Package Design Business

3 Package Design Business Success Stories [2024]

Pat Walls

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Updated: October 8th, 2024

Creating a package design business is an opportunity to blend creativity with commerce. In simple terms, this business involves designing the packaging for products, from food and beverages to cosmetics and electronics.

The appeal lies in the tangible impact you can have on a product's success. A great package design can capture attention, convey a brand's message, and persuade customers to make a purchase. This makes it an indispensable service for businesses looking to stand out in a crowded market.

Starting a package design business requires a solid understanding of design principles, familiarity with various materials, and knowledge of printing processes. You'll also need to build strong relationships with brands and manufacturers. While it involves a fair amount of work, the potential to shape market trends and see your designs on store shelves can be incredibly rewarding.

In this list, you'll find real-world package design business success stories and very profitable examples of starting a package design business that makes money.

1. OXO Packaging ($6M/year)

Salman Shahid, a digital marketing expert, came up with the idea for OXO Packaging after realizing the demand for sustainable custom packaging. With the global packaging industry predicted to reach $1.3 trillion in the next 10 years, Shahid saw an opportunity for success. Now, OXO Packaging brings in an average revenue of $500,000 per month with the goal of becoming the best custom packaging manufacturer in their target markets.

How much money it makes: $6M/year
How much did it cost to start: $1K
How many people on the team: 0

How A Marketer Started A $500K/Month Custom Packaging Business

OXO Packaging is a successful custom packaging manufacturer generating an impressive $500,000 per month in revenue with around 40-50 orders per month, and aims to become the top packaging manufacturer in the USA and Australia.

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2. Jakt ($3.6M/year)

Anthony Tumbiolo, founder of Jakt, started the business after running an events business and teaching himself how to code in college. He realized he loved helping other businesses succeed and saw the potential to impact many people by creating software for them. Jakt started with a six-month contract from their first client, and they have since grown their business through referrals and strategic channel partnerships. In 2018, they achieved $4 million in revenue with a 20% profit margin.

How much money it makes: $3.6M/year
How many people on the team: 15

How I Started A $4M/Year Digital Product Agency

Jakt, a digital product and innovation studio based in NYC, works with both startups and large enterprises, operating on a revenue of $4 million in 2018 with a 20% profit margin, with focus on referrals and channel partnerships to attract and retain clients.

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3. Bagitan Packaging ($192K/year)

Yuki Lee, co-founder of Bagitan Packaging Company, came up with the idea to expand into the paper packaging business after receiving requests for paper bags and other packaging products from their existing thermal paper roll customers. Recognizing the vast market for packaging items and the potential for environmentally-friendly disposable paper packaging products, Yuki and her partner decided to venture into the packaging industry and have since become leaders in China's packaging market, with an annual net revenue of $200,000 and over 50 employees.

How much money it makes: $192K/year
How much did it cost to start: $200K
How many people on the team: 5

How We Started A Paper Packaging Products Business That Makes $192K/Year

Bagitan Packaging in China started out as a thermography paper roll business and has since expanded to become leaders in the packaging industry with annual net revenue of $200,000 and over 50 employees, thanks to digital marketing and a focus on SEO.

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Read by 2,477 founders