InBound Blogging, an SEO agency that now generates $20,000 per month and increased a client's organic traffic by 174.7% in just six months.

How much money it makes: $240K/year
How much did it cost to start: $10K
How many people on the team: 6

My SEO Agency Brings In $20K/Month After Only One Year

In just six months of working with one of our clients, their organic traffic increased by 174.7%, and as of today, our income is around $20,000 per month; our company offers comprehensive SEO services and specializes in SaaS SEO, premium link building, and HARO link building, benefiting clients with better website traffic and rankings as well as improved visibility online, leading to tangible business results.

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4. backl.io ($62.4K/year)

Philipp, a product manager in Switzerland, created SEO Kickstarter as he struggled to get traffic for his shared flat site without using ads. Frustrated by the manual effort of backlink outreach, he automated the process and launched a guide, now boasting $5K MRR.

How much money it makes: $62.4K/year
How much did it cost to start: $500
How many people on the team: 0

I Used Twitter To Build My Startup And Made $3.5K On Launch Day

A Product Manager builds a successful side business that generates $5K MRR by creating an SEO guide for startups, turning initial failures into a profitable venture with a Twitter launch strategy that brings in 87 sales and $3400 revenue within a day.

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Read by 2,608 founders