Self Defense Products Business Success Stories [2024]
Feel safer in your own community with a self-defense products business. This venture focuses on providing tools like pepper spray, stun guns, and personal alarms to help individuals protect themselves.
Having tangible, life-saving products means you're offering more than convenience–you’re offering peace of mind. Setting up this business requires sourcing reliable suppliers who adhere to safety standards, and you’ll also need to navigate local regulations on self-defense items.
For marketing, building a strong online presence and targeting concerned individuals or communities can help your business grow. An e-commerce platform can widen your reach, while in-person classes can complement your product offerings.
If you're committed to making your community a safer place, starting a self-defense products business could be a fulfilling and impactful venture.
In this list, you'll find real-world self defense products business success stories and very profitable examples of starting a self defense products business that makes money.
1. I should have said ($72K/year)
After being humiliated in public, she considered creating a website to help individuals deal with verbal bullying.
Bryn was humiliated in front of her two young sons and a crowd of onlookers because of a misunderstanding about her son’s casual comment.
This altercation, sparked by her son's opinion, led to an unwarranted and harsh confrontation by another parent.
Feeling embarrassed and angry about her inadequate response and the public scrutiny Bryn was under, she dwelled on the incident for weeks.
This period of reflection and her desire to have handled the situation differently inspired the creation of her website, turning a negative experience into the catalyst for her business idea.
How much money it makes: $72K/year
How many people on the team: 1
Case study about founder Bryn Todd's self-defense website, "I Should Have Said," which helps victims of verbal bullying respond appropriately, with initial revenue of $6k/month and annual revenue of $72k from digital bundles starting at $29 and one-on-one consulting at $50/hr.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
