Retargeting Adverting Business

Retargeting Adverting Business Success Stories [2024]

Updated: October 7th, 2024

Harness the power of retargeting to drive business success. In simple terms, a retargeting advertising business focuses on re-engaging visitors who have previously interacted with a website but left without converting.

You'll set up sophisticated ad campaigns that track visitor behavior and display personalized ads across various digital platforms to bring them back. With businesses investing heavily in online sales, the demand for retargeting services is booming.

Becoming proficient in platforms like Google Ads and Facebook Pixel will be essential. Not only does this business model offer lucrative returns, but it also lets you delve into cutting-edge marketing strategies. If you’re eager to blend tech skills with marketing and help companies improve their ROI, this could be the ideal venture for you. It’s a chance to work behind the scenes and significantly impact businesses’ bottom lines.

In this list, you'll find real-world retargeting adverting business success stories and very profitable examples of starting a retargeting adverting business that makes money.

1. Bitfari ($600K/year)

Jordhy Ledesma, founder and CEO of Bitfari, came up with the idea for his business while living in Virginia and feeling like a stranger. He wanted billboards that could be tailored to his needs and wishes, so he started hacking a mobile app to personalize the city. After receiving positive feedback, he applied to his business school incubator, obtained funding, and launched the beta version of the app. Years later, he restarted the project as Bitfari, a blockchain-based advertising network, and has since attracted thousands of followers and signed partnerships with agencies and billboard owners. They are now working towards becoming a top ten cryptocurrency and changing the city-living experience for millions.

How much money it makes: $600K/year
How much did it cost to start: $8K
How many people on the team: 3

SMALLBORDER

How I Created The "Bitcoin For Ads" [$600K/Year]

This case study showcases the story of Jordhy Ledesma, founder and CEO of Bitfari, who bootstrapped the advertising network to a 70M fully diluted market cap valuation in less than six months using crowdfunding, cryptocurrencies, and the latest technology.

Read by 3,835 founders