Nutrition Coaching

Nutrition Coaching Success Stories [2024]

Pat Walls

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Updated: October 10th, 2024

Thinking about turning your passion for health into a business? Consider nutrition coaching. It's a venture where you guide clients to optimize their diets and achieve their health goals based on personalized nutrition plans.

The core of the business involves assessing dietary needs, creating meal plans, and offering continuous support, either in person or virtually. You'll need a strong understanding of nutritional science, patience, and excellent communication skills.

With increasing awareness about health and wellness, there’s a burgeoning market for personalized nutrition services. Your expertise can make a significant difference in people's lives, helping them adopt healthier habits and live better.

If you’re committed to ongoing learning and have a deep interest in nutrition, this field offers the opportunity to build a rewarding and impactful career. Starting a nutrition coaching business is not just about offering advice; it's about fostering long-term lifestyle changes for your clients.

In this list, you'll find real-world nutrition coaching success stories and very profitable examples of starting a nutrition coaching that makes money.

1. Endorphitness ($120K/year)

Perry knew she wanted to work in the fitness industry since college. She started as a personal trainer and her clients inspired her to start an online coaching consultancy.

How much money it makes: $120K/year
How much did it cost to start: $0
How many people on the team: 0

How I Started A $10K/Month Online Fitness Training Program

Haley Perry, founder and CEO of Endorphitness, built an online platform offering at-home health and fitness programs that has grown to garner $10K in monthly revenue through a one-stop-shop for all things health and fitness related and a loyal customer base that values the sense of community fostered through the platform.

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2. Expert PT LTD ($108K/year)

Andy Griffiths, the founder of Expert PT, came up with the idea for his online personal training business after realizing that he was limited in the number of people he could help through in-person coaching. Wanting to reach more individuals, he researched and trialed existing online training services, finding a serious lack of support and personalization. This inspired him to create a truly bespoke online coaching service, focusing on providing the highest quality support to help individuals achieve their fitness goals.

How much money it makes: $108K/year
How much did it cost to start: $500
How many people on the team: 2

How I Started A $9K/Month Online Personal Training Business

Found a gap in the Online Personal Training market and created a personalized one-on-one coaching service, which has resulted in an annual turnover of over £90,000 and a 100% revenue increase on last year, with great client retention and a high volume of referrals.

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Read by 7,167 founders