How Profitable Is A Men's Fashion Blog? (Updated for 2024)
So you want to start a men's fashion blog?
And the first question that came to your mind was, “well, are men's fashion blogs actually profitable?”
Especially considering:
- You could start a men's fashion blog with as low as $20
- Based on our data, men's fashion blogs generate an average of $997K per year
There’s money to be made. Don’t worry.
But, I don't want to spoil it all. Below we’ll cover everything you need to know when it comes to the profitability of a men's fashion blog.
Let’s dive in!
Is a men's fashion blog profitable?
Yes, a men's fashion blog is generally a profitable business. However, you still need to consider several factors since these things always impact the overall outcome.
For instance, since average revenue is $997K per year with an estimated gross margin of 65%, you could expect to recover your investment within 5 months or even less.
But of course, it all comes down to how much you earn compared to the potential revenues of your men's fashion blog.
To determine whether your business is profitable, you should earn more than your expenses in the beginning months. However, while you're in your first month, it can be challenging to know what to expect.
Therefore, you should maintain a record of your monthly expenses and income to determine whether you're meeting your goals. By doing this step, you can see how your men's fashion blog is doing and if any changes or adjustments need to be made to enhance or maintain your efforts.
Is a men's fashion blog worth it?
If you’re wondering if a men's fashion blog is worth it, the answer is a big YES. With men's fashion blogs, you have the potential to earn $997K per year (this is based on data reported by real founders).
Further, you could have your initial investment back within months. Simply put, it’s a business worth a shot, especially if you have the resources and make the necessary efforts to achieve or surpass the target.
With a market size of $, it will be possible for you to build something that grows and turns into a flourishing business. As such, it’s the type of business you might want to consider starting.
Of course, you must learn and understand every aspect of running a men's fashion blog to ensure success. Still, as long as you have the initial investment and can endure a few months before your actual gains, this business could be worth it.
You might want to consider reading more specifics about successful men's fashion blogs case studies.
Examples Of Profitable Men's Fashion Blogs
Here are a few examples of profitable men's fashion blogs, and a few more details about them:
1. Man of Many ($4.8M/year)
Scott Purcell and Frank met in 2010 and, fueled by their shared interests and a gap in the market, they came up with the idea for Man of Many in 2012.
Starting as a part-time endeavor, they gradually expanded their content and saw significant growth after going full-time.
They focused on creating high-quality curated content, engaged with their audience on social media platforms, and built a strong online presence to establish Man of Many as a trusted men's lifestyle site.
Is it profitable? Yes
How much money it makes: $4.8M/year
How much did it cost to start: $20K
This case study article follows the journey of Man of Many, one of the world's largest men's lifestyle sites, which has grown from a part-time hobby to a leading media brand with over 2 million monthly readers and $4M in annual revenue through a dedicated content strategy and organic growth.
2. Lucasgift ($1.2M/year)
After moving to the U.S., Taha's father started sewing leather items to make ends meet. In 2017, they opened an Etsy shop selling personalized leather keychains, which quickly grew to a $100k/mo business.
Is it profitable? Yes
How much money it makes: $1.2M/year
How much did it cost to start: $70K
Discover how a mechanical engineering major and his dad scaled a personalized gift business to $100k/mo revenue mainly through selling personalized leather keychains with over 10,000 reviews and a 4.9-star rating, proving the power of differentiation and pricing strategies in a competitive market.
3. On Your Mark ($24K/year)
Mark St. James leveraged his retail experience and a knack for honest, satirical writing to start On Your Mark, a men’s travel, style, and skincare blog. Garnering 140,000+ followers and monthly earnings of $2,000, Mark's unique approach has landed him features on CNN and ET Canada.
Is it profitable? Yes
How much money it makes: $24K/year
How much did it cost to start: $2K
Mark St. James built his men's travel, style, and skincare blog, generating a monthly income of around $2,000 with peaks and valleys, by providing unique content and genuine product reviews while keeping his costs minimal and maintaining his content's authenticity.
Learn more about starting a men's fashion blog:
Where to start?
-> How much does it cost to start a men's fashion blog?
-> Pros and cons of a men's fashion blog
Need inspiration?
-> Other men's fashion blog success stories
-> Marketing ideas for a men's fashion blog
-> Men's fashion blog names
Other resources
How much can you make with a men's fashion blog?
With a men's fashion blog, you can make an average of $997K revenue per year (based on data reported by real businesses).
You can start with an initial investment as low as $20. Then, with proper knowledge and sustained effort, you could have an ROI (return of investment) within 5 months.
How much does a men's fashion blog make a week?
Based on our data, average weekly revenue for a men's fashion blog ranges around $20.8K. As such, you could see monthly revenues of $83.1K.
To know if your men's fashion blog achieves the weekly profit target, you need to keep track of the total earnings you get per day. Afterward, you'll want to consider subtracting the expenses you have daily.
Learning your weekly profit can also show whether you're hitting your target goal for your men's fashion blog.
How much do men's fashion blogs owners make?
The income of a men's fashion blog owner can vary depending on various factors such as location, size, competition, and the owner's business skills.
But to give you some idea, the weekly revenue of an established men's fashion blog is about $20.8K. But this can be lower or higher depending on so many factors - it's almost impossible to say exactly.
While the potential for earning a good income as a men's fashion blog owner exists, success in this field requires a commitment to providing quality products and services and building a strong reputation within the community.
Men's Fashion Blog Profit Margins
Generally speaking, a men's fashion blog can expect profit margin of around 65%. Profit margins refer to the percentage of revenue that remains after deducting all expenses associated with running a business. In the case of a men's fashion blog, profit margins can vary depending on various factors, such as the type and quality of products sold, the size of the store, and the level of competition in the area.
However, these figures can vary depending on the pricing strategy, inventory management, and overall efficiency of the business. To maintain healthy profit margins, men's fashion blog owners must focus on managing costs, negotiating favorable supplier terms, and providing high-quality products and services to attract and retain customers. By doing so, men's fashion blog owners can ensure long-term sustainability and profitability for their business.
Men's fashion blog owner salary
The salary of a men's fashion blog owner is an unpredictable figure. It's significantly influenced by numerous factors, including the store's location, its size, and the degree of competition. An owner of a well-established men's fashion blog, in a prime position, might see an average weekly salary around the ballpark of $13.5K.
But it's worth noting, such numbers aren't always consistent. The earnings can vary wildly, potentially swinging by as much as 80% either way.
Achieving consistent success and maintaining a reliable income stream in this industry requires a deep commitment. It's imperative to offer high-quality products, deliver impeccable customer service, and nurture a trusted bond with the community you serve.
Conclusion
In a nutshell, based on many of our examples, a men's fashion blog may be a promising business to start - but the success of your men's fashion blog mostly depends on your effort and your approach.
If you focus on these, you'll have a much higher chance of a profitable men's fashion blog.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
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