Marketing Automation Apps Business

3 Marketing Automation Apps Business Success Stories [2024]

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Updated: October 9th, 2024

Looking to streamline how businesses market themselves? Consider a marketing automation apps business. This venture involves developing software solutions that automate repetitive marketing tasks like email campaigns, social media posting, and ad management.

Imagine providing tools that let companies focus more on strategy and creativity, and less on the mundane. By offering a well-designed app, you'll help businesses save time and increase efficiency, translating into better engagement and higher conversions.

The appeal lies in the growing demand for digital marketing solutions and the recurring revenue model through subscriptions. You don't need a massive team to start—you can gradually scale as demand grows.

If you're tech-savvy and have an eye for identifying marketing inefficiencies, this could be the ideal business. Developing an intuitive, user-friendly app can set you apart in a thriving market. Build something essential, and businesses will keep coming back.

In this list, you'll find real-world marketing automation apps business success stories and very profitable examples of starting a marketing automation apps business that makes money.

1. ConvertKit ($25M/year)

In 2013, Nathan set a challenge for himself: build a $5K/mo SaaS in 6 months with just $5,000. He got the idea after reading people's complaints about Mailchimp online, and decided to build a product that addressed those.

How much money it makes: $25M/year
How much did it cost to start: $5K
How many people on the team: 82

Profile: Nathan Barry Built A $25M/Year Newsletter Platform (Started As Solopreneur)

Discover how Nathan Barry bootstrapped ConvertKit from a $5,000 investment to a $25 million/year email marketing powerhouse by addressing the main objections of online creators and scaling through a lucrative affiliate program with an impressive $2.08 million/month average revenue.

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2. Epixel Solutions ($1.8M/year)

Sajin Rajan, co-founder of Epixel Solutions, came up with the idea for the company after attending a trade show and realizing the difficulties faced by product-selling companies in the direct selling industry. He saw an opportunity to provide a stable and advanced MLM software solution to help these companies manage their business more effectively. Since launching in 2015, Epixel has experienced impressive growth, with a monthly revenue of $70,000 and a client base that includes direct selling, MLM, blockchain, cryptocurrency exchanges, and more.

How much money it makes: $1.8M/year
How many people on the team: 150

How I Started A $70K/Month Business Selling Software For MLMs

Epixel Solutions, LLC provides MLM software as a complete solution to manage and organize direct selling and MLM businesses, and has seen significant growth since launching, currently making a monthly revenue of around $70,000 and completing over 200+ projects in different sectors around the world.

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Read by 7,694 founders

3. LeMI Apps ($168K/year)

a movie, or on vacation, LeMi Apps' SMS Marketing Auto Reply Apps for Small Business Automation allows users to set up automatic replies to missed calls, incoming texts, and messages from various messaging apps. Founder Michael Ginzburg, with his experience in mobile telephony and applications, identified a demand for a cost-effective alternative to expensive SMS marketing services and developed an Android app that offers keyword-based SMS auto-response at a fraction of the price. Despite facing challenges such as restrictions from Google Play Store, LeMi Apps has maintained its position as a leading SMS auto-reply app with high ratings and continuous support for its users.

How much money it makes: $168K/year
How much did it cost to start: $10K
How many people on the team: 4

I Leveraged My Experience To Start A $72K/Year Auto Reply App Business At Age 50

This case study is about a mobile app entrepreneur who started with a simple SMS autoresponder app and has since released 17 more apps, occupying a leading position in communication apps, with a good achievement of $6,000 in revenue (temporarily) and over 500,000 users for their free app.

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Read by 4,033 founders